https://roughlydrafted.de/home daily 1.0 2020-03-26 https://roughlydrafted.de/home/2018/6/20/apple-summit-nyc monthly 0.5 2018-07-06 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530842511092-VOTGST53NB2TH6EJLFCM/apple_summit_nyc_white.jpg RoughlyDrafted - Apple Summit featuring Horace Dediu coming to NYC in August https://roughlydrafted.de/home/2018/6/20/after-a-long-week-developers-unwind-at-wwdc18-get-togethers-and-apples-thursday-bash monthly 0.5 2018-07-13 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529541906345-FB2HZ85KT5TZO8LEL6GE/26386-37432-WWDC18DED3-l.jpg RoughlyDrafted - Developers unwind at WWDC18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529541886404-I601EGNR6Q2L3OVRXKY3/26386-37431-WWDC18DED2-l.jpg RoughlyDrafted - Developers unwind at WWDC18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529541818437-KI05AQPZTK8JYS6F6CVN/26386-37430-WWDC18DED1-l.jpg RoughlyDrafted - Developers unwind at WWDC18 Relaxing between sessions on a perfectly sunny day, a series of attendees catch up on screen time https://roughlydrafted.de/home/2018/6/20/rough-year-for-apples-competition monthly 0.5 2018-06-27 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548521317-JPB2J8A4O2IHXBQPJSHD/14193-9515-Screen-Shot-2015-09-09-at-25841-PM-l.jpg RoughlyDrafted - Rough year for Apple's competition iPhone 6s https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548317974-4B3AS3M69EFV3P5W84FE/14691-10440-ballmer-bloomberg-l.jpg RoughlyDrafted - Rough year for Apple's competition "Nobody else has really tried to compete with them anymore really seriously in hardware... If there's going to be any competition at all for Apple it will come from Microsoft." - Steve Ballmer https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548612222-YPTPVP9GBFEJSP3I9CSF/14978-10924-Ericsson2015OSloyalty2-l.jpg RoughlyDrafted - Rough year for Apple's competition Android is a feeding tube for iOS. Source: Ericsson https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548428974-0435FOLWBYV6K1B9UEIJ/15429-11863-Screen-Shot-2016-01-08-at-95100-PM-l.jpg RoughlyDrafted - Rough year for Apple's competition https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548661613-HD7R6GBIP9CVC77Z4I1N/14965-10909-CanaccordGenuitySmartphoneprofitshare-l.jpg RoughlyDrafted - Rough year for Apple's competition Source: Canaccord Genuity https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548154990-G7UGMYHZYWI0ENG92KWI/14795-10612-IMG_0105-l.jpg RoughlyDrafted - Rough year for Apple's competition https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529548548043-J4062XYBW94N3UABSELA/image-asset.jpeg RoughlyDrafted - Rough year for Apple's competition Samsung again warning on profits last qaurter [sic], as it did last year https://roughlydrafted.de/home/2018/6/20/mojave monthly 0.5 2018-07-02 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529851802338-9YCNKW3VAMDLGB1QPPTM/image-asset.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Mojave's new Dark Mode for Macs has no direct equivalent on iOS, but it serves the same attention-focusing purpose as the mobile-optimized user interface of iOS. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529964219924-ZW72ZFDC2305HWCT93K5/StupidSiri.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Siri can be embarrassing in its ability to understand and respond to even basic requests. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529859283891-3LD9S42MUMQX56KN44KL/MetalMacs.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Mojave requires a Metal-capable GPU https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529856152396-TLIO2XBCFC0AJQHLDEUR/MacOSX.10.0.jpeg RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA The original Mac OS X 10.0 reflected the translucent plastics of early 2000's Macs. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529935191696-KNVSAYGXQRE5T0PPJFTI/QuickLook.Markup.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA A Quick Look panel and Preview window of the same image present slightly different Markup tools. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529859945869-GRTBHK7PBLCZXK86H08E/DarkMode.TouchBar.jpg RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Mojave's Dark Mode makes Touch Bar really pop, especially in the dark. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529939490434-8YEVLXNCCVBWC9WISG54/DynamicDesktop.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Dynamic Desktop pictures change throughout the day, reflecting your local time. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529936493889-RF4B0EWBOZEMBI94MJAA/FinderExt.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA You can now add Automator Actions to the Finder's Preview Panel, the Touch Bar or the Services menu. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529861196889-ADVZF4FYW544G14GJHQ4/DarkMode.LightWindow.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Apps (like Mail, above) can offer to present light backgrounds in active windows while in Dark Mode. (There's also now a toolbar button in Mail that presents Emoji characters). https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529872330204-0YTCRWAALZ5NL994QTUZ/SWUP.Advanced.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529935659567-2AHJ9HE7R50XRTQI4NEK/GalleryView.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA The Finder's enhanced Preview pane in Gallery view presents more technical metadata, and Quick Action buttons. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529858611325-6G7IQB1BH08S95D2HN3W/TouchBar.jpg RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Touch Bar is already Dark Mode. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529853855750-HE6ZQM2GNN9KHVNKLD9A/image-asset.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Siri gains the ability to do some useful new things that actually make sense to request from your Mac, such as invoking iCloud's Find My iPhone or AirPods. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529862172838-4EH23EMM7OA1WCBL0MY4/NEXTSTEP-2.0.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA NeXTSTEP launched with a dark UI 30 years ago. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529872056747-8KCQL0JBY0YLSRLVQJ89/SWUP.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529871592552-FY0BOCCYD5Q4FVJ4RHRZ/AppStoreCat.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA The new Mac App Store makes it easy to find new titles by type and by specific category. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529914170872-Y758754T5Y2R9MIO6AC0/Mojave.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Mojave features a Dark Mode, Stacks for organizing the Desktop, a Finder Gallery view with full metadata and common editing tools, Markup in Quick Look views, new apps including News, and lots of other iOS-familiar features. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529862523783-RGQG0NUEKNV7GRSI4VDK/Apple.PublicBetas.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Apple calls is beta releases "pre-release versions" for good reason! https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529943529699-0BJYPI5TJDGO9020TYGD/Stacks.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA You can start using Stacks to organize your mess of desktop files by date, project or kind, then turn Stacks off to return to how things were. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529914567276-CMB8G9D0NK9VDXNMN1QX/MojavePublicBeta.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529873466088-IKZN7D2TS6CBC46VJ8YW/News.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Mojave's News app is built using UIKit, but looks and works like other Mac titles. You can dismiss the sidebar to focus on a single, uncluttered view of an article. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529862770995-FRJY416Q4PDV623VSQ2U/Settings.DarkMode.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Light and Dark Appearance settings in System Preferences https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529944994666-JBZRAG9BF78FF761FWHA/Mojave.001.jpeg RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529944994726-NYE0S0TCYZR1GH3VGVQ9/Mojave.002.jpeg RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529938653836-BKMBYS7R9HQDVCA13V9N/arkit2.jpg RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA The ARKit apps and animated 3D models they use are built for iOS by Macs. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529874556285-MK3EQTG60PD4SFZ3SGUD/VoiceMemos.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Voice Memos isn't yet fully functional but promises to bring your iOS recordings to the Mac (and vice versa). https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529938836909-9J72ZVPKEH80KDQ32SNM/MacAppStore.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA The new Mac App Store in Mojave benefits from Apple's previous work on iOS but isn't just a simple port. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529962977612-UTXWEKY5JHL7XC2LJZZY/ScreenShot.Inception.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA This screen shot—of a screen shot—depicts the iOS-like behavior Mojave presents. Click on the lower right image before it disappears, and you're taken into a Quick Look where you can edit or share it. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529963637627-6PAWI2KV2CXEI3X5KQKZ/Siri.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Apple is expanding and enhancing Siri support globally, improving dictation and areas of knowledge in strategic markets as Macs follow iPhone sales. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529935071209-UO4HAOB98XLK2K4R8HPK/QuickLook.Crop.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Cropping an image using Markup is oddly different in Preview and Quick Look. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529858019478-EQHQODX2YJ4Y9UYTRG1O/LogicProX.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Apple's Logic Pro X has a content-focused UI for professionals—carried over to Logic Remote on iPad. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529875251283-XO4BOYFYNYE67Q4YRF5N/Home.png RoughlyDrafted - SOUL OF A NEW MAC: MOJAVE PUBLIC BETA Mojave's Home app is still stuck firmly in iOS land, but shows off the potential for UIKit apps on Macs. https://roughlydrafted.de/home/2018/6/26/two-students-detail-an-amazing-experience-at-apples-wwdc18 monthly 0.5 2018-06-27 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530003527843-YYCBZ29MI5SWUSHNEH5R/26375-37378-unknown-l.jpg RoughlyDrafted - Two students detail an "amazing" experience at Apple's WWDC18 Nicholas built an ARKit app to model the solar system https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530003560793-C3RTVG1NJCS6EGHC8SJ0/26375-37377-Screen-Shot-2018-06-07-at-24309-PM-l.jpg RoughlyDrafted - Two students detail an "amazing" experience at Apple's WWDC18 If there are no apps that do the thing you want, make your own https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530003421910-ENWHM4BUALC5USFEQITP/26375-37379-Screen-Shot-2018-06-07-at-24750-PM-l.jpg RoughlyDrafted - Two students detail an "amazing" experience at Apple's WWDC18 WWDC18 Labs, before things got busy https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530003373437-NSUJIJF8YMCYNU8RY7GZ/26362-37334-IMG_3209-l.jpg RoughlyDrafted - Two students detail an "amazing" experience at Apple's WWDC18 WWDC scholarship winners Nicholas Grana and John Wahlig, at yesterday's Nike Run Club event https://roughlydrafted.de/home/2018/6/26/jamf-details-apples-device-management-news-at-wwdc18 monthly 0.5 2018-06-27 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530069685645-9DPULL7S7RWECS6UMFXR/26390-37451-og-l.jpg RoughlyDrafted - Jamf details Apple's device management news at WWDC18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530069874088-OFTB0P207R7B7SJ76C3M/25440-34554-classroomformac1-l.jpg RoughlyDrafted - Jamf details Apple's device management news at WWDC18 Classroom for Mac was first announced in March https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530069904623-RV5HJWW5GC5AM49IZZ3G/25501-34774-180401-Business-l.jpg RoughlyDrafted - Jamf details Apple's device management news at WWDC18 Apple Business manager https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530069938156-QIJ4DSDJD5WNNE6UU275/23447-29610-Apple-TV-Setup-with-Jamf-Pro-Poster_960_540_75_s_1490020640-l.jpg RoughlyDrafted - Jamf details Apple's device management news at WWDC18 https://roughlydrafted.de/home/2018/7/4/apples-big-june-was-what-ded-craves monthly 0.5 2018-07-13 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530746595107-4BCCGO17CWBIC9RNU5DP/IMG_9191.JPG RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted WWDC 2018 was all about the software platforms. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530746213988-U8VAYPO4I1PXTD9LQJBB/IMG_3634.jpeg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted By Thursday my brain was already a bit melted. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1531476565321-0RFEB1DK0Q1KN0C5WIDZ/LAEvent.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted Apple Summit LA attendees chat outside the bungalow John Belushi did his last speedball. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530745059060-S2R02U76YTJ8B66OM95H/Ireland.JPG RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted Saw a bit of Ireland for my first time ever, a bit late given that my grandfather was born there. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1531478919739-YTX5FJYM910A0OBE9IBY/Blackbird.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted My Blackbird ride and its cockpit https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1531476332896-ATVMWQWV67AQRLZR4Y2F/Dediu.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted Horace Dediu of Asymco knows Apple frontwards and backwards. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1531478312944-ZM7FV2EOLUPBB7C4KI7I/PacPal.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted The Technorati had me try out a Scoot-E-Bike up the California Coast. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530746115197-6W6E5AE5JB0KWKZXRFEI/IMG_7729.jpeg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted Apple is moving fast in Augmented Realty. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530747381814-UWLXFETTMV8SUJ0N5B5J/IMG_0373.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530747337796-8P0K6OZEJV40MI224KRT/IMG_0121.JPG RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1530747322685-WBXW5HNXZMHRZWJUD2IX/IMG_0351.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1531478938401-1EKARC7E0I27QWQMF2V3/Turo.jpg RoughlyDrafted - June 2018: Apple's WWDC, A birthday & A New RoughlyDrafted My Turo ride and its cockpit. https://roughlydrafted.de/home/2018/7/24/slow-2018-macbook-pros-oops-that-was-a-bug-update-now-for-full-speed monthly 0.5 2018-07-26 https://roughlydrafted.de/home/2018/7/26/where-is-apples-innovative-ipad-macbook-pro-hardware-to-rival-microsofts-surface monthly 0.5 2018-07-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532596863911-WSM95KAGPTZZNLJ0X1IG/26905-39065-AAPLiPadMacSurfaceRevenues-l.jpg RoughlyDrafted - Where is Apple's innovative iPad, MacBook Pro hardware to rival Microsoft's Surface? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532596563473-XNFNJQ0TTFXDNHHUACCA/26905-39063-563019-microsoft-surface-book-2-15-inch-l.jpg RoughlyDrafted - Where is Apple's innovative iPad, MacBook Pro hardware to rival Microsoft's Surface? An unhinged Surface PC reflects the tech media's enrapturement with impractical, unsuccessful experimentation https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532596823600-7R6UVRSVAIVTMRV2SAOJ/26730-38544-MacBook-Pro-Dark-l.jpg RoughlyDrafted - Where is Apple's innovative iPad, MacBook Pro hardware to rival Microsoft's Surface? Pundits criticized new MacBook Pros as being too light and thin, despite being the world's most popular premium notebooks https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532596909530-2NQQWZ1QWECAG9JNY4J7/23559-29889-AWX-l.jpg RoughlyDrafted - Where is Apple's innovative iPad, MacBook Pro hardware to rival Microsoft's Surface? Apple's Other Hardware is already far bigger than Surface (and growing) https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532596629816-JUN3N7X4NV0ZHNQ7OSE0/image-asset.jpeg RoughlyDrafted - Where is Apple's innovative iPad, MacBook Pro hardware to rival Microsoft's Surface? Steve Jobs turned heads with flashy computers, but flash didn't always materialize in commercial success https://roughlydrafted.de/home/2018/7/30/apples-cheaper-iphones-are-not-the-volume-sellers-pundits-predicted-iphone-8-x-are monthly 0.5 2018-07-30 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532946231139-BJN7DJ3XOUH8V9K4MLDP/24445-31987-22786-27978-170912-iPhoneX-2-xl-l.jpg RoughlyDrafted - Apple's cheaper iPhones are not the volume sellers pundits predicted: iPhone 8, X are https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532946400418-5MWI7L9H0VFJF5R1QFVM/Global-Best-selling-model-May-2018.png RoughlyDrafted - Apple's cheaper iPhones are not the volume sellers pundits predicted: iPhone 8, X are iPhone 8, X crushed global sales of much cheaper knockoffs. Source: Counterpoint Market Pulse https://roughlydrafted.de/home/2018/7/30/googles-pixel-android-strategy-is-destroying-htc-the-same-way-moto-x-gutted-motorola monthly 0.5 2018-07-30 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532947061536-5DBPV7ZCFAGB5HF1NXEZ/26867-38958-HTCrevenuesH12018-xl.jpg RoughlyDrafted - Google's Pixel Android strategy is destroying HTC the same way Moto X gutted Motorola https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1532947020555-F6ZIJW3BSYFNLYSG2O2R/23112-28816-DLTvuwYVAAAUY4xjpg-large-l.jpg RoughlyDrafted - Google's Pixel Android strategy is destroying HTC the same way Moto X gutted Motorola Pixel 2 and 2 XL were premium priced, poor sellers https://roughlydrafted.de/home/2018/8/1/apples-uikit-xcode-among-the-top-20-fastest-growing-in-demand-skills monthly 0.5 2018-08-01 https://roughlydrafted.de/home/2018/8/1/while-wall-street-quacked-about-killing-iphone-x-apple-bought-back-435b-in-stock monthly 0.5 2018-08-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533122572416-7Z33818RPJX4EPQLYBEJ/25905-36075-14795-10612-IMG_0105-l-xl.jpg RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock Apple Infinite Loop Campus https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533123609094-6S6WL0ZWAVUZ15HWT3B1/16942-14050-15882-12431-WaveRock_619X313-l-l.jpg RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock WaveRock facilities in Hyderabad, India | Source: Tishman Speyer https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533122734031-Y0SKMXEJ98Z7I3MRQCUH/CNBC.jpg RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533123330408-T0IO9CTG8GN44XP3ATJ8/25292-34106-IMG_6682-l.jpg RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock Apple Campus 3 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533123473347-CSDQPRE0OR484DPSBXY4/20488-22336-Screen-Shot-2017-03-08-at-33946-PM-l.jpg RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock Americas Operation Center in Austin, Texas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533123275157-Y107Q98FDM702FTCGDA3/21298-24172-ShortsightedBuybacks-l-1.jpg RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533123749789-1WQ3LM0T63NGFGZG7W65/AAPL.CapReturn.Q318.png RoughlyDrafted - While Wall Street quacked about killing iPhone X, Apple bought back $43.5B in stock https://roughlydrafted.de/home/2018/8/9/the-myth-of-apples-impossibly-difficult-yet-super-easy-hardware-business monthly 0.5 2018-08-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533829046857-D0F5ULE77L33HQ12T6A9/21577-24851-HomePod-l.jpg RoughlyDrafted - The myth of Apple's impossibly difficult (yet super easy) hardware business HomePod is supposed to be impossible for Apple to sell, just like everything else Apple ever sold https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533829154563-CKNPV3ZOWG6E8ZHKNUM3/image-asset.jpeg RoughlyDrafted - The myth of Apple's impossibly difficult (yet super easy) hardware business Microsoft spent billions dancing, and like nobody was watching https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533829301300-ST358PYCFP02GC6LTCGD/image-asset.jpeg RoughlyDrafted - The myth of Apple's impossibly difficult (yet super easy) hardware business Steve Jobs challenged the notion that hardware was a commodity with iMac in 1998 https://roughlydrafted.de/home/2018/8/10/apples-secret-services-sauce-sells-systems monthly 0.5 2018-08-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533909362110-3WH3JNVQ58SKESVP7K4W/26614-38190-MacAppStore-l.jpg RoughlyDrafted - Apple's secret Services sauce sells systems The new Mac App Store in macOS Mojave incorporates lessons learned on iOS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533909273350-AV6HNRKPFPSKVAYMI43Q/image-asset.jpeg RoughlyDrafted - Apple's secret Services sauce sells systems In 1979, John Couch was in charge of all software at Apple Computer. He commissioned this poster https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533909452492-SS4EYJJ6F1GOWQ8HXT96/image-asset.jpeg RoughlyDrafted - Apple's secret Services sauce sells systems HomePod is a high-end home speaker for Apple Music subscribers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533909628039-LR6BORG6UGQMPK24V11H/appstore-080710-1.jpg RoughlyDrafted - Apple's secret Services sauce sells systems The App Store opened in the summer of 2008 with 500 apps, essentially as an extension of iTunes https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1533909550914-XVHJZJBWWL2I2S40XF3P/image-asset.jpeg RoughlyDrafted - Apple's secret Services sauce sells systems Fortnite Battle Royale is one of the most recent exclusive games that's been selling iOS devices https://roughlydrafted.de/home/2018/8/11/wnvp611y6s0f6hv9q0w3zsub7s30ft monthly 0.5 2018-08-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009383136-NYME8LFHXB7ZSURLKQHJ/iPad.review.001.jpg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture Having its own software enabled Apple to quickly launch new platforms like iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009180438-T0DRL14P9UV6Y6EV3PS5/image-asset.jpeg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture Apple's App Store has excelled in achieving Value Capture https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009557775-3STODX5F3D1RH8VLQTI7/25139-33612-pixel-c-header-2-l.jpg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture Google boasted that its Pixel products were fully its own design. But it didn't know how to design a premium product people actually wanted to buy https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009458864-ZSNUE500OGH897392SPW/26840-39230-billgates-macworld-1997-l.jpg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture Bill Gates appeared relieved to announce an investment in Apple in 1997 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534008959286-SFIMA038JRWTJLK1IGV1/25703-35433-Screen-Shot-2018-04-18-at-103931-AM-xl.jpg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture The App Store grew significantly in 2017, thanks in part to better merchandizing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009091614-FF2XKTJUZQ61TX4FU6M5/image-asset.jpeg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture When Google slashed the prices of its poorly selling Moto phones, tech media luminaries pretended this was a genius strategy to hurt Apple's profitability rather than a clear sign of inept failure by buffoons https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009038730-1JSUWKO6K2M30ZNA6T4V/pr_zune_hd.jpg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture Despite being plagued by a series of real problems, the tech media largely believed that Zune could successfully compete with iPod without hurting Microsoft's parallel PlaysForSure business https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1534009251579-R0PYYP9TZ50C198LCS4J/1366_2000.jpg RoughlyDrafted - Apple Services and the Ecosystem of Value Capture Apple put its logo on Final Cut Pro, kicking off a new era of first party software https://roughlydrafted.de/home/2018/9/15/apple-and-the-aggressive-rollout-of-its-iphone-xs-vision-for-the-future monthly 0.5 2018-09-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537007164287-IPEAAZMMAPPJV3C09Q02/27533-41371-iPhone-Xs-Specs-l.jpg RoughlyDrafted - Apple and the aggressive rollout of its iPhone XS vision for the future https://roughlydrafted.de/home/2018/9/17/why-did-apple-retreat-in-its-airpower-offensive monthly 0.5 2018-09-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537188948206-2ZZBIIM9PIBY8DGVWDWT/white-110125.png RoughlyDrafted - Why did Apple retreat in its AirPower offensive? Apple spent nearly a year trying to ship the White iPhone 4 after Steve Jobs announced it in 2010 https://roughlydrafted.de/home/2018/9/18/rosenblatt-analyst-dead-wrong-about-iphone-x-last-year-offering-new-thoughts-on-iphone-xs monthly 0.5 2018-09-19 https://roughlydrafted.de/home/2018/9/19/apple-sold-43-of-all-phones-priced-above-400-globally-in-q2-earned-majority-of-handset-profits monthly 0.5 2018-09-19 https://roughlydrafted.de/home/2018/9/19/does-apple-have-any-premium-buyers-left-for-the-iphone-xs-and-iphone-xs-max monthly 0.5 2018-09-19 https://roughlydrafted.de/home/2018/9/20/wsj-author-and-research-group-who-got-iphone-x-wrong-now-surfacing-a-cynical-theory-on-iphone-xs-models monthly 0.5 2018-09-20 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537457342096-0LYGI267WGHFL6UJK50K/25690-35412-smartphone-profit-graph-l.jpg RoughlyDrafted - WSJ author and research group who got iPhone X wrong now surfacing a cynical theory on iPhone XS models The same sources who claimed iPhone X was not selling well because of its price are now saying customers won't even notice the price of the iPhone XS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537457280550-UO3SKZ01Y8G3Q8A0A4E1/DnefMWUXoAAWn8c.jpg RoughlyDrafted - WSJ author and research group who got iPhone X wrong now surfacing a cynical theory on iPhone XS models Apple's marketing chief Phil Schiller cleverly used his body to briefly obscure the prices of new phones during the keynote, leaving customers rushing to the Wall Street Journal to understand what was going on https://roughlydrafted.de/home/2018/9/21/s-apples-homepod-reaches-multi-million-unit-sales-is-a-cheaper-version-necessary-to-compete monthly 0.5 2018-09-21 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537539596217-0Z6VIHFV8UDX0J0826M9/27567-41381-Apple-HomePod-Pair-iPhoneX-09122018_inlinejpglarge_2x-l.jpg RoughlyDrafted - As Apple's HomePod reaches multi-million unit sales, is a cheaper version necessary to compete? Beyond AirPlay 2 and multiple unit audio imaging, another new HomePod software update will add song lyrics, timers, phone calls, and finding other iOS devices https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537539457915-L5W3GXTN5OZRB7DPTJC1/25009-33334-HomePodHome-l.jpg RoughlyDrafted - As Apple's HomePod reaches multi-million unit sales, is a cheaper version necessary to compete? CIRP claimed Apple TV was finding adoption because of a low price, but Apple really doesn't compete with the low-end anywhere https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537539740058-C2KS37MO36U8CKIHBA8O/27639-41598-C7968B5E-0856-4CAD-9280-8220B6419C0F-l.jpg RoughlyDrafted - As Apple's HomePod reaches multi-million unit sales, is a cheaper version necessary to compete? Now in its fourth major revision, the once media-disparaged Apple Watch is far more interesting, important, and impactful as a product than the media-darling Alexa Echo, which isn't even bumping up Amazon orders https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537539345076-0MH6JZUA7D3V1LZXZODE/25640-35253-24694-32585-24498-32133-Image-result-for-site-appleinsidercom-homepod-l-l-l.jpg RoughlyDrafted - As Apple's HomePod reaches multi-million unit sales, is a cheaper version necessary to compete? Is a cheaper HomePod needed to reach beyond a few million buyers? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537539793905-PKERL86HVQ5PB5TOUZWS/26662-38412-180706-Shortcuts-l.jpg RoughlyDrafted - As Apple's HomePod reaches multi-million unit sales, is a cheaper version necessary to compete? Siri Shortcuts shift voice assistance from being a genius in the cloud to a useful way to trigger common tasks on the devices you already have https://roughlydrafted.de/home/2018/9/24/review-apples-new-macos-mojave-polishes-the-mac-for-ios-users monthly 0.5 2018-09-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808217127-XF6CCMCRJBECM07XVR0Y/Finder.Extensions.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users Finder Extensions provide simple, iOS-like editing tools without needing to open an app. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808571326-6H68PIM1BJY28M8XJBUI/Screen+Shot+2018-09-23+at+2.10.07+PM.png RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users Siri is afraid of the Dark. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808993123-XNZI6DITLZCG5Z0EVFKF/26588-38071-MetalMacs-xl.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users Mojave requires a Metal-capable Mac. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808324843-LNAGOLN99EJ9C1WQ35QY/Stocks.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users New Stocks and News apps come from iOS, but look and feel even better on the Mac. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808182894-CJPQL5HJADNPQGL4LE0K/Stacks.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users When grouping by kind, Stacks separates screenshots from images. Finder windows don't. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808253398-0ELSHLBHA44KTBWNPN5O/Gallery.Mojave.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users The metadata shown in the Preview Column in Gallery View is customizable. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537807817207-VHT8721YUW06UK14YXRV/Mojave.1.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users macOS Mojave is fresh yet familiar, particularly for iOS users https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808901880-I17IMUFW3PFR16FNEWWT/27667-41991-000-Migration-Assistant-l.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users Migration Assistant now moves more types of files. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808085796-IY8GGREDTI4KXOUN2TBF/26614-38210-QuickLookMarkup-l.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users A Quick Look panel and Preview window of the same image present slightly different Markup tools https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537808420424-SSJE6064W7N7CHTEHXEB/MacAppStore.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users The new Mac App Store offers more curation and recommendations. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537807950518-R9RKRBXH4VNO8GEC7NS7/DynamicDesktop.jpg RoughlyDrafted - Review: Apple's new macOS Mojave polishes the Mac for iOS users Dynamic Desktop is now working, but currently only provides two options https://roughlydrafted.de/home/2018/9/25/why-did-apple-spend-400m-to-acquire-shazam monthly 0.5 2018-09-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895731603-13H3GO9G17C9Y077M6GO/FlowScreencaps.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? The 2011 Amazon A9 Flow app for iOS identified products using the camera. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895970137-F4SM94735PU3LMFPZ2RL/iAD.001.png RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Steve Jobs' vision for iAD was a better ad experience, but advertisers wanted to keep tracking users the way Google had enabled. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895099203-QG1756XU0BY2CUWLVF5L/Shazam.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Shazam discovers music, but that's not a feature worth $400 million. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895305088-9206NTIER53PWDZWIA7U/authentec-120727.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Apple's Shazam acquisition was close to the price it paid for AuthenTec, which netted Touch ID. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537896090603-YGB0KBYLF50FP5JW4QPC/Jamf.WiFi.QRCode.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Last year the JAMF Nation user conference took advantage of QRCode support in iOS 11 to make it easy to join the WiFi network. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537896151613-300AQFAFW7NHDNAIAH2A/21395-24383-AppleLens-l.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Apple has supported visual recognition in iTunes Card redemption and Apple Watch for years. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895231093-ZGOGDPL9OZZUPISRWC9K/10539-2824-siri-140919-3-m.png RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Shazam has been integrated into Siri since iOS 8 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895556403-GT80B74SSF582KVL4SI3/Shazam.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Shazam launched visual recognition in 2015, aimed at marketing engagement. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1537895805376-YZU0MDC7UFGX18S8JJZ8/firefly_nutella.jpg RoughlyDrafted - Why did Apple spend $400M to acquire Shazam? Amazon's Jeff Bezos demonstrated FireFly as if it were an entirely new feature on Fire Phone, rather than a three year old port of an existing iPhone app. https://roughlydrafted.de/home/2018/10/3/why-samsungs-smartphones-are-winning-in-shipments-but-losing-in-business monthly 0.5 2018-10-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582843665-1EKQXL3PHI0QVQDP3BEA/Samsung.Q218.IM.png RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Samsung blamed poor performance of its IM unit on lower than expected sales of its Galaxy S9. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582909713-WNQ9IENKO5ZFQBXX42CT/Screen+Shot+2018-10-03+at+3.46.06+PM.png RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Samsung has more platforms than Gare du Nord but its tablets earn as much money as Amtrak. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582986028-FYW3PBE6YYWJ24RFVAPI/InsideMotoX.042614.jpg RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Pundits ignored Apple's Services to blow hot air for Motorola's. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582075023-HFF7K4BYEXWTZ08SBLOL/samsung-110826.png RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Why is Samsung performing so poorly? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538583183804-S74IYAN5439SC2APNOAI/27703-41763-Handset-Profit-Share-2018-Q2-768x378-l.jpg RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Apple is capturing the majority of the profits in smartphones from those "dominate" Android licensees. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582765033-OHOY45HC26DCB4CV6DNK/chartoftheday_15642_parts_de_marche_des_smartphones_les_plus_vendus_en_france_n.jpg RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582268232-BOOJQ4RX5MS0HNUCEZZ6/Samsung.Q218.results.png RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Samsung IM performed so poorly it dragged down the performance of the entire company https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538582624888-JYIB5JO6TSKXH7T36RUY/Screen+Shot+2018-10-02+at+5.08.50+PM.png RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business How could the lowest paid workers in the country ever afford the most expensive luxury phone on the market? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538583067861-XXNQ5O6DA5BGHFFIMZ4T/Samsuing.Note7.recall.trailblazer.jpg RoughlyDrafted - Why Samsung's smartphones are winning in shipments but losing in business Do you recall what a trailblazer this was? Because Samsung had to recall every blazing one of them. https://roughlydrafted.de/home/2018/10/5/is-microsofts-surface-studio-2-the-hardware-apple-wishes-it-could-ship monthly 0.5 2018-10-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764441846-4C1OO4IAE1ADDKBR7E33/21112-23731-Screen-Shot-2017-04-27-at-11814-PM-l.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? When hardware fails to sell, Microsoft cancels it even if it says it won't. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764153825-D6KVK8MJH29D461CUFSO/26700-38470-Surface-lineup-l.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? Microsoft's Surface Studio 2 is effectively a non-mobile tablet https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764651561-4TQD694O2CILG0IZQ7OG/23559-29889-AWX-l.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? Across the last four and a half years, Apple's Other Hardware has generated three times the revenues of Microsoft's entire Surface business. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764244599-N3WDECQYV6LZ12W07TBC/21586-24870-new_2017_imac_two_side-l.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? Apple's "vibrant" 5K iMac first shipped four years ago. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764575998-XTB5ZTKGBG50DWL79BAR/Q3.2018.MSFT.AAPL.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764469435-HQ7LH0YXDLQVXWUNHI6O/27965-42686-ZDNetSurfaceMac-l.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1538764340036-R8DKLUIHI508PL5LUOCU/23250-29132-ipadpro2017-pencil-l.jpg RoughlyDrafted - Is Microsoft's Surface Studio 2 the hardware Apple wishes it could ship? iPad Pro is highly mobile and far less expensive, making it versatile and popular. https://roughlydrafted.de/home/2018/10/8/after-8-years-idc-admits-apples-ipad-is-leading-the-tablet-market-unabated monthly 0.5 2018-10-08 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539005736572-CA7MOQ3W16HUD7QYSMXG/23250-29132-ipadpro2017-pencil-l.jpg RoughlyDrafted - After 8 years, IDC admits Apple's iPad is leading the tablet market "unabated" IDC calls iPad Pro a "Detachable" to compare it only against Microsoft Surface units. It's really a larger, premium iPad. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539005989205-VWUHX0Z4I9W5TZ56XMVV/20350-21960-hqdefault-l.jpg RoughlyDrafted - After 8 years, IDC admits Apple's iPad is leading the tablet market "unabated" Steve Jobs introduced iPad as a new category, not a replacement for Macs. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539005841590-TBKFN3QR0RRRAVJPVN84/image-asset.jpeg RoughlyDrafted - After 8 years, IDC admits Apple's iPad is leading the tablet market "unabated" IDC writes of Surface and iPad as if they are neck and neck, but iPad generated $19.5 billion over the last year while Surface struggled to bring in $4.7 billion. Macs added another $25.2 billion in revenues over the same period. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539005530397-YI6N8HIYF230K4YY0F77/0-13017-16269-12951-160321-iPad_Pro-l-l.jpg RoughlyDrafted - After 8 years, IDC admits Apple's iPad is leading the tablet market "unabated" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539006083271-QVMMBY6SGZEO8KTTZI77/image-asset.png RoughlyDrafted - After 8 years, IDC admits Apple's iPad is leading the tablet market "unabated" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539005613491-P9TR240557DW3KFR9N31/IDC.iPad.jpg RoughlyDrafted - After 8 years, IDC admits Apple's iPad is leading the tablet market "unabated" As the global tablet industry collapses, Apple's ~10 million iPads shipped quarterly have ballooned from a quarter to a over a third of all the tablet shipments IDC estimates. https://roughlydrafted.de/home/2018/10/9/before-chinahack-bloomberg-published-these-five-incorrect-stories-about-apple-this-year monthly 0.5 2018-10-09 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539108065393-VEZUGSOSQWS0FN8HMYPJ/DaringFireball.png RoughlyDrafted - Before #ChinaHack, Bloomberg published these five incorrect stories about Apple In one of its longer reports, Daring Fireball dismantled this Bloomberg story on Apple's acquisitions. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539108136362-ZKIHBFY8GVQD1AI13BWJ/CIRP.AppleTV.jpg RoughlyDrafted - Before #ChinaHack, Bloomberg published these five incorrect stories about Apple Rather than being a failure, CIRP noted that Apple TV is about as popular as much cheaper TV boxes. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539108423213-84I1S5K8JADYYFWCB0LX/HomePod.jpg RoughlyDrafted - Before #ChinaHack, Bloomberg published these five incorrect stories about Apple Bloomberg selectively reported an order cut for HomePod without mentioning that multiple suppliers were building HomePods. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539107903451-MXGSXIHTUT4W7F490HSW/BigHack.png RoughlyDrafted - Before #ChinaHack, Bloomberg published these five incorrect stories about Apple Bloomberg has played fast and loose in its reporting on Apple. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539108584933-PI85SNU5KYXJTZDLAD3E/image-asset.jpeg RoughlyDrafted - Before #ChinaHack, Bloomberg published these five incorrect stories about Apple Samsung didn't blame iPhone X for its slow OLED growth--Bloomberg invented that story. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539108225621-DIB2CNOOB6NNOW7VYWTM/IDC.iPad.jpg RoughlyDrafted - Before #ChinaHack, Bloomberg published these five incorrect stories about Apple Apple wasn't forced to cheapen its iPads--its tablets are growing in a shrinking market. https://roughlydrafted.de/home/2018/10/10/about-a-fifth-of-android-phone-owners-plan-to-switch-to-an-iphone monthly 0.5 2018-10-10 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539166203871-0TJOVYB4WF5KD55B72IO/DpH_g5qXoAEGAJ0.jpg RoughlyDrafted - About a fifth of Android phone owners plan to switch to an iPhone https://roughlydrafted.de/home/2018/10/11/googles-pixel-3-is-a-third-strike-for-hapless-htc-and-lg monthly 0.5 2018-10-11 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539259826523-9QFVXXWVM95DVPE59GBJ/Screen+Shot+2018-10-11+at+1.37.58+PM.png RoughlyDrafted - Google’s Pixel 3 is a third strike for hapless HTC and LG https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539259791548-NKNQR2CMNUQFDYNZSMR8/Screen+Shot+2018-10-11+at+1.40.10+PM.png RoughlyDrafted - Google’s Pixel 3 is a third strike for hapless HTC and LG https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539259729600-6COGA0NBDXY87SNY0YO8/Screen+Shot+2018-10-11+at+1.30.02+PM.png RoughlyDrafted - Google’s Pixel 3 is a third strike for hapless HTC and LG HTC revenues are circling the drain every faster, despite its Pixel partnership with Google. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539259642556-P2589RBN53FOJKEYJ7Y2/28002-42808-google-pixel3-l.jpg RoughlyDrafted - Google’s Pixel 3 is a third strike for hapless HTC and LG Google's Pixel phones look like an iPhone but don't sell well or generate profits https://roughlydrafted.de/home/2018/10/12/google-downplaying-android-to-focus-its-future-on-chrome-os monthly 0.5 2018-10-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364246385-KH3V2WPQKHL2BHK0HVKR/honeycomb-1.020211.001.jpg RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS Google's Android 3.0 Honeycomb tablets were more like PC tablets than Apple's iPad. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364400903-9S8X0OS5DPKYWR5Z788U/20396-22119-chromebook-pixel-2-130221-l.jpg RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS Chromebook Pixel was neither cheap nor Android nor successful. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364357907-I36WVCW72MPITQH7J8WU/25139-33612-pixel-c-header-2-l.jpg RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS Pixel C was Google's last Android tablet. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364716418-LFWYBR7K3K02C3FO1JXT/Screen+Shot+2018-10-12+at+6.58.23+PM.png RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364679637-A4R0G0OJJ81LIYEQWPQS/SamsungGS4-1.070613.png RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS Samsung's Galaxy S4 web page made one mention of Android in tiny type. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364026400-2W9D0CWTJ80CFOV3KJEZ/google_hardware_family_2018.jpg RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539364086028-EP1DJUS291X54N804BJ5/Chromebook.072713.jpg RoughlyDrafted - Google downplaying Android to focus its future on Chrome OS Chromebook partners like Samsung delivered their first models just as nobody cared about netbooks anymore. https://roughlydrafted.de/home/2018/10/17/analysts-change-tune-now-say-1000-huawei-androids-are-a-bargain monthly 0.5 2018-10-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539787481035-WSKYP6QYMAFQ0ZJNFSYA/image-asset.png RoughlyDrafted - Analysts change tune, now say $1,000 Huawei #Mate20 Androids are a bargain Huawei's Mate 20 has a sort-of notch without anything like TrueDepth, for $172 more than iPhone XR. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539787913080-SCD34AZTJ2GU2U43F3R7/Screen+Shot+2018-10-17+at+4.10.48+PM.png RoughlyDrafted - Analysts change tune, now say $1,000 Huawei #Mate20 Androids are a bargain Huawei's copied Apple's price, notch, icons but is still using Android. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539787640076-7WD5QRTX3OXQOVZHIOUP/27703-41763-Handset-Profit-Share-2018-Q2-768x378-l.jpg RoughlyDrafted - Analysts change tune, now say $1,000 Huawei #Mate20 Androids are a bargain https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539787797917-BPJHF7JXA7JLYNLORRB0/27923-42529-SamsungQ218IM-xl.jpg RoughlyDrafted - Analysts change tune, now say $1,000 Huawei #Mate20 Androids are a bargain Samsung blamed poor performance of its IM unit on lower than expected sales of its Galaxy S9. https://roughlydrafted.de/home/2018/10/18/huawei-hisilicon-kirin-980-more-than-a-year-behind-apples-a12-bionic-in-performance monthly 0.5 2018-10-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539855943571-R4FEO23QLGUYUQIP3AC7/27898-42455-huawei-kirin-9802-l.jpg RoughlyDrafted - Huawei HiSilicon Kirin 980 more than a year behind Apple's A12 Bionic in performance Kirin's 980 SoC, portrayed as if a modular desktop CPU. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539856121697-TBPZJ92V2EAKB7VOM0CD/Screen+Shot+2018-10-17+at+4.10.48+PM.png RoughlyDrafted - Huawei HiSilicon Kirin 980 more than a year behind Apple's A12 Bionic in performance Huawei's expensive new Mate 20 Pro flagship copies Apple's design and price, but sells in a market where Androids are cheap. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539856011213-G1S5FSM9S6LX75O7XW0T/GeekBench.2018.png RoughlyDrafted - Huawei HiSilicon Kirin 980 more than a year behind Apple's A12 Bionic in performance Source: Victor Hristov, PhoneArena.com. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1539855839631-GYZAQKIR0BF65UV1QT5B/Apple.a12.bionic.jpg RoughlyDrafted - Huawei HiSilicon Kirin 980 more than a year behind Apple's A12 Bionic in performance Huawei's Kirin 980 isn't just behind Apple's A12 Bionic, it's also struggling to keep up with last year's A11. https://roughlydrafted.de/home/2018/10/29/airpods-apples-vertical-integration-and-the-future-of-wearable-ar-1 monthly 0.5 2018-10-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831253223-4027K1YS1970HVVNF69U/22828-28113-IMG_1625-l.jpg RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR Apple Park's visitor center opened last year with interactively delivered via Apple's freshly-minted ARKit https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831660986-VM37MNJ5A9T8R4L5YUPZ/image-asset.png RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831504528-7Y6MYOW8W7QH2Q0D5LG3/19463-19966-airpodsflip-l.jpg RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR Apple's AirPods put a smile on 2016 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831408880-BKZGYUB965GG2TCMTGJW/28278-43713-ipodlineup-111004-l.jpg RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR Apple's iPods in 2011 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831725717-KMF9KBXA0RS4R7HAHVHL/DqI0GiBWoAIeYqF.jpg RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR Apple's HomePod installed base was already double that of Google's Home Max by this summer https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540830962213-JWP8ABIY6FW0NJR9JWGL/OperaHouse.side.2018.jpeg RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR Apple's "More in the making" event at Brooklyn's Howard Gilman Opera House https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831584629-D3GIANIX6FEBB1EI6RT2/Screen+Shot+2018-10-29+at+12.02.46+PM.png RoughlyDrafted - AirPods, Apple's vertical integration and the future of wearable AR Counting 602,000 Surface tablets (but not millions of iPads) Gartner awarded Microsoft a pathetic participation trophy https://roughlydrafted.de/home/2018/10/29/apple-event-in-downtown-brooklyn-brings-theater-to-retail monthly 0.5 2018-10-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540832177883-MNHG1UPGX2W36VJX48UM/OperaHouse.2018.jpeg RoughlyDrafted - Apple event in downtown Brooklyn brings theater to retail https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540832194205-8IVXFEER1VINXOVP2X2J/OperaHouse.2.2018.jpeg RoughlyDrafted - Apple event in downtown Brooklyn brings theater to retail https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540832017332-P97KGZ0QBU0KLFH0NRLO/28144-43271-apple-website-event-update-2-l.jpg RoughlyDrafted - Apple event in downtown Brooklyn brings theater to retail https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540831931093-2O6HTEYDO1PQ7OEEALCO/Apple.Store.Brooklyn.jpg RoughlyDrafted - Apple event in downtown Brooklyn brings theater to retail Downtown Brooklyn Apple Store with Event Opera House behind it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540832081134-RK5V1X0R7TB3UOMGGF7L/BTM.2018.jpeg RoughlyDrafted - Apple event in downtown Brooklyn brings theater to retail Below the event: "Behind the Mac" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1540832158008-OGZLBB7WNU4L5UIDS6V8/OperaHouse.side.2018.jpeg RoughlyDrafted - Apple event in downtown Brooklyn brings theater to retail https://roughlydrafted.de/home/2018/11/12/apples-iphone-beat-huawei-xiaomi-on-chinas-1111-singles-day-leading-the-record-breaking-sales-event monthly 0.5 2018-11-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542043396816-5RFSB2CMCSXG5N0UZUAN/27703-41763-Handset-Profit-Share-2018-Q2-768x378-l-1.jpg RoughlyDrafted - Apple's iPhone beat Huawei, Xiaomi on China's 11/11 Singles Day, leading the record-breaking sales event Source: Counterpoint Research Market Monitor Q2 2018. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542043311889-MI98R7CKNGSPYI4V871C/singlesday.jpg RoughlyDrafted - Apple's iPhone beat Huawei, Xiaomi on China's 11/11 Singles Day, leading the record-breaking sales event https://roughlydrafted.de/home/2018/11/19/supply-chain-channel-check-stories-hurting-skittish-investors-enriching-apples-shareholders monthly 0.5 2018-11-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542633809323-UA0IYFP57E8BEA9V7ASH/apple-park-hero.jpg RoughlyDrafted - Supply chain channel check stories hurting skittish investors, enriching Apple's shareholders https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542633938779-4FX1G6INF0PZTAFIRS26/Screen+Shot+2018-11-19+at+2.25.21+PM.png RoughlyDrafted - Supply chain channel check stories hurting skittish investors, enriching Apple's shareholders Strong sales of iPhone X last year were falsely portrayed as "dissapointing" in a story so embarrasing it was only attributed to "staff writers" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542634081500-3WBJH89OUB8AFV33QU5U/AAPL.Q4.2018.Buybacks.png RoughlyDrafted - Supply chain channel check stories hurting skittish investors, enriching Apple's shareholders https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542634336895-20N31MOTNCYUB0Z2DC9H/25292-34106-IMG_6682-l.jpg RoughlyDrafted - Supply chain channel check stories hurting skittish investors, enriching Apple's shareholders Apple Campus 3 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542634191811-93V8RU7OXLS7BEDBN819/21298-24172-ShortsightedBuybacks-l.jpg RoughlyDrafted - Supply chain channel check stories hurting skittish investors, enriching Apple's shareholders This outlook didn't hold up well https://roughlydrafted.de/home/2018/11/19/poor-news-curation-at-bloomberg-cnbc-reuters-created-misleading-iphone-supply-chain-panic monthly 0.5 2018-11-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542635140822-CFIB69GXOP8K4CRZZNQC/25134-33603-23949-30856-Image-result-for-site-appleinsidercom-truedepth-l-l.jpg RoughlyDrafted - Poor news curation at Bloomberg, CNBC, Reuters created misleading iPhone supply chain panic VCSELs are a component of the TrueDepth sensor array used by Face ID https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543228926458-V9KFMIO2LH7CM8AWY2AM/image-asset.jpeg RoughlyDrafted - Poor news curation at Bloomberg, CNBC, Reuters created misleading iPhone supply chain panic CNBC warned about supply chain rumors, then returned to spreading them https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542635044285-ZQFYS3L517FGDK1YY621/27600-41464-iphonexs-iphonexr-l.jpg RoughlyDrafted - Poor news curation at Bloomberg, CNBC, Reuters created misleading iPhone supply chain panic Japan Display builds screens for only one of Apple's three new flagships https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542635231780-BPFCLOU18I4LTE2U4NFG/27923-42529-SamsungQ218IM-xl-1.jpg RoughlyDrafted - Poor news curation at Bloomberg, CNBC, Reuters created misleading iPhone supply chain panic Samsung blamed poor performance of its IM unit on "lower than expected" sales of its Galaxy S9 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1542634895004-I1D6HRPDL6NBSOHIMPUV/27572-41389-Schillernewlineup-l.jpg RoughlyDrafted - Poor news curation at Bloomberg, CNBC, Reuters created misleading iPhone supply chain panic Apple's complex supply chain is producing a wider range of iPhones than ever https://roughlydrafted.de/home/2018/11/26/why-the-end-of-unit-sales-reporting-of-macs-iphone-and-ipad-isnt-bad-news-for-apple monthly 0.5 2018-11-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230642614-RHXYSRLBWMHAJ23O9DD2/28625-44892-Screen-Shot-2018-11-22-at-12742-PM-l.jpg RoughlyDrafted - Why the end of unit sales reporting of Macs, iPhone and iPad isn't bad news for Apple Wait, now Lumentum is doing well and has limited exposure to Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230721686-3FUEU977AQAIJXESF35O/28625-44893-Screen-Shot-2018-11-22-at-22257-PM-l.jpg RoughlyDrafted - Why the end of unit sales reporting of Macs, iPhone and iPad isn't bad news for Apple The business editor of Axios uses Twitter to advance conspiracy logic on par with linking autism to vaccines https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230476975-S5H6FN9I6C9J256WJXS7/Screen+Shot+2018-11-22+at+2.37.24+PM.png RoughlyDrafted - Why the end of unit sales reporting of Macs, iPhone and iPad isn't bad news for Apple We know something about Apple's VCSEL supply chain because the company detailed it in public https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230391764-TP6M9IU1PE6RU8GGCFNK/28625-44891-Screen-Shot-2018-11-22-at-14315-PM-l.jpg RoughlyDrafted - Why the end of unit sales reporting of Macs, iPhone and iPad isn't bad news for Apple The WSJ hired a sportswriter with scant tech industry experience to interpret Apple's global supply chain https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230266690-NZY4STBN5I6BP9Q5E45C/28579-44695-28488-44427-iphonexr-colors-l-l.jpg RoughlyDrafted - Why the end of unit sales reporting of Macs, iPhone and iPad isn't bad news for Apple Apple has never reported exactly how many Red iPhones it sold. Now it won't report units for any color https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230542548-7JLP9EWUPU67WZ5PXB9S/28625-44896-Screen-Shot-2018-11-22-at-30903-PM-xl.jpg RoughlyDrafted - Why the end of unit sales reporting of Macs, iPhone and iPad isn't bad news for Apple After Apple spelled out what was happening to the media, major news sites dribbled out idiot-level speculation instead https://roughlydrafted.de/home/2018/11/3/gartner-idc-were-both-wildly-wrong-in-guessing-apples-q4-mac-shipments monthly 0.5 2018-11-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543230981082-AEEJGK8WQUM5W85HQN9B/28346-43904-MacBook-Air-l.jpg RoughlyDrafted - Gartner, IDC were both wildly wrong in guessing Apple's Q4 Mac shipments MacBook Air on display at Apple's October reveal https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543231277027-9OYWV9AVSHX0DY9L07GV/26905-39065-AAPLiPadMacSurfaceRevenues-l.jpg RoughlyDrafted - Gartner, IDC were both wildly wrong in guessing Apple's Q4 Mac shipments https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543231393297-S0FQ7WFXGCETSA7VAL6E/28387-44005-iPad2018-l.jpg RoughlyDrafted - Gartner, IDC were both wildly wrong in guessing Apple's Q4 Mac shipments https://roughlydrafted.de/home/2018/11/28/five-reasons-why-apple-is-ending-unit-sales-reporting-of-macs-iphone-and-ipad monthly 0.5 2018-11-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407056009-5S0MG3NUUOSY6PYQWBR7/Screen+Shot+2018-11-27+at+11.24.38+PM.png RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad Japan's percentage of mobile users on iOS is higher than even in Apple's home country. Source: Device Atlas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543406852230-JFFQYEU9OD89Z9ZNLKBS/20349-21954-Apple-Rev_0-l.jpg RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad Source: DataVisualisations https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407507225-T3AWB9RNCGDTHQLK5GV3/23559-29889-AWX-l.jpg RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad Apple didn't report unit sales for Apple Watch, just like all of its watch competitors https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407223230-4CL5972J71CFSFLAP8DR/1218-ipod-1.jpg RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad iPhone increasingly cannibalized iPod unit sales, earning Apple more money and new customers in the process https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407011030-7HTBDUKHE7Q3R1EGIGNX/Screen+Shot+2018-11-27+at+10.22.11+PM.png RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad A decade ago, Apple was vounteering an incredible level of sales detail in its financial reports. That didn't stop investors from panicking; instead it simply armed sensationalists with data to use against the company https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407450151-MM3K9OWKRT0WMZ73ZMXS/28387-44005-iPad2018-l-1.jpg RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad Pundits got incensed when Apple compared iPad unit sales to notebooks, but none of these lessor vendors publicly reported their unit sales nor received any scrutiny for it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407362044-8VHR9FNA47Z8C4K6DK9X/Screen+Shot+2018-11-21+at+9.49.04+PM.png RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad The WSJ has been pedling ignorant bullshit for so many years it's simply incredible https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543407177198-SO9MVOKZFV4I2R6CZVPW/28301-43796-cook-100m-macs-l.jpg RoughlyDrafted - Five reasons why Apple is ending unit sales reporting of Macs, iPhone and iPad Apple CEO Tim Cook announced 100M active Macs in October, 2018 https://roughlydrafted.de/home/2018/12/1/at-disrupt-berlin-2018-techcrunch-provides-a-platform-for-europes-aspiring-tech-startups monthly 0.5 2018-12-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543680195463-ZH4W755017MDTDXWXLCL/DisruptBerlin.jpg RoughlyDrafted - At Disrupt Berlin 2018, TechCrunch provides a platform for Europe's aspiring tech startups Josh Constine of Tech Crunch discusses startup funding with Funderbeam CEO Kaidi Ruusalepp https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543680326252-2MZZG4GU3P2V0N3PWVMB/28699-45217-DisruptBerlinexibitors-l.jpg RoughlyDrafted - At Disrupt Berlin 2018, TechCrunch provides a platform for Europe's aspiring tech startups Exhibitors at Disrupt Berlin 2018 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543680294750-7PVOFTERIIHWH977A35E/21651-25112-17510-15105-Screen-Shot-2016-07-10-at-125133-PM-l-l.jpg RoughlyDrafted - At Disrupt Berlin 2018, TechCrunch provides a platform for Europe's aspiring tech startups Three years ago, pundits imagined that apps were done and bots were going to take over https://roughlydrafted.de/home/2018/12/1/testcard-turns-your-iphone-into-a-private-clinical-grade-urinalysis-kit monthly 0.5 2018-12-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543680546945-XY2W0WBW71SKTTVLE243/28716-45273-TestCard-l.jpg RoughlyDrafted - TestCard turns your iPhone into a private, clinical-grade urinalysis kit https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543680571318-AB6VHKHOJPH1QDZMPLCN/image-asset.png RoughlyDrafted - TestCard turns your iPhone into a private, clinical-grade urinalysis kit https://roughlydrafted.de/home/2018/12/1/disrupt-berlin-2018-sponsor-otter-voice-notes-uses-ai-to-create-live-searchable-transcripts monthly 0.5 2018-12-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543681557926-VWQUP1TOTCHXHLN8XC0W/28727-45318-Screen-Shot-2018-12-01-at-15717-PM-l.jpg RoughlyDrafted - Disrupt Berlin 2018 sponsor Otter Voice Notes uses AI to create live, searchable transcripts https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543681786301-90IELHKLJNM808QWZCI4/Screen+Shot+2018-12-01+at+5.15.32+PM.png RoughlyDrafted - Disrupt Berlin 2018 sponsor Otter Voice Notes uses AI to create live, searchable transcripts Here WeGo includes an iMessage App https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543681188978-JUEVMKF7ZWFIWS14XBLV/Screen+Shot+2018-12-01+at+2.30.57+PM.png RoughlyDrafted - Disrupt Berlin 2018 sponsor Otter Voice Notes uses AI to create live, searchable transcripts https://roughlydrafted.de/home/2018/12/1/disrupt-berlin-2018-picks-swiss-sperm-freezer-legacy-as-its-startup-battlefield-winner monthly 0.5 2018-12-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543682439348-3FNTW87AKSMPJW5XL4A7/image-asset.png RoughlyDrafted - Disrupt Berlin 2018 picks Swiss sperm freezer Legacy as its Startup Battlefield winner https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543682511750-AXFKH4NA00O917M7JTXZ/image-asset.jpeg RoughlyDrafted - Disrupt Berlin 2018 picks Swiss sperm freezer Legacy as its Startup Battlefield winner Ziad Alame presents Spike, a tool for helping diabetics manage their condition https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1543682102717-UWXO6VNYMESLXYDFU2BM/DisruptBattlefield.jpg RoughlyDrafted - Disrupt Berlin 2018 picks Swiss sperm freezer Legacy as its Startup Battlefield winner Shweta Gupta of ImagoAI presents her company's case in the Startup Battlefield https://roughlydrafted.de/home/2018/12/3/why-apple-is-now-focusing-on-users-not-units-in-fiscal-2019 monthly 0.5 2018-12-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047679134-BQ2NNMY0W2Y496OZKMPM/image-asset.jpeg RoughlyDrafted - Why Apple is now focusing on users, not units in Fiscal 2019 Despite huge unit sales of phones for years, Samsung has been unable to sell its buyers on Samsung itself https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047824968-YWD2U08CNDVN1QJFL8X7/28301-43796-cook-100m-macs-l-1.jpg RoughlyDrafted - Why Apple is now focusing on users, not units in Fiscal 2019 This year, Amazon announced 100M Prime users and Apple announced its 100M active installed base of Macs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047576630-1CQLTJTPXKWHQ48SOE0X/20350-21960-hqdefault-l-1.jpg RoughlyDrafted - Why Apple is now focusing on users, not units in Fiscal 2019 Three years after launching iPhone, Apple's installed base had grown large enough to support an iOS tablet https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047751063-ERH0G7OGL06RL5FNBJOR/image-asset.jpeg RoughlyDrafted - Why Apple is now focusing on users, not units in Fiscal 2019 At WWDC 2018, Apple introduced expanded plans to drive Mac development via iOS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047787046-4TOIBSJ4OC1AT1W00SXH/25543-34864-intel-apple-l.jpg RoughlyDrafted - Why Apple is now focusing on users, not units in Fiscal 2019 Apple adopted Intel's chips in 2006 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047432870-YA1PU6BUNA7MG6COW50P/21893-25787-170701-Taipei-l.jpg RoughlyDrafted - Why Apple is now focusing on users, not units in Fiscal 2019 Apple customers visiting its Taipei 101 flagship store in Taiwan https://roughlydrafted.de/home/2018/12/4/apples-largest-supplier-reported-24-percent-surge-in-revenues-from-oled-display-components-sales monthly 0.5 2018-12-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544047927538-UUK7583T6U0WJLZM13ZJ/28754-45381-t11rg67bpeyb-l.jpg RoughlyDrafted - Apple's largest supplier reported 24 percent surge in revenues from OLED display, components sales Samsung supplied the high-end, flexible OLED panels used by iPhone X https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544048084708-8UEZMLXP5TKLHSZ5XOVR/28754-45383-Screen-Shot-2018-12-04-at-24142-PM-l.jpg RoughlyDrafted - Apple's largest supplier reported 24 percent surge in revenues from OLED display, components sales Samsung cited demand for flexible OLED panels, which are being driven by Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544048054395-L7ESMWZDOR5Y3UHOANQ6/image-asset.jpeg RoughlyDrafted - Apple's largest supplier reported 24 percent surge in revenues from OLED display, components sales Samsung's DS components business is up, while its IM product sales are down https://roughlydrafted.de/home/2018/12/5/bloomberg-continues-iphone-panic-mongering-by-conflating-apples-give-back-trade-in-program-with-price-slashing monthly 0.5 2018-12-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544048421225-MV1N6XYSI1820SKAEPL7/25955-36254-Screen-Shot-2018-05-08-at-14315-PM-l.jpg RoughlyDrafted - Bloomberg continues iPhone panic mongering by conflating Apple's Give Back trade-in program with price slashing Bloomberg provided disproportionate, informercial-like coverage of Google's Pixel products without any concern for how well they were selling https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544048475399-4T2RKXK079YFK5DXOAEM/image-asset.jpeg RoughlyDrafted - Bloomberg continues iPhone panic mongering by conflating Apple's Give Back trade-in program with price slashing iPhone XR was purposely designed to make Apple's latest technolgoies broadly affordable https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544048301919-TW9BQ24NNI034X2KBM24/28763-45420-Screen-Shot-2018-12-04-at-83707-PM-l.jpg RoughlyDrafted - Bloomberg continues iPhone panic mongering by conflating Apple's Give Back trade-in program with price slashing Bloomberg portrayed Apple's Give Back as a desperate handout. It isn't. Apple resells models as refurbished https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544048354791-8DE2EJC43CJITVIGNVAU/image-asset.jpeg RoughlyDrafted - Bloomberg continues iPhone panic mongering by conflating Apple's Give Back trade-in program with price slashing What? https://roughlydrafted.de/home/2018/12/5/apple-iphone-xs-awarded-smartphone-camera-of-the-year-google-pixel-3-runner-up monthly 0.5 2018-12-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1544050212648-YIOCX77PPSX5HAQB0I88/awards-best-smartphone-2018.jpeg RoughlyDrafted - Apple iPhone XS awarded smartphone camera of the year, Google Pixel 3 runner-up https://roughlydrafted.de/home/2018/12/6/qualcomms-snapdragon-855-is-over-a-year-behind-apples-a12-bionic-lacks-a-premium-android-audience monthly 0.5 2018-12-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545137554449-Z212YPZGDCA10YW9A0UK/28796-45519-Screen-Shot-2018-12-06-at-53844-PM-l.jpg RoughlyDrafted - Qualcomm's Snapdragon 855 is over a year behind Apple's A12 Bionic, lacks a premium Android audience Qualcomm's Snapdragon 855 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545137636650-AITEDHJ7MZM6CWB27FWG/image-asset.jpeg RoughlyDrafted - Qualcomm's Snapdragon 855 is over a year behind Apple's A12 Bionic, lacks a premium Android audience CNET was quick to carry water for Qualcomm https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545137679635-2TNB5XHFHQ3GC2PBGDOW/28796-45525-24965-33191-95525-l-l.jpg RoughlyDrafted - Qualcomm's Snapdragon 855 is over a year behind Apple's A12 Bionic, lacks a premium Android audience Qualcomm's "biggest leap ever" even isn't enough to match Apple's A11 Bionic from last year https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545137871437-XJ7B8NZZI2AGR3VJQLLS/image-asset.jpeg RoughlyDrafted - Qualcomm's Snapdragon 855 is over a year behind Apple's A12 Bionic, lacks a premium Android audience Apple Clips already support video depth effects for background replacement and foreground effects https://roughlydrafted.de/home/2018/12/18/apples-manufacturers-qualcomms-china-ban-just-a-distraction-technique monthly 0.5 2018-12-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545233803896-R42XH8DL5D6MKAHER78O/28948-45960-Screen-Shot-2018-12-18-at-13806-PM-l.jpg RoughlyDrafted - Apple's manufacturers: Qualcomm's 'China Ban' just a distraction technique Theodore Boutrous Jr. represents manufacturers suing Qualcomm over illegal business practices https://roughlydrafted.de/home/2018/12/19/the-secret-of-apples-success-in-selling-premium-tech-as-an-affordable-luxury monthly 0.5 2018-12-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545234582257-3B8UAB5I6WKUNZDKVD8H/28653-45090-Screen-Shot-2018-11-27-at-112438-PM-l.jpg RoughlyDrafted - The secret of Apple's success in selling premium tech as an affordable luxury In affluent nations, the percentage of mobile activity occuring on iOS is higher than Android. Source: Device Atlas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545234521670-9636JT5PO9KXIJWPKJLV/28303-43772-iPad-Stats-Graph-l.jpg RoughlyDrafted - The secret of Apple's success in selling premium tech as an affordable luxury PC thinkers feel iPad needs to be more like a 1990s notebook. But Apple is outselling them. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545234552994-MFRK4XE8GJ0Y8VMVS8PX/14503-10103-IMG_5820-l.jpg RoughlyDrafted - The secret of Apple's success in selling premium tech as an affordable luxury Portland, Oregon Microsoft Store looks as empty as any in the chain https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545234230061-NQBY0X281V5NYHKKSNCJ/21893-25787-170701-Taipei-l.jpg RoughlyDrafted - The secret of Apple's success in selling premium tech as an affordable luxury Customers in Taiwan at Apple Taipei 101 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545234312122-0S3UHYFHQB60273HG5FO/image-asset.png RoughlyDrafted - The secret of Apple's success in selling premium tech as an affordable luxury Microsoft "hilariously" mocked Apple users while inneffectually failing to sell boring Windows Phones nobody cared about https://roughlydrafted.de/home/2018/12/26/iphone-xr-launch-attracted-more-android-switchers-in-the-us monthly 0.5 2018-12-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1545846663225-QU7Q24SF4RGA6QSWW4OL/Screen+Shot+2018-12-26+at+6.08.33+PM.png RoughlyDrafted - iPhone XR launch attracted more Android switchers in the U.S. https://roughlydrafted.de/home/2019/1/2/huawei-celebrates-nikkei-iphone-ban-by-posting-2019-greeting-from-an-iphone monthly 0.5 2019-01-02 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546447048537-6IK7FGGR5XNHXF82IVRB/28131-43222-GeekBench2018-l.jpg RoughlyDrafted - Huawei celebrates Nikkei iPhone Ban by posting 2019 greeting from an iPhone Huawei's Kirin 980 chip isn't just behind Apple's A12 Bionic, it's also struggling to keep up with last year's A11 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546446879890-OOKMD39YAMJ8OY0AMVF6/Screen+Shot+2019-01-02+at+3.13.06+PM.png RoughlyDrafted - Huawei celebrates Nikkei iPhone Ban by posting 2019 greeting from an iPhone Huawei was the first Android maker to tweet from an iPhone in 2019 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546447091028-IPB4YP42EMUJXMGQJH96/24579-32334-Nikkeifakenews-l.jpg RoughlyDrafted - Huawei celebrates Nikkei iPhone Ban by posting 2019 greeting from an iPhone Nikkei has repeatedly staked its reputation on the idea that iPhones are failing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546447141095-L8XUV41HZ7RI8RU4CI7X/25816-35732-DbkfWafW0AEdKQc-l.jpg RoughlyDrafted - Huawei celebrates Nikkei iPhone Ban by posting 2019 greeting from an iPhone https://roughlydrafted.de/home/2019/1/3/apples-guidance-correction-in-china-would-be-great-news-from-samsung monthly 0.5 2019-01-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546527696079-THKQG4208SE9RFBYPOF6/image-asset.jpeg RoughlyDrafted - Apple's guidance correction in China would be great news from Samsung Samsung's DS components business is up, while its IM product sales are down https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546527612598-ZKB02QF0LHUKJMSKPQ3F/Screen+Shot+2019-01-03+at+3.32.05+PM.png RoughlyDrafted - Apple's guidance correction in China would be great news from Samsung If you'd bet on Apple when analysts were freaking out in 2008, you'd be up 1200% even with the current dive https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546527743518-CU5WMDC26N31HVX79RVA/image-asset.jpeg RoughlyDrafted - Apple's guidance correction in China would be great news from Samsung At WWDC 2018, Apple introduced expanded plans to drive Mac development via iOS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546527813239-ISDBTWNZB612S5BI910B/27971-42716-IDCiPad-xl.jpg RoughlyDrafted - Apple's guidance correction in China would be great news from Samsung As the global tablet industry collapses, Apple's ~10 million iPads shipped quarterly have ballooned from a quarter to a over a third of all the tablet shipments IDC estimates https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546527845389-E3RKF5BC9ARHH1JIEBWJ/image-asset.png RoughlyDrafted - Apple's guidance correction in China would be great news from Samsung This "where's the beef?" routine is getting really old https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546527535282-0OEOKL912B6P4Y7RSFES/28702-45228-trump-cooknadellabezos-l.jpg RoughlyDrafted - Apple's guidance correction in China would be great news from Samsung U.S. President Trump has praised Apple for investing in America, but his tariff war with China is hurting Apple's business there https://roughlydrafted.de/home/2019/1/5/apple-note-sends-media-pundits-into-a-fit-of-histrionic-gibberish monthly 0.5 2019-01-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707871680-R4S8DC2CW3C157UXO9JC/29111-46609-Screen-Shot-2019-01-05-at-55246-PM-l.jpg RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish Five years ago, the Verge balked at the high price of iPhone 5s and offered recommendations for rival phones that aren't even supported today https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707711680-UJBT25DMB6ZJVNYZUCRP/image-asset.png RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish On the right, Apple at $89-93 billion in quarerly revenues; on the left, Apple shriveling up with only $84 billion in quarterly revenues https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707943150-5LAC78D114CAYDDXPO0K/bohnzone01.jpg RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish The Verge couldn't resist turning its "nobody is buying Apple-Samsung anymore" story into a native ad for Google, ironically featuring a photo of the author using the Google Pixel that nobody is actually buying https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707830554-NUD005750MRY7DM90X47/28754-45381-t11rg67bpeyb-l.jpg RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish The 22 percent crash in Samsung's phone renenues was obscured by healthy component sales to Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707753468-DDVW5P36FT7RX1WHESSJ/29111-46608-Screen-Shot-2019-01-05-at-42431-PM-l.jpg RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish One Verge editor illustrated his piece with a Tweet from a fellow writer demonstrating a loose grasp of logic. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707996453-0GMRYC98CA1TB1Y9NTT7/29111-46606-Screen-Shot-2019-01-05-at-35406-PM-l.jpg RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish It's lazy to ask a question and then fail to offer any answers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546707610678-6PLE4ZVD30L8HAR4ET38/24445-31987-22786-27978-170912-iPhoneX-2-xl-l.jpg RoughlyDrafted - Apple note sends media pundits into a fit of histrionic gibberish One year after iPhone X was "too expensive and not innovative enough" yet became the wildly successful, top selling iPhone, Apple again faces the problem of a delusional tech media that refuses to believe in facts and accept any reality that diverges from its faulty, perpetually wrong assumptions https://roughlydrafted.de/home/2019/1/8/wsj-takes-bizarre-shots-at-apples-best-selling-iphone-xr-as-a-failure-that-cant-sell monthly 0.5 2019-01-08 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546977612408-BUTQMAFG65QOMH4M003I/image-asset.png RoughlyDrafted - WSJ takes bizarre shots at Apple's best selling iPhone XR as a "failure" that "can't sell" In just a week, Yoko Kubota has established a series of contradictory media narratives https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546977508103-N5OTYEM79O8UNXC8EFNF/28130-43215-181018-iPhoneXR-1-l.jpg RoughlyDrafted - WSJ takes bizarre shots at Apple's best selling iPhone XR as a "failure" that "can't sell" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1546977667088-1G832VEAFNFWSNA33U4Z/Screen+Shot+2019-01-08+at+6.30.26+PM.png RoughlyDrafted - WSJ takes bizarre shots at Apple's best selling iPhone XR as a "failure" that "can't sell" Sales of Face ID phones more than doubled this year, driven by Apple's best-selling iPhone XR https://roughlydrafted.de/home/2019/1/11/apple-licensing-of-itunes-airplay-2-oddly-maligned-as-a-strategy-reversal-by-wsj monthly 0.5 2019-01-11 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1547231216161-P8QA0HOTFIALC197D1QM/image-asset.png RoughlyDrafted - Apple licensing of iTunes, AirPlay 2 oddly maligned as a "strategy reversal" by WSJ The Journal picked data out of context to falsely spin Apple TV as a failure https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1547231255911-1F6JK95VT52Z7KYIT790/image-asset.png RoughlyDrafted - Apple licensing of iTunes, AirPlay 2 oddly maligned as a "strategy reversal" by WSJ Apple is portraying AirPlay 2 televisions as booster for Apple TV, not as a sales sacrifice https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1547231039644-V1QUR0NFIK5OUMEMH94F/leopard-preview-media-4.jpg RoughlyDrafted - Apple licensing of iTunes, AirPlay 2 oddly maligned as a "strategy reversal" by WSJ Apple has been licensing its media content platform since before Microsoft even had one https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1547230971644-HXJXXXNIBE2A7D0ZURC2/Screen+Shot+2019-01-11+at+7.07.45+PM.png RoughlyDrafted - Apple licensing of iTunes, AirPlay 2 oddly maligned as a "strategy reversal" by WSJ Apple seems to think people will use AirPlay 2 on a variety of devices once they get a taste https://roughlydrafted.de/home/2019/1/24/editorial-apple-2019-and-the-case-of-the-expensive-iphone monthly 0.5 2019-01-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548338823550-TQ3OR0EXQH24QVTEYJK2/24445-31987-22786-27978-170912-iPhoneX-2-xl-l.jpg RoughlyDrafted - Editorial: Apple 2019 and the case of the expensive iPhone iPhone X was extremely successful despite its price and the intense criticism of pundits https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548339038868-W1X8GHXLH1XZ4FKYXL9F/image-asset.jpeg RoughlyDrafted - Editorial: Apple 2019 and the case of the expensive iPhone Bloomberg provided disproportionate, informercial-like coverage of Google's Pixel products without any scrutiny of their pricing strategy https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548339093384-0GD50JHWVIZYSL5NT184/29416-47440-Screen-Shot-2019-01-24-at-21515-PM-xl.jpg RoughlyDrafted - Editorial: Apple 2019 and the case of the expensive iPhone In two weeks, Bloomberg went from claiming that Apple's letter to investors had refused to acknowledge the impact of iPhone pricing on demand to stating that it cited "higher prices" as a primary reason for lower than expected sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548339134178-VZ2F7S59XDMSZ4PRK2R2/29416-47444-Screen-Shot-2019-01-24-at-25419-PM-xl.jpg RoughlyDrafted - Editorial: Apple 2019 and the case of the expensive iPhone The URL, page title and headline indicate increasingly strident efforts to tone down this story about Samsung's performance https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548338966862-82CFL2UP4V83CNY5M82Z/image-asset.png RoughlyDrafted - Editorial: Apple 2019 and the case of the expensive iPhone https://roughlydrafted.de/home/2019/1/15/apples-coo-delivers-blistering-testimony-on-qualcomms-onerous-demands-over-cellular-patents monthly 0.5 2019-01-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548339571851-RTGS9GKOIJN9FYP6SY44/Infineon.xgold616.pmb9801.png RoughlyDrafted - Apple's COO delivers blistering testimony on Qualcomm's 'onerous demands' over cellular patents Apple initially used Infineon mobile chips; both Qualcomm and Samsung have demanded additional royalties from Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548339488272-GJIPNHAGRFV63J80XZSJ/image-asset.jpeg RoughlyDrafted - Apple's COO delivers blistering testimony on Qualcomm's 'onerous demands' over cellular patents An iPhone X using Qualcomm MDM9655 Snapdragon X16 LTE modem (yellow). Source: iFixit.com https://roughlydrafted.de/home/2019/1/25/apple-in-2019-will-a-recession-ruin-its-run monthly 0.5 2019-01-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438365133-65RCELOH7X4DYVW0LC0U/image-asset.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? MacBook Air https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438459727-I22Q3O74AJMTOSH1UZ5K/image-asset.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? The shameless fawning over Motorola didn't hold up well https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438093455-E6KE95LPT0PZNZIWB4L9/23559-29889-AWX-l.jpg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? How will Apple's affordable luxury survive a global recession? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438415211-LH0CUCN8PW6JEES2HAAS/image-asset.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? The honking noises of punditry were consistently wrong https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438218518-WFS85QJHUTM21S8D45BZ/image-asset.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? Titanium PowerBook G4 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438325484-DD2P3QCEBSIJXOGYQP59/image-asset.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? Original iPod https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438185693-JRQENTIK84FNUARFPEG4/images.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? The PowerMac G4 Cube https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1548438504809-VL6EIA6HHIA5DCJDJ0OU/image-asset.jpeg RoughlyDrafted - Apple in 2019: Will a recession ruin its run? iPad Pro is growing next to Macs in a PC market that's shrinking https://roughlydrafted.de/home/2019/2/23/apple-in-2019-surviving-iphone-challenges-like-the-1990s-microsoft monthly 0.5 2019-02-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550930961949-SFTM51FFMP33JZC43MZ5/c64413de51ffc0d9cd9d53a3e017699c.jpg RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft Netscape once threatened to marginalize Windows the same way Androids are portrayed as a threat to iOS today https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550931017286-IIVSRH0BMZMR9WYTL4HL/surface-rt-130603.jpg RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft Microsoft couldn't buy iOS, so it burned through two years writing Windows RT while iPad took over the tablet market https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550931240448-D2145Z19ZLXCJJVD3BXN/28653-45092-Screen-Shot-2018-11-21-at-94904-PM-l.jpg RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft In 2015 Christopher Mims opined that Apple should "kill off the Mac," a business generating $25.5 billion in annual revenues https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550931062628-LAXNQ8TVDUXMSIKM5D05/9629-1468-amazon-140618-l.png RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft If Fire Phone hadn't flopped, would investors be mad most of Amazon's profits were coming from a smartphone? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550931272396-9M4JAJUW7I83V6EA972T/23478-29673-20-l.jpg RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft iPhone X was a radical, mass market leap https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550931323719-UVF1JK9CMZUAJBUNAL49/28314-43811-2018-iPad-Pros-and-Smart-Keyboard-l.jpg RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft Apple lept from Mac to iPhone, then brought its iOS experience to iPad, vast leaps no other platform has successfully made https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1550931150355-WMK3ROVLVZZHBFFLVCEC/13.09.03-Microsoft-Nokia.jpg RoughlyDrafted - Apple in 2019: surviving iPhone challenges like the 1990s Microsoft Pundits celebrated Microsoft's $7.2 billion acquisition of Nokia, but it ended in disaster https://roughlydrafted.de/home/2019/2/24/apple-in-2019-and-the-future-of-pcs monthly 0.5 2019-02-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551032868605-H8EW31U56ZCK2K98V5BQ/image-asset.png RoughlyDrafted - Apple in 2019 and the future of PCs Microsoft is spending tons of money to look cool but isn't creating a viabile business https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551032781540-5MF7DFS69O7TS0K2FFFW/image-asset.jpeg RoughlyDrafted - Apple in 2019 and the future of PCs Apple not only created the only commerically successful tablet, but also maintained its Mac sales while PCs shrank https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551032916786-4BZ7F22P330HT1RWFO8E/image-asset.png RoughlyDrafted - Apple in 2019 and the future of PCs Pretty clearly, nobody wants "Google's best in a laptop or tablet" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551032821504-NM9VCQH9SZJOKBHTLSV6/image-asset.jpeg RoughlyDrafted - Apple in 2019 and the future of PCs Nobody else is selling premium tablets in volume. Apple's iPad ARM chips are erasing the economies of scale that once propelled x86 PCs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551032734110-B426PZFEPORDPRWT8KQR/Screen+Shot+2019-01-10+at+3.14.11+PM.png RoughlyDrafted - Apple in 2019 and the future of PCs Source: Statistica.com https://roughlydrafted.de/home/2019/2/25/apple-in-2019-and-the-future-of-iphone monthly 0.5 2019-02-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551105517508-15SK5F9QZXX3VYCYBKFF/image-asset.jpeg RoughlyDrafted - Apple in 2019 and the future of iPhone Just as Samsung and other Android makers were starting to gain traction with phablets, Apple showed up with iPhone 6 Plus and gobbled up the market for larger smartphones https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551105434352-M978P8BD8LZEVRVIKX9Y/Screen+Shot+2019-02-25+at+3.03.09+PM.png RoughlyDrafted - Apple in 2019 and the future of iPhone Google's executives disparaged Apple as fascist and "North Korea" for not supporing Flash on iOS, before giving up itself. The tech media overwhelmingly supported Google and offered very little intelligent critique based on facts becuase they didn't know anything https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551105487523-Y02RSCRT2DKGQJSIE70O/21303-24181-AppleBehind-l.jpg RoughlyDrafted - Apple in 2019 and the future of iPhone Bloomberg, Recode and the Verge have been desperately painting a picture of Apple’s supposed failure for years https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551105392104-980UZK576NZH5OC2OABI/image-asset.jpeg RoughlyDrafted - Apple in 2019 and the future of iPhone The pundits who called iPhone X too expensive last year are now praising Androds priced twice as high https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551105562820-7RGV1QT3H22O4CBTB9NU/22813-28065-TrueDepth-l.jpg RoughlyDrafted - Apple in 2019 and the future of iPhone After years of Android's rear camera Augmented Realty experiments under Tango, Apple waltzed ahead with its vastly superior and practical front-facing True Depth camera and sold tens of millions to mainstream users https://roughlydrafted.de/home/2019/2/28/mwc-barcelona-2019-taunts-apples-absence-in-5g-and-foldable-screens monthly 0.5 2019-02-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551390914454-I6EZH96WZFMI5K9B0DT0/image-asset.jpeg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551391400745-ME4S0DNDT6RRNSRB6JYP/motorola-atrix_dock-main-lg.jpg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens Motorola Atrix 4G, docked to display a Linux desktop https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551391449036-31B8U4G134MKP4VF8YHZ/28131-43221-Applea12bionic-l.jpg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens Seven years later, Huawei's new Kirin 980 isn't just behind Apple's A12 Bionic, it's also struggling to keep up with last year's A11 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551391565832-VMDUUJ4UF7PV46NMOSKE/a53a6ab55251604843b83ecd0378e559-650-80.jpg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens Pebble's wearable was described as "maybe" being a competitor to the upcoming Apple Watch https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551391746093-JMLVWFJPSCR951RXL59S/image-asset.jpeg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens Asus Zenfone 5 "takes some pretty heavy design cues from the iPhone X" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551391684212-CJTUSLQW52PG65XDZWOJ/19166-19224-riftblogpierre1-2-l.jpg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens Facebook's VR partnership with Samsung didn't move the needle https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551390996757-G6CZUP7UI9CQSG28FALQ/image-asset.jpeg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens After iPhone, Google's Android did try to launch original ideas—like the HTC G1's trackball—each of which was later incrementally stripped away to look more like an iPhone https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551391048860-NAP1NC5574F4JA7UGUQK/29933-48744-dims-l.jpg RoughlyDrafted - MWC Barcelona 2019 taunts Apple's absence in 5G and foldable screens HP's Android-based AirLife was suffocated in part by Google's opposition https://roughlydrafted.de/home/2019/3/7/samsungs-galaxy-s-resale-value-dropped-twice-as-fast-as-iphone-x-this-year monthly 0.5 2019-03-07 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551949146332-3AALZO1FYGU9MZXBQCXQ/image-asset.png RoughlyDrafted - Samsung's Galaxy S resale value dropped twice as fast as iPhone X this year Apple's build quality and software support help iPhones retain value much longer than Androids https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551949167323-34YQ2E0D6E9COF5QJAOE/image-asset.png RoughlyDrafted - Samsung's Galaxy S resale value dropped twice as fast as iPhone X this year Ouch https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551949256595-4UYOETMXBL09JPYC7775/27703-41763-Handset-Profit-Share-2018-Q2-768x378-l.jpg RoughlyDrafted - Samsung's Galaxy S resale value dropped twice as fast as iPhone X this year Apple's pricing strategy is not just profitable, but creates an installed base of very satisfied users who remain customers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1551949230392-TSRQ9G4WCRJJU40TIQGT/28763-45419-Screen-Shot-2018-12-04-at-60854-PM-xl.jpg RoughlyDrafted - Samsung's Galaxy S resale value dropped twice as fast as iPhone X this year What? https://roughlydrafted.de/home/2019/3/13/another-f-for-alphabet-after-abandoning-android-tablets-last-year-google-retreats-from-chrome-os-pixel-notebooks monthly 0.5 2019-03-13 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552518888816-2WDVLNK1D2EW91XMRRY0/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: after abandoning Android tablets last year, Google retreats from Chrome OS Pixel notebooks Pixel C was also Google's last Android tablet https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552518920015-G2J03ENMU9FQ9D1VUQI1/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: after abandoning Android tablets last year, Google retreats from Chrome OS Pixel notebooks Apple was accepting trade-ins while Google was actually slashing prices https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552518812499-UN6Z4U9IV89633AOF1ZP/23110-28814-Pixelbook_Hero_USwidth-1000-l.jpg RoughlyDrafted - Another F for Alphabet: after abandoning Android tablets last year, Google retreats from Chrome OS Pixel notebooks Google devoted a lot of engineering work into products nobody is buying https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552518993352-B2DJWGH0RYU7AITMAE4T/29870-48591-Screen-Shot-2019-01-10-at-31411-PM-l.jpg RoughlyDrafted - Another F for Alphabet: after abandoning Android tablets last year, Google retreats from Chrome OS Pixel notebooks Source: Statistica.com https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552519047114-4E0ADOR61A94F75ZNEFV/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: after abandoning Android tablets last year, Google retreats from Chrome OS Pixel notebooks https://roughlydrafted.de/home/2019/3/14/after-disrupting-itunes-spotify-demands-a-free-ride-from-apples-app-store monthly 0.5 2019-03-17 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552573412593-FO75NEM26P5IJFXMEIPU/30124-49210-AppleParis-l.jpg RoughlyDrafted - After disrupting iTunes, Spotify demands a free ride from Apple's App Store Apple doesn't demand free rent from malls where it does business https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552573336915-AX0PRD9AC444ALKCNDX0/image-asset.jpeg RoughlyDrafted - After disrupting iTunes, Spotify demands a free ride from Apple's App Store Spotify used the iOS App Store to rapidly expand its business on mobiles https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552573296932-9MI7MCGM2E9AZ0E6F5KK/image-asset.jpeg RoughlyDrafted - After disrupting iTunes, Spotify demands a free ride from Apple's App Store Spotify claims Apple owes it free, unrestricted access to the App Store https://roughlydrafted.de/home/2019/3/17/apples-march-event-a-big-new-move-into-subscription-software monthly 0.5 2019-03-17 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552844125615-9UECC93U48D9MKH9TZJC/29424-47458-office365-app-store-l.jpg RoughlyDrafted - Apple's March Event: a big new move into subscription software Microsoft's Office 365 is now an App Store subscription https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552844216556-5PE4PFDZU5P5QO7D3PZ5/1022-mavericks.jpg RoughlyDrafted - Apple's March Event: a big new move into subscription software With Mavericks, Apple turned macOS into, effectively, a free software subscription https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552843876873-A8SSEPTCQAFVBRL2XM4C/Screen+Shot+2019-03-17+at+5.47.20+PM.png RoughlyDrafted - Apple's March Event: a big new move into subscription software https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552844090456-HQUYOLAJE91IK310Z71Z/image-asset.jpeg RoughlyDrafted - Apple's March Event: a big new move into subscription software Apple clearly thinks people will use AirPlay 2 and subscription content on a variety of devices once they get a taste https://roughlydrafted.de/home/2019/3/18/apples-march-event-the-future-of-tv-games-and-news monthly 0.5 2019-03-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909273187-X8JPVIBHNT8669TZCGPY/image-asset.jpeg RoughlyDrafted - Apple's March Event: the future of TV, games and news Between Apple TV and iPad, iTunes' video features grew increasingly sophisticated https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909487801-WOI983ABAL0B5IYSPP3V/image-asset.jpeg RoughlyDrafted - Apple's March Event: the future of TV, games and news https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909513512-WYO8FSPX4E193OIPNW76/image-asset.jpeg RoughlyDrafted - Apple's March Event: the future of TV, games and news Apple TV has been constrained in gaming by its very simple bundled Remote and prohibitions against games requiring a real controller https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909351243-KRBODNW6OXWW1ESRZN3E/23447-29610-Apple-TV-Setup-with-Jamf-Pro-Poster_960_540_75_s_1490020640-l.jpg RoughlyDrafted - Apple's March Event: the future of TV, games and news Apple TV uniquely supports enterprise management tools https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909229698-RU5F8WMSKTGFJJCN7JEA/19339-19611-TV-app-by-Apple-l.jpg RoughlyDrafted - Apple's March Event: the future of TV, games and news Apple TV, TV App, and its iOS mobile TVs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909293849-PBJQREZI59QKW9PIOLZE/image-asset.jpeg RoughlyDrafted - Apple's March Event: the future of TV, games and news AirPlay 2 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1552909381545-TFNQEEVWRY7RYDINDC37/image-asset.jpeg RoughlyDrafted - Apple's March Event: the future of TV, games and news Newsstand attempted to draw attention to periodical-based app subscriptions, but most weren't designed well https://roughlydrafted.de/home/2019/3/21/another-f-for-alphabet-googles-android-wear-os-still-half-baked-after-five-years-of-trying monthly 0.5 2019-03-21 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211346569-KQGIMQWXGZQFLYM51UBJ/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying In 2011, Apple was overtly selling iPod nano as a watch https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211085676-XHAJCCYTPEKZ21NHNUFD/20121-21418-LGWatchStyleSportwidth-1000-l.jpg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Nobody's wearing Wear OS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211444882-B0BXS6UZ2XF4G87S6NUU/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Google was first with an always-listening Assistant, but Apple now has Hey Siri working on iPads, Apple Watch and new AirPods, while Google has failed to sell tablets, watches or other new wearables https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211290605-U4ZKXYQO1UV7VUXWG1G5/29933-48744-dims-l-1.jpg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying HP's Android-based AirLife was suffocated in part by Google's opposition's https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211218609-P5FZGNCUS4QVW45ADGZW/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Google targeted Android 3.0 Honeycomb at iPad, although it attempted to create an original product https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211120393-789A87GUJX3S6SVPW37O/25139-33612-pixel-c-header-2-l.jpg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Like Wear OS, Android fan reviews also called Pixel C "half-baked" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211320201-D0CPAGDOZ047RO149TFG/image-asset.jpeg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Moto 360 with bizarre flat tire display. Source: Android Authority https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211371614-TT8HAZGL1K6R7A4081TG/23559-29889-AWX-l-1.jpg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Apple Watch laid a foundation for iPhone X https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553211171301-F8TK0GBJW4YFORUCYJ2V/apple-watch-series-4-gps-cellular-product-page.jpg RoughlyDrafted - Another F for Alphabet: Google's Android Wear OS still "half baked" after five years of trying Apple Watch has come a long way in less than five years https://roughlydrafted.de/home/2019/3/30/why-did-apple-throw-a-tim-cook-event-at-its-steve-jobs-theater monthly 0.5 2019-03-31 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993447642-CDDRWYFOHNBV8CXA0RO4/image-asset.jpeg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? Wall Street Journal bloggers offer Apple a lot of advice, but it's not necessarily valuable https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993098946-MTKVL32OL53I3EGHCJJB/IMG_1489.jpeg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? Apple’s hardware-free presentation was actually all about its hardware https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993381423-KMNEL55GJD7X2UI57I2I/30393-49839-IMG_1402-l.jpg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993359228-SFFECO4TEB9SAFFPOV1Y/30393-49846-IMG_1609-l.jpg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993426562-AQ730SQEJANV1WZR7ANW/image-asset.jpeg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? Pundits couldn't contain their "dissapoiment" with iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993262593-1HYRTQJIOPO9F65LSN3K/30393-49842-IMG_1463-l.jpg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? The robot camera arm captured tighter shots for streaming viewers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993492202-FFF4YGB8WX87HALMN52K/image-asset.jpeg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? Apple Park exists to design more than just new hardware devices https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993133119-VKLJSYA0NB9CGJY706OV/image-asset.png RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? Apple News vision vs reality https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993203230-I4UPGWRLX2RLS6E0H1DQ/IMG_1585.jpeg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993328223-IWUXYB4NTI30KAIER0RG/30393-49838-IMG_1389-l.jpg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993288936-A6BK0Y92B5RSS57KDZ3L/image-asset.jpeg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? Apple turned the walls of the Steve Jobs Theater into a wrap-around lake of projected video https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993234895-HXZMJ73EC1AT63PYVFHP/30393-49845-IMG_1603-l.jpg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? The dramatic product show area was simply left open at the Event https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1553993343417-HSXEKOKCNXEA8VKQS8DO/30393-49840-IMG_1434-l.jpg RoughlyDrafted - Why did Apple throw a Tim Cook Event at its Steve Jobs Theater? https://roughlydrafted.de/home/2019/4/2/why-apple-isnt-slashing-prices-in-china monthly 0.5 2019-04-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554237795177-5VX9UMKELD9VJ4ZYZJRT/24445-31987-22786-27978-170912-iPhoneX-2-xl-l-1.jpg RoughlyDrafted - Why Apple isn't "slashing prices" in China Like other firms in China, Apple passed a VAT drop to buyers. Media reports took a cynical turn. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554238210172-9PJHWIO0VN39I1A8FWL9/23478-29673-20-l-1.jpg RoughlyDrafted - Why Apple isn't "slashing prices" in China iPhone X was a radical, mass market leap, not just a price increase https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554238246437-CFHLR0C5FQY5NW04U860/image-asset.jpeg RoughlyDrafted - Why Apple isn't "slashing prices" in China In two weeks, Bloomberg went from claiming that Apple's letter to investors had refused to acknowledge the impact of iPhone pricing on demand to stating that it cited "higher prices" as a primary reason for lower than expected sales. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554237966748-SZXREF26ROK7AYDR7EOG/image-asset.jpeg RoughlyDrafted - Why Apple isn't "slashing prices" in China China's affluent consumers use iPhones, including Huawei CFO Wanzhou Meng https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554238061422-JJTQTMBX08MZG6YUUI1S/30433-49937-Screen-Shot-2019-04-02-at-72639-PM-l.jpg RoughlyDrafted - Why Apple isn't "slashing prices" in China Bloomberg discussed rising prices without thinking about unit sales--because it was excited about Androids https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554238007418-SJ40LFXAE5ET5UQDUHQM/29747-48269-29365-47312-iphone-se-pile-l-l.jpg RoughlyDrafted - Why Apple isn't "slashing prices" in China iPhone SE had fans, but never drove a large percentage of Apple's sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1554238179556-SZNK08SEQLO3LMV88SP6/29416-47444-Screen-Shot-2019-01-24-at-25419-PM-xl-1.jpg RoughlyDrafted - Why Apple isn't "slashing prices" in China The URL, page title and headline indicate increasingly strident efforts to tone down this story about Samsung's performance https://roughlydrafted.de/home/2019/4/13/how-airpods-and-shortcuts-shifted-apples-siri-story-and-blunted-amazons-alexa-echo-threat monthly 0.5 2019-04-13 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154023104-38KYADCI4US1AZWT5UM9/Screen+Shot+2019-04-13+at+12.52.25+PM.png RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Rival voice assistants were supposed to kill the App Store, but Apple's Shortcuts app suddenly made Siri ultra powerful. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154268924-FSX5PDNKMTWB4ZSGU2HH/20313-21887-170222-Apple_Park-l.jpg RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Imagine dedicating nearly half of Apple Park just to work on Siri https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154348692-HNF7RJ1VM5J06UE1HP45/26662-38412-180706-Shortcuts-l.jpg RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Siri Shortcuts shift voice assistance from being a genius in the cloud to a useful way to trigger common tasks on the devices you already have https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154382208-VU9E2KN3WDLG36Z5RQYW/26639-38325-watchos5settings-l.jpg RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat watchOS 5 introduced even more fluid access to Siri https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154096050-CIFMN89TCYOJXSBU0Z3B/Screen+Shot+2019-04-10+at+5.57.57+PM.png RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Slate, for one, concocted some over the top prose to welcome voice agents like Alexa as our new overlords https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154302581-7XHBPRAOQDGHO8YDM0K7/Screen+Shot+2019-04-09+at+4.18.30+PM.png RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Alexa was neither everywhere nor the first mover in voice assistants https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154167731-W1Q7YZFQ2S8WID6IVFAE/Screen+Shot+2019-04-12+at+5.07.23+PM.png RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Amazon Alexa Skills didn't exactly slay the App Store https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154071889-7VOC58KYJ7RUBMAGMJUN/27801-42090-firefly_nutella-l.jpg RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat After failing to sell Fire Phone as camera-based shopping tool in 2014, Amazon's Lab126 began offering Alexa Echo as an Internet microphone https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154132736-947RZF78Q0R2SN1TML9F/19664-20532-Timefakenews-l.jpg RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat "The most convincing evidence of the Seattle-based giant's advantage? Alexa, Amazon's voice assistant, is dominating this year's CES," Eadicicco wrote. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555154207061-TZL043PRN5OZO0OEKWKI/25009-33334-HomePodHome-l.jpg RoughlyDrafted - How AirPods and Shortcuts shifted Apple's Siri story and blunted Amazon's Alexa Echo threat Rather than giving away hardware, Apple sells over $200 billion worth of gear annually that also supports Siri features, from HomePod to AirPods https://roughlydrafted.de/home/2019/4/17/the-big-loser-in-the-apple-qualcomm-settlement-isnt-intel-its-android monthly 0.5 2019-04-17 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555504433815-Q6RZGDIGIHQEYJP2KW6Y/image-asset.jpeg RoughlyDrafted - The big loser in the Apple - Qualcomm settlement isn't Intel. It's Android All these companies just lost their 5G exclusivity with Qualcomm to Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555504468061-UIKEESXA6M7VUX1US4FE/28796-45518-Screen-Shot-2018-12-06-at-30812-PM-l.jpg RoughlyDrafted - The big loser in the Apple - Qualcomm settlement isn't Intel. It's Android CNET was quick to carry water for Qualcomm https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555504360173-7FRC6P63DZNESA8Y3DJY/30635-50407-30232-49468-29691-48122-qualcomm-building-l-l-l.jpg RoughlyDrafted - The big loser in the Apple - Qualcomm settlement isn't Intel. It's Android The biggest loser in Apple's Qualcomm deal isn't rival Intel, but Qualcomm's existing customers who lost their exclusive position over Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555504643378-TSDUYIZ49Y4JZG3IJPT8/image-asset.jpeg RoughlyDrafted - The big loser in the Apple - Qualcomm settlement isn't Intel. It's Android Qualcomm's "biggest leap ever" wasn't even enough to match Apple's A11 Bionic from last year https://roughlydrafted.de/home/2019/4/18/editorial-why-is-samsungs-galaxyfold-graded-on-a-curve monthly 0.5 2019-04-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555585619665-VE5G5XH3BQNI34ORN593/Screen+Shot+2019-04-18+at+11.16.27+AM.png RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? Galaxy Fold, unfolded, is as bad as any Android tweener tablet, but has a massive notch and a crease down the middle. Source: @Jaime_Rivera, PocketNow https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555585886163-TLOMU2JANINFZYL0U0LE/image-asset.png RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? The Wall Street Journal's mocking derision of Apple isn't also applied to Samsung https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555585824461-Y8C3NYUUMNJX33KS9ZPB/image-asset.png RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? Galaxy Fold is “not a concept” the way a flawed Pixel Portrait is “good” https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555586060446-X9C086YCR1E7JJ6XKRQQ/29416-47444-Screen-Shot-2019-01-24-at-25419-PM-xl-1.jpg RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? The URL, page title and headline indicate increasingly strident efforts to tone down this story about Samsung's performance https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555585523644-OF8NNU888O1EG8S7X5D5/jbareham_190417_3377_0022.0.jpg RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? Fallacy Gold on the Galaxy Fold. Source: the Verge https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555585594824-9CQEPA42OWT679WFYUOE/image-asset.png RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? Impressive technology concept, ridiculous consumer product https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555586099489-WWV4SZE4TJ8ZZ0L6H4P3/image-asset.png RoughlyDrafted - Editorial: Why is Samsung's #GalaxyFold graded on a curve? Source: Morgan Stanley Research https://roughlydrafted.de/home/2019/4/21/could-apples-lock-on-premium-luxury-be-eclipsed-by-an-era-of-good-enough-gear monthly 0.5 2019-04-21 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555853511537-K24OBZ6L6ZXG18M0AZYD/image-asset.png RoughlyDrafted - Could Apple's lock on premium luxury be eclipsed by an era of good-enough gear? Can Apple compete against a world of state-subsidized firms using Android? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555853440722-4TV9MD546P1OPUCC05F3/30659-50461-Screen-Shot-2019-04-18-at-111627-AM-l.jpg RoughlyDrafted - Could Apple's lock on premium luxury be eclipsed by an era of good-enough gear? It's not flawless nor well-thought out, but is Samsung's work "good enough" to gain the lead and relegate Apple into a niche? Source: @Jaime_Rivera, PocketNow https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555853477672-NF6PTBWDQQSLW4439JUY/image-asset.jpeg RoughlyDrafted - Could Apple's lock on premium luxury be eclipsed by an era of good-enough gear? A couple years ago, a strident media narrative portrayed Apple as falling behind Samsung. It's still far ahead in any figures that matter. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555853548669-Z05IQJLDCCPWRGYUK3G5/28653-45090-Screen-Shot-2018-11-27-at-112438-PM-l.jpg RoughlyDrafted - Could Apple's lock on premium luxury be eclipsed by an era of good-enough gear? In affluent nations, the percentage of mobile activity occuring on iOS is higher than Android. Source: Device Atlas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555853585678-67QO20Z9DS49ZR6OXXFP/image-asset.jpeg RoughlyDrafted - Could Apple's lock on premium luxury be eclipsed by an era of good-enough gear? Twenty years ago, Apple popularized innovation and style at premium prices in an environment of cheap commodity https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1555853631665-S57WKTKCZWIG9EOX7LML/image-asset.jpeg RoughlyDrafted - Could Apple's lock on premium luxury be eclipsed by an era of good-enough gear? Like Samsung, Google can develop products it equates with Apple's, it just can't sell them because they aren't as attractive https://roughlydrafted.de/home/2019/4/23/super-frenemies-why-the-world-is-better-off-with-both-apple-and-samsung monthly 0.5 2019-04-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018514934-EBPNYRBQBJ5FARPH3LQM/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung After three years of using custom Samsung SoCs, Apple launched its co-branded A4 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018672949-5TF0D160CM620OWD960B/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung Samsung supplied the high-end, flexible OLED panels used by iPhone X https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018353526-F5VVCCJIXR7DIZ4P9N9X/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung The original iPod https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018740988-79S4PKJ1NCF0M0A5I0Z0/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung Huawei was supposed to be a threat to Apple, but it's really killing Samsung. Source: Morgan Stanley Research https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018573219-4PINHF1OR33VYR1INNLM/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung In Samsung’s "Global PR Reviews" initiative, influential blogs were given special attention to facilitate glowing reviews that might get users talking about its products https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018640624-LZ3IK7W9UQJD76YT4Q4Q/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung Apple didn't collaborate with Samsung to deliver Touch ID https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018407322-EQE2PP4K6E1Q3IS80WQK/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung 1.8 inch iPod drive https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018542387-X0M8XJKT6WSM84397ZEH/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung Samsung began closely following Apple's designs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018464227-J7WS9CZ3MTYNVBFAO42U/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung After years of supplying Apple with parts, Samsung decided it could just be Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018706409-IS01XW1X440KL11DA14T/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung Samsung reported that "demand for flexible panels remains strong in the high-end segment" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018295895-WN5V47XQCUL7KKLVBDPW/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung iPhone X used Samsung's OLED display https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556018487406-QAQW5O7K5XH3EOTNS1TC/image-asset.jpeg RoughlyDrafted - Super Frenemies: why the world is better off with both Apple and Samsung Samsung's $1300 UMPC showed off the industry's collective vision https://roughlydrafted.de/home/2019/4/25/no-250-scientists-didnt-warn-that-airpods-are-a-cancer-risk monthly 0.5 2019-04-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556190732473-N9B07BBHGL4K8YY7F2XV/Screen+Shot+2019-04-25+at+12.54.46+PM.png RoughlyDrafted - No, "250 scientists" didn't warn that AirPods are a cancer risk AirPods antennas are located on the outside edge for obvious reasons https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556190627837-ZBTFS1ATPJNVWGGT2IK6/image-asset.jpeg RoughlyDrafted - No, "250 scientists" didn't warn that AirPods are a cancer risk AirPods https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556190670288-9L2GJ8CSNDW05CXJ1YTU/image-asset.png RoughlyDrafted - No, "250 scientists" didn't warn that AirPods are a cancer risk Alarming, but also not true https://roughlydrafted.de/home/2019/4/26/ac3-apples-insatiable-appetite-for-silicon-valley-office-space-devours-wolfe-campus-hungry-for-more monthly 0.5 2019-04-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276679271-4BJVF5GC5HAXNHEGRIKH/30775-50734-Applewolfewest-l.jpg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more From Wolfe Road, looking east https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276889418-WXCTO3DS5W61VP52C832/image-asset.jpeg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more Located next to the San Jose airport, Apple has virtually all the land you can see left of the highway. It's already permitted for massive development. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276726072-UWG0E237TCZ5YUZRPPOL/30775-50730-applewolfegreen-l.jpg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more The view from Wolfe Road, just past the Central Expressway https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276809543-ON1HCCG8UQSGZZ6RKHOG/image-asset.jpeg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276655076-HEJ4EG7CT96TAJ6A19Q4/image-asset.jpeg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more Wolfe Campus in bloom https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276703249-K6LPX8CM1VPRNBUC5UNI/30775-50729-AC3Ringmini-l.jpg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276824807-BT5IZ13RTPD86FMTPHZD/image-asset.jpeg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more View from E Arques Ave, looking south https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276860178-HHIE6YMCEUQRABEEPLNW/image-asset.jpeg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more Apple's employee count has exploded, especially over the last decade https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556276924105-D9LCV75L3FKYL6WW8JBC/image-asset.jpeg RoughlyDrafted - AC3: Apple's insatiable appetite for Silicon Valley office space devours Wolfe Campus, hungry for more Apple's projected US employment by 2022. Source: Apple https://roughlydrafted.de/home/2019/4/28/will-apples-1990s-golden-age-collapse-repeat-itself monthly 0.5 2019-04-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477292347-WCHT0038P7R9Z5O6DQCH/image-asset.jpeg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? Apple today is defined by solid products customers can buy, not grandiouse vaporware the media can write about https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477173777-9VLTD3EM2Z3TZA8OQGZ5/image-asset.jpeg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? Newton and Pippin, harbingers of today's side-project moonshots https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477207585-U7THXPI2Z3S8R37W8NGL/image-asset.jpeg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? Microsoft's Newton https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477251642-54G7GHXYGB9GXG3DDZ64/image-asset.jpeg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? Google's Newton https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477152619-UV66FVBZJM7O3YFDEGZN/leopard-preview-media-4-1.jpg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? Apple developed non-linear video editing for Macs before PCs could reliably play back audio https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477089752-YBTARVTIG8NBERNPI97E/image-asset.jpeg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? 1 Infinite Loop (top) was the first of Apple's three largest California campuses https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556477123420-CI1KRM6LO6S82UYTKH4W/image-asset.jpeg RoughlyDrafted - Will Apple's 1990's "Golden Age" collapse repeat itself? Apple's Sculpture Garden. Source: 512 Pixels https://roughlydrafted.de/home/2019/4/29/apples-millennial-leap-from-fading-golden-age-icon-to-flexible-flashy-plastic-fashion monthly 0.5 2019-04-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570403721-91CF81NHINIGBHKNFQ6N/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion Steve Jobs dramatically simplified Apple's offerings in 1997 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570668289-G60C5D2R1P69DC3EZQXJ/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion Apple's early 2000s product lineup was fresh and unique https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570727919-RFUC9N6SNY127OOODLFR/image-asset.png RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion Mac OS X reflected Apple's new translucent plastic hardware https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570779784-7T3NADZIZKD3FALB2YLN/25905-36075-14795-10612-IMG_0105-l-xl.jpg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion Apple's offices were too big in 1996 but too small in 2006 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570629082-0POYLL6TFLJ8QWXUGEEE/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion The original iMac only supported USB for peripheral expansion https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570839085-A0CXUPO7MLIXMJEA3MNI/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion Rather than dumping out an unfinished prototype for bragging rights, Apple patiently waited over a decade to refine its tablet strategy before shipping iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570441379-B9TS5UVTIJ0HTKTNEXO2/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570360326-7QHPPY8GUZ07I1100C9Y/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion Apple's Golden Age began to lose its luster as iconic product models expanded into mess of dull SKUs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556570331881-SVCJEG42088JA7DBAEK1/image-asset.jpeg RoughlyDrafted - Apple's millennial leap from fading Golden Age icon to flexible, flashy plastic fashion iMac ushered in Apple's new era of plastic fashion https://roughlydrafted.de/home/2019/4/30/substantial-serious-professional-and-luxurious-apple-ditches-candy-colored-plastic-for-a-new-era-of-glass monthly 0.5 2019-04-30 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556624973713-1DCDVYJTAZI7JV3QI6D2/23559-29889-AWX-l-2.jpg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625511814-D0WUJXU1BK6L69US4BDQ/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass 2019 iPad Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625140512-JVX3JSF83OQ4YO7ACPP7/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625357405-IUN01AW2YEHMK3VIVOB1/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625262337-I304UOB6DD79N64YXQZF/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass Entry pavilion of the Steve Jobs Theater https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625485025-PXC5A3CCNVPKZ12IWMQO/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass NeXTSTEP launched with a dark UI 30 years ago https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625235884-5HPTOXRB0KN4WAB1K70I/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625455187-LHCITMGEA6WSWL6K33CI/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass macOS Mojave's new Dark Mode pairs well with the space grey MacBook Pro with Touch Bar https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625022560-Z90PR68PMOOKEZ9DNEDH/image-asset.png RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass By 2012, Apple's entire product line had shifted to metal-framed glass https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625000159-8BO6ACSTIYNME98ZHEVX/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass The G4 Cube delivered a sleek new luxurious look https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625163051-MFPB0FJ9D1D3YRMTSS4C/leopard-launch-gal-1.png RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass macOS 10.5 Leopard in 2007 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625391910-5PCG23QGTF7W7Q837BZ0/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass Apple differentiated its iPhone XS and iPhone XR models using color https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625209974-B1Y04SLKPE1I9UI6BVKV/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass iOS 7 toned down skeuomorphic UI complexity to defer attention to content https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625305980-LESS1ILO50BNOX3T2Y1H/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass Nobody imagined any risk of injury at Google's planned offices https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625545646-OGVH6CA3UAO268N5Z8FH/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass Samsung worked on OLED for a decade before Apple deemed it good enough for iPhone X https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556625416870-OX67VO7JUSSVYBZMPUOF/image-asset.jpeg RoughlyDrafted - Substantial, serious, professional and luxurious: Apple ditches candy colored plastic for a new era of glass Apple's Logic Pro X has a content-focused UI for professionals—carried over to Logic Remote on iPad https://roughlydrafted.de/home/2019/5/1/apples-super-obvious-secret-services-is-software monthly 0.5 2019-05-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556713818436-BIUKD6Z7I8HU4VZRTBIG/image-asset.jpeg RoughlyDrafted - Apple's super obvious secret: Services is software In 1979, John Couch was in charge of all software at Apple Computer. He commissioned this poster: Software Sells Systems https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556713905578-01PN1GYQ1LKEEVUJOWTQ/image-asset.jpeg RoughlyDrafted - Apple's super obvious secret: Services is software There was nothing to handle in the "hands on area" of the Steve Jobs Theater https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556713940954-JK7QZR7E1Y446WXW1Z6B/image-asset.jpeg RoughlyDrafted - Apple's super obvious secret: Services is software Apple's hardware-free March presentation was actually all about its hardware https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556713871458-768749LBO47XGITT9KXS/image-asset.jpeg RoughlyDrafted - Apple's super obvious secret: Services is software Why Apple likes to talk about Services https://roughlydrafted.de/home/2019/5/2/idc-latest-estimate-of-q1-2019-iphone-sales-highly-inaccurate-to-the-point-of-embarrassing monthly 0.5 2019-05-02 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556807603673-UBJ2FHDFTSSPPN0UPOMA/30659-50465-Screen-Shot-2019-04-18-at-120650-PM-l.jpg RoughlyDrafted - IDC latest estimate of Q1 2019 iPhone sales "highly inaccurate" to the point of "embarrassing" Huawei is cited as a threat to Apple, but it's really killing Samsung. Source: Morgan Stanley Research https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556807546328-64JQB5LDTW862UCNRRW3/StrategyAnalytics.influence.111513.jpg RoughlyDrafted - IDC latest estimate of Q1 2019 iPhone sales "highly inaccurate" to the point of "embarrassing" Research groups, including Strategy Analytics, have publicly admitted that they work to spin data to influence behavior and purchases, not merely to report what's being sold https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556807406250-YPDWLLONJ0U9KL34468M/image-asset.jpeg RoughlyDrafted - IDC latest estimate of Q1 2019 iPhone sales "highly inaccurate" to the point of "embarrassing" IDC data is often taken as fact. It's not. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556807434593-IQ3C4RYKUSIOEDM7P2SB/image-asset.png RoughlyDrafted - IDC latest estimate of Q1 2019 iPhone sales "highly inaccurate" to the point of "embarrassing" https://roughlydrafted.de/home/2019/5/3/the-new-services-apple-arcade-plays-to-win-but-what-game monthly 0.5 2019-05-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894441371-R5G8BLR6686SF0U9TZID/30297-49596-participating-developers-l.jpg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? Apple has lined up a diverse set of developers behind Apple Arcade https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894390968-N9LJEUA0KUCIWJFD3KWE/30297-49600-Apple-introduces-apple-arcade-apple-tv-ipad-pro-iphone-xs-macbook-pro-03252019_bigjpglarge_2x-l.jpg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894708202-HZLE981TVL2U1PD4WMZ9/3514986-frogger.jpg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? Konami's updated classic Frogger In Toy Town https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894680109-9L2L7AGGR3KVOPPRP37W/image-asset.jpeg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? Beyond a Steel Sky takes place in world created by Watchmen artist Dave Gibbons https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894860230-AOVIW5LATYNNCU68KVR9/newiphoneapps2-4.jpg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? Wright's Spore Origins helped launched the iOS App Store in 2008 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894479992-L5DXKJZGBE3YJBWPQB27/Fantasian.png RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? Hironobu Sakaguchi's Fantasian https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894804622-VGOGI2RWH438N8F4BDB2/image-asset.png RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? In the mid 80s, Sim City struggled for years to find a publisher. Apple Arcade is now tapping Will Wright to design new creative titles https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894755107-RQ4WI2BZ1FR0MD6MU5P6/3514595-apple-introduces-apple-arcade-lego-brawls-03252019.jpg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556894917807-Y9EMO6F1XJOQIIKTPBN7/image-asset.jpeg RoughlyDrafted - The new Services: Apple Arcade plays to win, but what game? Apple TV can already play games, but Apple Arcade aims to drive broader and deeper development https://roughlydrafted.de/home/2019/5/3/xiaomi-takes-offense-at-smartphone-estimates-off-by-25m-units-apple-doesnt monthly 0.5 2019-05-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556919453940-GXPRDV9XL6YHO82EMN9U/image-asset.jpeg RoughlyDrafted - Xiaomi takes offense at smartphone estimates off by 2.5M units, Apple doesn't IDC's estimate of quarterly iPhone shipments were off by nearly $5 billion, or most of an Apple Park https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556919421604-LIHI3Z4J5HFJL898Q0AV/image-asset.jpeg RoughlyDrafted - Xiaomi takes offense at smartphone estimates off by 2.5M units, Apple doesn't Xiaomi says IDC's estimates were off by millions of units https://roughlydrafted.de/home/2019/5/4/the-new-services-how-will-apple-arcades-exclusivity-privacy-affect-android-amp-google-play monthly 0.5 2019-05-04 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556973996882-3T6UYJ68YFS7SXXYCST0/image-asset.png RoughlyDrafted - The new Services - How will Apple Arcade's exclusivity, privacy affect Android & Google Play? "Scores of people inside YouTube and Google, its owner, raised concerns about the mass of false, incendiary and toxic content that the world's largest video site surfaced and spread... Each time they got the same basic response: Don't rock the boat." https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556973787095-5SLOEPHQBMGNZW8PSADN/Arcade.platforms.png RoughlyDrafted - The new Services - How will Apple Arcade's exclusivity, privacy affect Android & Google Play? Arcade bridges Apple's platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1556974116577-X80HVY0FYFXXN5N0MC42/image-asset.png RoughlyDrafted - The new Services - How will Apple Arcade's exclusivity, privacy affect Android & Google Play? Two of the six primary features of Apple Arcades took direct aim at Google: "no ads" and "privacy" https://roughlydrafted.de/home/2019/5/5/editorial-the-new-services-can-apple-arcade-fuel-iphone-growth-in-a-slowing-smartphone-market monthly 0.5 2019-05-06 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083792582-B4QBUTUQOCDYFYDT239J/image-asset.jpeg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? Apple's hardware-free presentation was actually all about its hardware https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083725023-SQT6G56RN026YYNRAYKW/wsj.iPhone.png RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? A newspaper is offering Apple advice on how to remain relevant and stay in business https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083958305-RFN7GA2HYZGXLGOAKL5T/image-asset.jpeg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? New iPad Pro models helped expand Apple's tablet growth https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083860710-6029ANZP8G7J3PWGBX3U/21118-23753-LinkBand-l.jpg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? Apple sells bands that cost more than a Mac mini https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083888546-OPTT3N6YRJW8JSGF6VOJ/image-asset.jpeg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? Apple Watch seals developed to achieve water intrusion resistance accelerated iPhone advancement https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083929739-JHMI7VNZ77MNQ5Y3DRWO/23559-29889-AWX-l-3.jpg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? Apple Watch casts a luxurious, sticky halo over iPhone https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557084001176-SKXCU5DD2V1E2K0WDYQ1/30888-51009-Arcadeplatforms-l.jpg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? New Services including Apple Arcade are aimed at pulling in new hardware buyers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557083675159-P2GBIH7FQAQA39EZ962L/image-asset.jpeg RoughlyDrafted - Editorial: The new Services - Can Apple Arcade fuel iPhone growth in a slowing smartphone market? What hope is there for iPhone growth? https://roughlydrafted.de/home/2019/5/9/can-apple-arcade-level-up-gaming-on-macs-and-apple-tv monthly 0.5 2019-05-09 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557390984106-6WVMEXNKAORYFWCKFUDU/30944-51172-UWP-l.jpg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? UWP didn't spread PC success to phones and tablets and netbooks and whiteboards https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557390898292-8NM9YAMNRXL0J9QWEI5O/30888-51009-Arcadeplatforms-l.jpg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? Arcade bridges Apple's platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391167866-UNJSZ5862E1MKUP39LTE/30888-51011-Arcadefeatures-l.jpg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391000241-J83NSJASU0QO23XS47E3/image-asset.jpeg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? Will Wright's Spore Origins helped launched the iOS App Store in 2008 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391202922-FF8HC2T0HCKHLLUYLW5L/14197-9539-Screen-Shot-2015-09-09-at-44242-PM-l.jpg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? Apple TV could bundle a controller like the SteelSeries Nimbus https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391071317-U7LMQLGV6BOEHEW1HL1Z/22146-26439-super_mario_run1-l.jpg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? App Store demand was enough to prompt Nintendo to bring its games to iOS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557390957840-GKOTODIWP0DMHH5I6DT5/image-asset.jpeg RoughlyDrafted - Can Apple Arcade level up gaming on Macs and Apple TV? Last year, WWDC presented work to host UIKit apps on Macs https://roughlydrafted.de/home/2019/5/9/how-apples-macs-lost-an-early-lead-in-video-gaming monthly 0.5 2019-05-09 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391349534-KGVIUC2V6WK1UMSYS34G/Screen+Shot+2019-05-09+at+8.55.38+AM.png RoughlyDrafted - How Apple's Macs lost an early lead in video gaming Across the 90s, Bungie Studios created Pathways into Darkness, Marathon, and Halo for the Mac https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391290817-2O1IQ7HPQ6ZG9TNCUIQU/image-asset.jpeg RoughlyDrafted - How Apple's Macs lost an early lead in video gaming Even when marketing to kids, Apple barely mentioned video games in the 80s https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391401978-ALZORUXSTXOU3485KZCW/image-asset.png RoughlyDrafted - How Apple's Macs lost an early lead in video gaming NeXT running WWW and DoomSource: Nathan Lineback Toastytech.com https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391313154-3XJXX3509L4VGHC4OKMD/Mac.business.jpg RoughlyDrafted - How Apple's Macs lost an early lead in video gaming https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557392031091-K1DQFF9A6RWVSQZUZ257/image-asset.png RoughlyDrafted - How Apple's Macs lost an early lead in video gaming Apple continues to support gaming with APIs designed to handle core features https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557391371220-TFGQ2ZMX0A1PSO1204DO/Screen+Shot+2019-05-09+at+9.00.03+AM.png RoughlyDrafted - How Apple's Macs lost an early lead in video gaming Bandai Pippin with its stylus pad keyboard, controller, and modem https://roughlydrafted.de/home/2019/5/9/why-google-slashed-the-price-of-pixel-3a monthly 0.5 2019-05-09 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557403829387-R1KP4HHOAW026O3KTPZF/image-asset.jpeg RoughlyDrafted - With sales falling backward, Google’s Pixel 3a takes a desperate step into cheap commodity Sundar Pichai feels good about Pixel, but he also felt good about Pixel C https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557403658649-744HWKP131JS08R54D4X/30941-51160-Pixel-3a-XL-03-l.jpg RoughlyDrafted - With sales falling backward, Google’s Pixel 3a takes a desperate step into cheap commodity Google Pixel 3a XL https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557403749834-CV62WHAMZDKOD5W8VDJY/image-asset.png RoughlyDrafted - With sales falling backward, Google’s Pixel 3a takes a desperate step into cheap commodity IDC numbers are at odds with IDC numbers, and definitions of words like "growth" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557403860079-HVHKZFKIZNSBBEBVCNI2/22985-28536-PortraitLighting-l.jpg RoughlyDrafted - With sales falling backward, Google’s Pixel 3a takes a desperate step into cheap commodity Taking pics in the dark is nice, but most people want flattering selfies https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557403805343-9W3C5L9KL0AK7GU7UR3B/image-asset.jpeg RoughlyDrafted - With sales falling backward, Google’s Pixel 3a takes a desperate step into cheap commodity Google CEO Sundar Pichai https://roughlydrafted.de/home/2019/5/12/can-apple-news-kill-fake-news-and-save-journalism monthly 0.5 2019-05-13 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675116898-LWKYR3KPL4SL1P860Z7V/image-asset.jpeg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? Publishers created Texture but sold it to Apple after failing to make it work themselves. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675022466-TZ050ZIYJ3WFBQPIFB7F/30995-51335-Screen-Shot-2019-05-12-at-45835-PM-l.jpg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675142621-ISN3KQUXDZ7VJ7BVXKIX/image-asset.jpeg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? News Corp.'s The Daily failed to attract enough attention. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675243162-G89VV8SRR598PQLYL2WX/image-asset.jpeg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? News+ reformats articles to optimize the experience on mobile devices. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675264545-WDQ06MENR5HAIUODSABM/30825-50860-005-Contents-pages-l.jpg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? News+ can organize content visually or using text, depending on the nature of the content. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675300286-CWQTFO7D9KZF3PAKEQE4/image-asset.jpeg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675414985-4ZZCFIDJSX52ZTE7Q7B1/image-asset.png RoughlyDrafted - Can Apple News+ kill fake news and save journalism? Apple's News curation is a mixed bag https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675054008-91FMOCNH3CUDFJRA1VJ3/30995-51333-Screen-Shot-2019-05-12-at-40720-PM-l.jpg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? On the Web, Wired delivers the typical cluttered, annoying experience of free content desperately trying to optimize you as a product to sell to advertisers. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675175224-33EK43RETSVFK2IRSKU0/30995-51334-Screen-Shot-2019-05-12-at-40804-PM-l.jpg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? Google News delivers as a clean, sparse experience designed to search for information while selling you as a product to advertisers. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675207973-J1ZQJPBRCJSACANI5VH9/image-asset.jpeg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? In Apple News, Wired is presented as a valuable product you can subscribe to. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557675093668-V57RZE5ITUDCY58EI6MJ/image-asset.jpeg RoughlyDrafted - Can Apple News+ kill fake news and save journalism? The Texture service launched as a digital copy of print magazines https://roughlydrafted.de/home/2019/5/14/the-new-services-why-apple-created-apple-tv monthly 0.5 2019-05-14 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557833304733-EAPN87AVIAD91VY6GWOZ/Apple-tv-ipad-pro-iphone-watch-now-screen-05132019.jpg RoughlyDrafted - The new Services: Why Apple created Apple TV+ The Apple TV app lets viewers subscribe to Channels, and soon, TV+ https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557833368331-TDH0ZPV901W72BY6Z77K/itunes-111011-1.jpg RoughlyDrafted - The new Services: Why Apple created Apple TV+ Without iTunes, Apple's hardware wouldn't have been able to innovate in many key directions https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557833399863-PQXWM5MVKUC0H3EC7Y64/image-asset.png RoughlyDrafted - The new Services: Why Apple created Apple TV+ Netflix moved to exclusive proprietary content because commodity programing is available anywhere. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557833342657-RF1HZ7EXYNX3EWZ6NTKA/image-asset.jpeg RoughlyDrafted - The new Services: Why Apple created Apple TV+ Cindy Lin, director of program management, demonstrates the new Apple TV app https://roughlydrafted.de/home/2019/5/15/editorial-why-apple-created-apple-tv-rather-than-buying-netflix monthly 0.5 2019-05-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557917409244-CD4IYMV0V3OFFLAT0ES9/image-asset.png RoughlyDrafted - Editorial: Why Apple created Apple TV+ rather than buying Netflix Netflix's move to original programming in 2012 was its iPhone moment. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557917364693-7U0O4OPSQVEB34PS2MCD/image-asset.png RoughlyDrafted - Editorial: Why Apple created Apple TV+ rather than buying Netflix https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557917587127-D6F1KY1I28MYXXAAHK8Y/image-asset.jpeg RoughlyDrafted - Editorial: Why Apple created Apple TV+ rather than buying Netflix Cindy Lin, director of program management, demonstrates the new Apple TV app https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1557917446562-08MNUC5VPS713OJN8I76/image-asset.png RoughlyDrafted - Editorial: Why Apple created Apple TV+ rather than buying Netflix Source: Hollywood Reporter https://roughlydrafted.de/home/2019/5/16/why-apples-first-port-of-the-new-tv-app-isnt-to-android-but-to-samsungs-anti-android monthly 0.5 2019-05-16 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558004752169-CH5A0OEDACXEARESGJHS/image-asset.png RoughlyDrafted - Why Apple's first port of the new TV app isn't to Android, but to Samsung's anti-Android Samsung's Tizen is not a market share leader, but Samsung is clearly leading TV sales. Source: Statistica. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558004846349-U2HX0EG9880IIJUMVUY7/image-asset.png RoughlyDrafted - Why Apple's first port of the new TV app isn't to Android, but to Samsung's anti-Android Apple's TV app is going places. Apple's TV app is going places. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558004691801-KXO6YPNZJ5UAVH68U0QH/Screen+Shot+2019-05-16+at+11.30.48+AM.png RoughlyDrafted - Why Apple's first port of the new TV app isn't to Android, but to Samsung's anti-Android Apple TV is exploring new worlds, but Android isn't the priority. Why not? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558004803856-N3CDTYVJGASNF6UJNJCO/image-asset.png RoughlyDrafted - Why Apple's first port of the new TV app isn't to Android, but to Samsung's anti-Android No mention of Android or Tizen, as if nobody cares. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558004724518-3HB0UT5XMUNG5EXITWFO/image-asset.png RoughlyDrafted - Why Apple's first port of the new TV app isn't to Android, but to Samsung's anti-Android In TVs, Android was less attractive to Apple than Tizen. Source: IHS Markit. https://roughlydrafted.de/home/2019/5/17/why-is-privacy-minded-apple-putting-its-new-tv-app-on-smart-tvs-notorious-for-spying-on-users monthly 0.5 2019-05-17 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558083731970-2E10RRA69D34NTCBSXVT/29829-48460-29087-46551-spectrum-appletv-l-l.jpg RoughlyDrafted - Why is privacy-minded Apple putting its new TV app on smart TVs notorious for spying on users? Apple TV is expanding to serve rentals, channels, streaming and non-linear cable. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558083477704-50XI66OJV26XKL661TYG/1984.2019.png RoughlyDrafted - Why is privacy-minded Apple putting its new TV app on smart TVs notorious for spying on users? Where's the sledgehamer? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558083682680-7RX8X66WPYL1IEO94NOB/Screen+Shot+2019-05-17+at+10.07.17+AM.png RoughlyDrafted - Why is privacy-minded Apple putting its new TV app on smart TVs notorious for spying on users? David Katzmaier of CNET revealed an incremental awakening to Apple's TV strategy that took him months to put together. https://roughlydrafted.de/home/2019/5/17/t-mobile-crazy-in-love-promotion-of-oneplus-7-pro-tweeted-from-iphone monthly 0.5 2019-05-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558096290264-R4AB70E8H5N6ID7NEJ4C/Screen+Shot+2019-05-17+at+1.55.32+PM.png RoughlyDrafted - T-Mobile "crazy in love" promotion of OnePlus 7 Pro tweeted from iPhone Marques Brownlee captured the T-Mobile tattle tweet. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558096388941-JI40GI66DFWXA80EMVAW/30278-49549-29479-47570-29019-46244-28802-45516-huawei-Meng-Wanzhou-l-l-l-l.jpg RoughlyDrafted - T-Mobile "crazy in love" promotion of OnePlus 7 Pro tweeted from iPhone Huawei CFO Wanzhou Meng has Apple fever. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558096418593-QV6NZQ5TTXHHA4RGUGJT/30659-50465-Screen-Shot-2019-04-18-at-120650-PM-l-1.jpg RoughlyDrafted - T-Mobile "crazy in love" promotion of OnePlus 7 Pro tweeted from iPhone Source: Morgan Stanley https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558096463364-Z2NP5MANXWMQP4HEJLLQ/IDC.png RoughlyDrafted - T-Mobile "crazy in love" promotion of OnePlus 7 Pro tweeted from iPhone How time flies: Oppo was the Rising Smartphone Giant of late 2017 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558096511566-06TDRO7UZCMJREQQX5CX/25816-35732-DbkfWafW0AEdKQc-l.jpg RoughlyDrafted - T-Mobile "crazy in love" promotion of OnePlus 7 Pro tweeted from iPhone https://roughlydrafted.de/home/2019/5/20/huawei-mocked-apple-over-sourcing-5g-chips-but-now-its-losing-qualcomm-chips-and-other-key-technologies monthly 0.5 2019-05-20 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558347502763-L9YNE3O72LXMO5EIHAZL/30278-49549-29479-47570-29019-46244-28802-45516-huawei-Meng-Wanzhou-l-l-l-l.jpg RoughlyDrafted - Huawei mocked Apple over sourcing 5G chips, but now it's losing Qualcomm chips and other key technologies Huawei, including CFO Wanzhou Meng, began stockpiling U.S. technology in advance of the Entity List ban https://roughlydrafted.de/home/2019/5/21/apple-updates-13-and-15-inch-macbook-pros-with-new-intel-chips-enhanced-butterfly-keyboard monthly 0.5 2019-05-21 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558459085750-YTL8GMKWWFDI696Z1TAT/9th+Gen+Intel+Core+Mobile+Launch+Presentation+-+UNDER+NDA+UNTIL+APRIL+23...-page-010_575px.jpg RoughlyDrafted - Apple updates 13- and 15-inch MacBook Pros with new Intel chips, enhanced butterfly keyboard https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558459033040-10IL56RQJXORDJUPNH09/image-asset.jpeg RoughlyDrafted - Apple updates 13- and 15-inch MacBook Pros with new Intel chips, enhanced butterfly keyboard https://roughlydrafted.de/home/2019/5/22/macbook-journalism-failing-at-a-faster-rate-than-the-butterfly-keyboard monthly 0.5 2019-05-22 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558528239806-DVKWRUPCJANG3X7BZFPM/27007-39455-apple-patent-application-virtual-keyboard-layouts-l.jpg RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard Apple has patented glass keyboard concepts. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558528011254-4CVFJHBPG2L8WDC8ALIB/30659-50462-VergeFold-l.jpg RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard Dieter Bohn of the Verge: the folding screen is good, but 'the overall design' of Macbooks isn’t https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558528203165-M5PNZ8Q4PS53SAFQYL0N/12286-6027-comecomemylady-l.jpg RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard Apple created a new key mechanism, and not without reason. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558527966261-JBHRDJTF5LYC7ZBM24HV/18808-18295-161026-Hands-2-l.jpg RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard The butterfly keyboard helped MacBook Pros get thinner, but did it destroy reliability? The numbers say no. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558528071274-ALYX7HMFABJI2SO4QJAO/bendgate.gif RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard Apple's critics worked to establish a media narrative that iPhone 6 was excessively fragile in ways other phones weren't. That was false, and data proved it. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558528046059-M9E6IXMDOV6Z1TLBMWMW/30659-50463-Screen-Shot-2019-04-18-at-115951-AM-l.jpg RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard The Wall Street Journal is preferring theatrics to data-driven reporting https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558528169032-26WOSUUBJZ95J53U5G8V/image-asset.png RoughlyDrafted - MacBook journalism failing at a faster rate than the butterfly keyboard https://roughlydrafted.de/home/2019/5/23/the-airpods-meme-how-apple-is-making-you-fall-in-love-with-your-tech monthly 0.5 2019-05-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558634478839-PR1Y9LHMYVAD7I7YGUYI/30961-51207-appleiic-l.jpg RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558635589386-99KK2TJWT9W3P58XQ31B/image-asset.png RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558635459557-UCAW46WEGTWBNP555WCZ/image-asset.png RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558635537076-46HQQ6ACKP2HDCX28OYG/102.png RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558635427187-7QM8BDRX1G9CEV9AQ4F0/image-asset.png RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558634339808-VP5QUHKH7CVS2P93DZQB/HUPGHQw.png RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech I became a meme for flexing AirPods. Their emotionally resonating nature is achieving an authenticity that conventional marketing can’t acquire. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558634501818-UZ45UQTVV4EMBR5UFJOS/25935-36188-tumblr_o860yvcIUg1rnoexwo1_1280-780x439-l-1.jpg RoughlyDrafted - The AirPods Meme: How Apple is making you fall in love with your tech iMac wasn't just functional, it was designed to be fun https://roughlydrafted.de/home/2019/5/24/apple-card-is-the-subscription-that-pays-you-to-use-it-heres-why monthly 0.5 2019-05-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558739215094-JG9OOYHEG01JOVD3XSTP/11376-4176-Screen-Shot-2014-12-16-at-95617-AM-l.jpg RoughlyDrafted - Apple Card is the subscription that pays you to use it. Here's why In 2014, it looked like LoopPay was going to help Samsung Pay beat Apple Pay. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558739127672-6EX9C2NWDXD2GPNU5AVU/30296-49598-apple-card-21-l.jpg RoughlyDrafted - Apple Card is the subscription that pays you to use it. Here's why Apple Card's "Daily Cash" feature also promotes the use of Apple Pay Cash. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558739049796-NSUNE7JTVTERK640NVUS/31191-51841-Byte1984-l.jpg RoughlyDrafted - Apple Card is the subscription that pays you to use it. Here's why A less advanced Apple Card, 35 years ago, also sought to influence buyer behavior https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558738928090-68L5VOUG1K7WW6QZYVT7/30375-49778-190328-AppleCard-l.jpg RoughlyDrafted - Apple Card is the subscription that pays you to use it. Here's why https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558739182948-XCN1GJZ40DDJVU3QWEZ3/31191-51837-1eDMa8pIjBrg3O_LMHrUsrw-l.jpg RoughlyDrafted - Apple Card is the subscription that pays you to use it. Here's why Rather than try to retain compatibility with old mag stripe readers, Apple built an NFC-only system for iOS with an archaic card to serve as a legacy shim. https://roughlydrafted.de/home/2019/5/25/apple-card-invites-you-to-join-the-club monthly 0.5 2019-05-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558803375598-LH6ERGO94IEU8WP8D8DR/30296-49599-apple-card-22-l.jpg RoughlyDrafted - Apple Card invites you to join a premium, private club https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558803212399-L6PPY9VTJHM23VLY0ZDI/31191-51837-1eDMa8pIjBrg3O_LMHrUsrw-l.jpg RoughlyDrafted - Apple Card invites you to join a premium, private club "The back of this thing looks better than the front of the other guys, by the way" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558803291427-QMTQEULQ6Z0RTYDYAL1Q/30450-49969-001-Main-page-l.jpg RoughlyDrafted - Apple Card invites you to join a premium, private club Anything you buy with Apple Card via Apple Pay is presented in a summary of your finances. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558803411129-PEQ964CWINDZ44FCLPWR/image-asset.jpeg RoughlyDrafted - Apple Card invites you to join a premium, private club Apple Business Chat integrated Apple Pay, and now the reverse is true. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1558803336813-8TDQJ1WQ5Z5R5FINGMTV/30599-50345-google-location-data-iphone-l.jpg RoughlyDrafted - Apple Card invites you to join a premium, private club Google Maps can report where you've been to the police, resulting in jail time and losing your job before you can prove your own innocence, as it did for Jorge Molina. Imagine what a Google credit card could do. https://roughlydrafted.de/home/2019/5/29/huawei-and-the-phony-hate-for-apples-iphone-in-china monthly 0.5 2019-05-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559154039858-48G37XJ5ZB6FYKEYDJSN/Screen+Shot+2019-05-29+at+7.58.02+PM.png RoughlyDrafted - Huawei and the phony hate for Apple's iPhone in China Apple is not unfamiliar with competing against a copy of its own work. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559154103807-5M0U39DAT4CU5OXNE9AF/6607c84c934bffebbbf4c37679e23893_L.jpg RoughlyDrafted - Huawei and the phony hate for Apple's iPhone in China China isn't going to sabotage its own industry to spite Apple over U.S. policy. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559154011718-HNQ92MU99HC08ZBXOFQF/30278-49549-29479-47570-29019-46244-28802-45516-huawei-Meng-Wanzhou-l-l-l-l.jpg RoughlyDrafted - Huawei and the phony hate for Apple's iPhone in China China's affluent consumers use iPhones, including Huawei CFO Wanzhou Meng. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559154062418-K0OFIHJOJ8CFK8DPW1XA/20853-23193-uploadFile_20160411001617699-l.jpg RoughlyDrafted - Huawei and the phony hate for Apple's iPhone in China Tizen was exciting until it wasn't. https://roughlydrafted.de/home/2019/5/31/china-fires-back-at-huawei-entity-listing-with-its-own-unreliable-supplier-list monthly 0.5 2019-05-31 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559314377132-D7H0RYJD3UFVN21JSXYT/28131-43221-Applea12bionic-l.jpg RoughlyDrafted - China fires back at Huawei Entity Listing with its own "unreliable supplier" list Huawei's Kirin 980 isn't just behind Apple's A12 Bionic from last year, it's also struggling to keep up with the previous year's A11. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559314345126-9GE6KWQBA7YYS1REHR2E/31263-52075-huawei-logo-l.jpg RoughlyDrafted - China fires back at Huawei Entity Listing with its own "unreliable supplier" list China is backing Huawei against American restrictions. https://roughlydrafted.de/home/2019/5/31/at-wwdc19-apple-charts-the-future-of-private-premium-tech-alone monthly 0.5 2019-06-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370832792-Y1IIOB4ZQ1DBY8MOQYB7/30297-49600-Apple-introduces-apple-arcade-apple-tv-ipad-pro-iphone-xs-macbook-pro-03252019_bigjpglarge_2x-l-1.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Apple Arcade is a gaming service bridging iOS, tvOS and macOS platforms. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370684918-4HC27RVJH9NYXU3KT6ZR/1184517.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Rather than an evil corporation, Apple is just the Atari that Bladerunner anticipated for 2019: a premium brand https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370715247-R9TVUU511M7RP7HTLSFN/22813-28065-TrueDepth-l.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Apple introduced the Depth API at WWDC, and then it introduced iPhone X. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370764417-4FTT4DOA1313KYNKF0QY/29513-47642-shortcuts-iphonex-l.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Siri Shortcuts bring a new layer of valuable functionality to voice. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370871117-ZKZTBWH4OD4AD9GC87TM/2016%252F02%252F29%252Faa%252Fzuckerbergv.2719f.jpg%252F950x534__filters%253Aquality%252890%2529.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Would you trust an ad company like Facebook, or its developer partners, to access your face with their surveillance tracking? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370622776-CUVEE7LG8RYPXMNW0VLP/BillGatesSpot.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone 16 years ago, Bill Gates tried to move into selling watches and mobile displays but couldn't. Microsoft still can't, even as Apple does. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370653984-DAVVSJU0WGFNZTUC7U83/28653-45090-Screen-Shot-2018-11-27-at-112438-PM-l.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Japan's percentage of mobile users on iOS is higher than even in Apple's home country. Source: Device Atlas. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1559370574989-7L3SE8RAS5GH4CIVGK23/31162-51788-monkey-l.jpg RoughlyDrafted - At WWDC19, Apple charts the future of private, premium tech--alone Kaboom https://roughlydrafted.de/home/2019/6/5/itunes-isnt-dead-its-faster-streamlined-and-renamed-apple-music-in-macos-catalina monthly 0.5 2019-06-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560866669363-68D11U488RURAFJTQAY8/31422-52530-Screen-Shot-2019-06-05-at-112631-AM-l.jpg RoughlyDrafted - iTunes isn't dead! It's faster, streamlined and renamed Apple Music in macOS Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560866556274-V8DSXNTZJAJPL441PFQB/31422-52529-macos-catalina-apple-music-library-l.jpg RoughlyDrafted - iTunes isn't dead! It's faster, streamlined and renamed Apple Music in macOS Catalina iTunes in macOS Catalina is now Apple Music https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560866689414-6EDZW8196TPNONEC60KR/31396-52454-001-Music-for-sale-l.jpg RoughlyDrafted - iTunes isn't dead! It's faster, streamlined and renamed Apple Music in macOS Catalina iTunes Store in macOS Catalina's Apple Music. https://roughlydrafted.de/home/2019/6/5/wwdc19-flexes-apple-watch-muscles-with-hiit-5k-run-and-yoga monthly 0.5 2019-06-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560866951274-W03VQ54KRPN6LQGD99UK/IMG_5018.jpg RoughlyDrafted - WWDC19 flexes Apple Watch muscles with HIIT, 5K run and yoga Tuesday's Aaptiv workout was a HIIT. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867003401-SCN5061XLLB59I1X7JYA/31426-52545-IMG_5042-l.jpg RoughlyDrafted - WWDC19 flexes Apple Watch muscles with HIIT, 5K run and yoga Hundreds of runners turned out this morning for the WWDC fun run https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867077104-MBEZ1DQQZMO3DH5V24HD/31426-52543-IMG_5071-l.jpg RoughlyDrafted - WWDC19 flexes Apple Watch muscles with HIIT, 5K run and yoga 5K Guadeloupe River Trail fun run. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867041029-ELVBOD80BUUXLOF7FETS/31426-52544-IMG_5063-l.jpg RoughlyDrafted - WWDC19 flexes Apple Watch muscles with HIIT, 5K run and yoga Apple's Jay Blahnik introduces marathon superstar Joan Benoit Samuelson https://roughlydrafted.de/home/2019/6/8/project-catalyst-aims-to-bring-apps-to-the-mac-enhance-titles-for-ipad monthly 0.5 2019-06-18 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867265394-TP3687FQ24N3VVC8K339/31445-52594-project-catalyst-l.jpg RoughlyDrafted - Project Catalyst aims to bring apps to the Mac, enhance titles for iPad At its Worldwide Developer Conference this week, Apple showed the results of its last year of work to bring UIKit iOS apps to the Mac via Project Catalyst https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867363148-FIGZIY7PY5E3FXLB3Z1P/31469-52661-Screen-Shot-2019-06-08-at-120100-PM-l.jpg RoughlyDrafted - Project Catalyst aims to bring apps to the Mac, enhance titles for iPad Catalyst is designed to deliver apps with platform-specific features. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867302144-E96RKY4WFQARLDCSXKYE/26614-38192-Home-copy-l.jpg RoughlyDrafted - Project Catalyst aims to bring apps to the Mac, enhance titles for iPad Mojave's Home app was initially stuck firmly in iOS land, but it showed off the potential for UIKit apps on Macs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560867428022-6O2DP422C17XU0IFO6AV/31469-52660-Screen-Shot-2019-06-08-at-104556-AM-l.jpg RoughlyDrafted - Project Catalyst aims to bring apps to the Mac, enhance titles for iPad Catalyst will bring iPad games to the Mac with native Metal graphics https://roughlydrafted.de/home/2019/6/19/axios-uses-old-embarrassing-idc-data-to-craft-three-apple-clickbaits-in-one-day monthly 0.5 2019-06-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560955812565-43P12UTA563IEFE07YZS/Screen+Shot+2019-06-19+at+3.31.10+PM.png RoughlyDrafted - Axios uses old, "embarrassing" IDC data to craft three Apple clickbaits in one day If you can draw a picture of Apple being eaten up, it must be true, right? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560955958069-TCHSDW9W2RWKC7ZVAAMK/image-asset.jpeg RoughlyDrafted - Axios uses old, "embarrassing" IDC data to craft three Apple clickbaits in one day Apple News featured Axios embarrassing twaddle four times in a row. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560955853726-2Y9GBRAGZJJ1AF2CWQ88/Screen+Shot+2019-06-19+at+4.50.31+PM.png RoughlyDrafted - Axios uses old, "embarrassing" IDC data to craft three Apple clickbaits in one day https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560955908211-1BMKIVOO0193VXA7N2ZI/Screen+Shot+2019-06-19+at+4.32.00+PM.png RoughlyDrafted - Axios uses old, "embarrassing" IDC data to craft three Apple clickbaits in one day Apple's Q1 revenues were more than twice that of "unit shipments leader" Samsung Mobile, and its earnings were over 15x greater. https://roughlydrafted.de/home/2019/6/19/wwdc19-swiftui-was-the-brightest-star-in-a-galaxy-of-new-ideas monthly 0.5 2019-06-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560966436387-EYLZ87ONT8A4IQVH53LW/SwiftUI.preview.png RoughlyDrafted - WWDC19: SwiftUI was the brightest star in a galaxy of new ideas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560966534841-VYC10A6T4UCPR3JI6J42/SwiftUI.Xcode.png RoughlyDrafted - WWDC19: SwiftUI was the brightest star in a galaxy of new ideas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1560966566017-SBGGYO161ZCC4UW25KKT/31469-52661-Screen-Shot-2019-06-08-at-120100-PM-l.jpg RoughlyDrafted - WWDC19: SwiftUI was the brightest star in a galaxy of new ideas Catalyst is designed to deliver Mac apps with platform-specific features; SwiftUI can be used to further enhance the UI of existing apps. https://roughlydrafted.de/home/2019/6/20/adobe-brings-lightroom-to-the-mac-app-store monthly 0.5 2019-06-20 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561040324913-CBDG5M5LYWW7IWY1V2LL/Screen+Shot+2019-06-20+at+10.07.22+AM.png RoughlyDrafted - Adobe brings Lightroom to the Mac App Store Lightroom's Auto tool https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561040102638-Z69Q4VQJYO3YU9OW26B3/MacAppStore.png RoughlyDrafted - Adobe brings Lightroom to the Mac App Store https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561040371588-U4ONSATAZRN7XDXOQB7V/Screen+Shot+2019-06-20+at+10.07.43+AM.png RoughlyDrafted - Adobe brings Lightroom to the Mac App Store Lightroom's Tone Curve https://roughlydrafted.de/home/2019/6/24/no-mac-is-an-island-until-now-the-first-public-beta-of-macos-1015-catalina monthly 0.5 2019-06-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398085740-63J01VXHB3M4K1GYBZIA/31665-53284-IMG_0004-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina macOS Catalina inception: Mac apps on an iPad Pro via Sidecar, with Touch Bar, and Apple Pencil https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398121959-QVYMAA8KP062QO04USP4/31665-53296-leopard-071029-5-l.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina In 2007, Leopard was the launch pad of iPhone. Today, iOS is revitalizing the Mac experience https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399083480-0M9MQ4XMJ4WZ31GSKEWD/31665-53327-FindMy-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Find My brings features to the Mac that were once stuck on the web, or not available at all https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399201559-WA7D0SN3PTT5U3S2LD56/image-asset.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399186139-WHAPO7GJ76MS076MZDRN/image-asset.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398596979-DZKCLLG0J4TDAJWYMYY8/31665-53307-MusicVideos-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Music now makes your music videos a top level item https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399118556-8OJI8NPTSII9IWACZ499/image-asset.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399297235-JNOIER35AL65DRIFC7LT/31665-53341-SidecarMarkup-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399151831-REMX10RJQVJUDUACRC00/image-asset.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398738054-PWS8VI0X6JCKINAHXDJQ/31665-53312-TVkids-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina TV presents a Kids tab that's easy for little ones to navigate on their own https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399340616-RQTM1PDU6JMH35SRMD7A/31665-53340-Sec-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Apple is expanding its privacy controls so you can secure your private data from nosey apps https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398275040-6UMWXIWWOVFTENWKO17S/31665-53289-Twitter-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Catalyst is designed to leverage the same code across platforms, with an appropriate appearance and features https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399217420-6XBLWDB0DJS533ALFRTH/31665-53291-Sidecar-l.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Sidecar turns your iPad into a sketchpad for Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398484343-7PP4YMP7MKPCEEA3MVUP/31665-53304-PhotosDays-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Click on the ellipsis button, and Photos will offer to create a Memory Movie for you https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399046305-JW9Q8ESBF9IX7MZD81XX/31665-53326-Reminders-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina The simple new Reminders looks like an iPad app, but that also makes it more familiar across your devices https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398450511-Z6SA9JCNVA6COE1GOZPY/31665-53301-PhotosMonths-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Photos selects images for Years and Months collections to help you revisit previous events https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398683947-YT9T5XLSW17TAERE4SWE/31665-53310-TVLibrary-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Your iTunes movies and TV are now in the TV app https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398773071-0TP194XZK3UFJF9ADH7B/31665-53315-FinderiPhone-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Finder takes over iTunes' previous device management features https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398825620-R92IGFSSDWBZMRCNTS7W/31665-53316-FinderFiles-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina There's a way to manually move files into specific app sandboxes, but it's looking a bit rough https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398214859-00LCP9PHMC8G01KH0BD3/31665-53290-IMG_1489-l.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Earlier this year, Apple unveiled new Services customized for each of its platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399266296-SJ41B1UXC92962GVTMJ4/31665-53335-Screen-Shot-2019-06-23-at-50246-PM-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398147570-US81GBNF9FLJQHAZT6RC/31623-53153-SwiftUIpreview-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina SwiftUI brings accelerated, streamlined UI design tools to Catalina's Xcode https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398181908-MBZFFYYQKAFUNSUVRZ19/31665-53297-IMG_4966-l.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Apple's new Mac Pro demonstrates strong support for powerful content creation in macOS Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399244402-FJJFG71E796FLHSAX1H7/31665-53333-IMG_0071-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina As an extended desktop, a Sidecar iPad acts as a separate display with its own windows https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398865747-PFZGWW37UZ1O1YDTCVH6/image-asset.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Notes' new Gallery mode makes it easy to review your ideas graphically https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398514779-3QPLU6G8WSV42QE9O75F/31665-53306-AMRadio-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Music has a new name, but it's really an iTunes optimized for listening to music https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398574574-LZV29J5TEX4HHMUKLVM5/31665-53305-MusicDark-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina The beta left me stuck in Germany, so I enabled Dark Mode. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398632431-BE6SVXG8F4O0VYL05PFN/31665-53308-Podcasts-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Podcasts breaks episodic content out of Music https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399362179-DZLBMP33CRZYCDSC5AHO/31665-53339-DiskUtil-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina It's labeled Mojave, but this is a split partition created by Catalina to protect 10GB of system files as read only https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398659912-PZ97NPJ9DHXVSDW8BC4I/31665-53309-Books2-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Books' sidebar now looks oddly large, but it's now the new home for your audiobooks https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398305303-SFFZ257OTBQXY44KP2L5/31665-53298-RealityComposer-l.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Catalina's Reality Composer makes it easy to construct AR worlds for iOS users https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398710771-CWIBORV9W7Y1BXPU1GLM/31665-53311-TVWatchNow-xl.png RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina TV's Watch Now tab is designed to help you discover new content https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561398252144-WMV5WDZQ5VT0BS4PF2JW/31665-53288-Xcode11-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina Catalina's Xcode 11 is designed to help create better apps for all of Apple's platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561399012823-OJYWOJGB02IQLVLW6H1O/31665-53342-SidebarStyles-xl.jpg RoughlyDrafted - No Mac is an island--until now! The first public beta of macOS 10.15 Catalina There are several different sidebar styles going in Catalina https://roughlydrafted.de/home/2019/6/26/in-ios-13-apple-applies-machine-learning-to-find-cats-and-dogs monthly 0.5 2019-06-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561552728909-PY1IMZJQXZ7LDGYN9IJQ/31711-53451-ML-l.png RoughlyDrafted - In iOS 13, Apple applies Machine Learning to find cats and dogs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561552786177-3VPV08U3TJFN89NLA1UG/31665-53299-CreateML-l.jpg RoughlyDrafted - In iOS 13, Apple applies Machine Learning to find cats and dogs Create ML builds models that can used to develop apps as intelligent as Apple's own https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561552648549-MZ76Z9AYLYMR7A0PIHQ1/IMG_0730.jpeg RoughlyDrafted - In iOS 13, Apple applies Machine Learning to find cats and dogs VNAnimalDetectorDog knows this is a good doggo https://roughlydrafted.de/home/2019/6/28/jony-ives-departure-opens-up-an-opportunity-for-apple-to-think-differently monthly 0.5 2019-06-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561797315070-NKPV74I7K0SYXLOO2PHT/Ive103112.002.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561796804891-EKRA52ICT90841ALMSCM/Steve-Jobs.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561799171499-P4BRXAIJYRWTAKMKJO16/138404-usbmouse_original.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Reductio ad absurdum https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561797278230-SJP2ENXJ8PXIDUFIEYAM/Ive103112.001.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561799224304-84YHKTT2XK7UYH1TM752/31429-52556-31306-52353-001-Dark-Mode-subtle-l-l.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Now that iPhone is just a panel of glass, its most important design changes going forward will be software https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561798657953-YLJK3K8PCCROI435PRBH/image-asset.jpeg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Ive's released designs don't include things the company said "no" to https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561796525166-MD6IO0Z8GFTY9X2H4GYW/30853-50928-888-Jony-Ive-at-Apple-Park-l.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Jony Ive at his biggest design project: Apple Park. Source: Wallpaper https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561797355308-WX5WCHLCGTYCECLE15JH/Ive103112.003.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Ive's iconic designs of the 2000s wouldn't have mattered without fresh operational competence https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561798849232-BBA3F1AV20VDYN1LH089/23559-29889-AWX-l.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Apple's designs weren't the products of a single person https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561799022760-DUZU0NWBDOH8YX6QSMVX/21118-23753-LinkBand-l.jpg RoughlyDrafted - Jony Ive's departure opens up an opportunity for Apple to think differently Apple effectively replaced its iPods selling for $129 with Apple Watch, selling at around $350, outfitted with bands that can cost more than an Mac mini, and tethered wirelessly to $160 AirPods https://roughlydrafted.de/home/2019/6/30/no-bill-gates-windows-was-not-iphones-natural-nemesis monthly 0.5 2019-06-30 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898230906-LGL6FB0MF19454W8DWF9/15973-12532-160223-Gates-l.jpg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis Bill Gates is back to burnish his historical image. Source: Forbes https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898278895-7GDLWFF2MQLE84R5NV62/NeXT.cube.jpg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis NeXT's proprietary, integrated workstations were the norm in the 80s. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898505402-1S6T2QCYHWPJGL8ZQK05/30792-50779-25842-35865-NewtonPippin-xl-l.jpg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis Apple's licensed platforms were not "natural" hits https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898556466-PPJ7DNN4P2OWL2U3G2R2/image-asset.jpeg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis The Wall Street Journal looked at AirPlay 2 and claimed Apple was "copying Microsoft" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898374602-1ACO34RQ3C4CELEL1Z0L/MSFT.Bill.Gates.SPOT.watch.jpg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis In 2003 at Peak Microsoft, Bill Gates showed off the forgettable SPOT watch at CES https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898478925-J7OTXFULI55CEEVACX6E/WindowsCE.1998.jpg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis Windows CE got started just as Newton ended. Licensing didn't "naturally" help either one become successful platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1561898582404-96I3YO89BZEP5YLKEVYL/23559-29891-0z5De_pM3O0zPt4dQ-l.jpg RoughlyDrafted - No Bill Gates, Windows was not iPhone's "natural" nemesis Jean-Louis Gassee took Nilay Patel to task for his fashion critique of Apple Watch bands, and Patel responded with profanity and personal attacks https://roughlydrafted.de/home/2019/7/2/wall-street-journals-polarizing-jony-ive-story-scoffed-at-by-apple-experts-delicious-to-critics monthly 0.5 2019-07-02 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092869215-QPS24R7D4YMQ4PIC2B54/19007-18777-bookcube-top-l.jpg RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics Designed by Apple in California https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092695315-K1QSFT6BILIJ126R4L72/image-asset.jpeg RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092949983-8CTVVIEV6ITX5GQOY5DJ/tweet.png RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092809386-NKOTXKHQ7P6N9A6258NN/30853-50928-888-Jony-Ive-at-Apple-Park-l.jpg RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics Jony Ive at his biggest design project: Apple Park. Source: Wallpaper https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092841487-KP35ABN1B7MQ4UK8E9CX/23559-29889-AWX-l.jpg RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics Apple's designs weren't the products of a single person https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092761172-6PPKA1IL3PWZMGBB8DBF/24593-32361-24203-31535-24147-31348-23544-29835-23456-29735-45-l-l-l-l-l.jpg RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics Mickle wrote that iPhone X was a screwup nobody was buying. He was wrong. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562092902457-2OA94NBXXXNV4G1XLFQI/image-asset.jpeg RoughlyDrafted - Wall Street Journal's polarizing Jony Ive story scoffed at by Apple experts, delicious to critics The WSJ hired a sportswriter with scant tech industry experience to interpret Apple's global supply chain https://roughlydrafted.de/home/2019/7/4/apples-ios-13-beta-3-facetime-gaze-magic-is-triumph-of-tech-evolution monthly 0.5 2019-07-04 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562270696638-2LXHJ1R8REG3YGL62AVV/22985-28536-PortraitLighting-l.jpg RoughlyDrafted - Apple's iOS 13 beta 3 FaceTime gaze magic is triumph of tech evolution Portrait Lighting can take enhance a casual photo into a dramatic photograph https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562270580640-Y6P7YAD70GEJN7SZA9FB/31829-53768-FaceTime-Attention-Correction-Thumbnail-l.jpg RoughlyDrafted - Apple's iOS 13 beta 3 FaceTime gaze magic is triumph of tech evolution https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562270672849-YWHT2ZB58HHFVQIH4GLQ/22206-26574-iphone-7-plus-camera-schematics-l.jpg RoughlyDrafted - Apple's iOS 13 beta 3 FaceTime gaze magic is triumph of tech evolution Apple paired a standard and zoom lens together with the ability to shoot simultaneously https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562270724070-XCKDPZGVX589GX6MMMBP/22813-28065-TrueDepth-l.jpg RoughlyDrafted - Apple's iOS 13 beta 3 FaceTime gaze magic is triumph of tech evolution TrueDepth hardware enables a variety of new features for users and app developers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562270819668-EEQ04BYINFBTZQ408S47/21395-24379-GoogleLens-l.jpg RoughlyDrafted - Apple's iOS 13 beta 3 FaceTime gaze magic is triumph of tech evolution Google has shown advanced ML tech, but mostly in apps designed to collect your data https://roughlydrafted.de/home/2019/7/10/microsofts-stranger-things-campaign-creates-a-fake-legacy-for-windows-10 monthly 0.5 2019-07-10 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747391265-4RVYZT3NBRT5OGMBJEGL/4505468978_5bc43b17f1_o.png RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 Microsoft didn't begin to surpass Apple in revenues until Windows 95 took hold in 1996. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747365192-NLGGDHAQQO6Q82RW4Y3E/Windows.3.png RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 Windows 3.0, released May 22, 1990 (left) and Windows 3.11, released December 31, 1993 (right). https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747201315-EJW7OY3R21NUAJG5CUSZ/31903-53954-MSFTbanner-xl.jpg RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 Microsoft is inventing nostalgia for a 1985 that never existed https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747305569-TCSZ0GG15004GGT4JF96/273caed64267e8405cd74575bb61a38a-780x531.jpg RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 Macintosh ambitiously redefined computing in the 1980s https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747237760-0ESSGS6HZNKFX4OJ11LW/tweet1985.png RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747342077-2NQ2V309KIBEVAK3SPUP/Windows.1.2.png RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 Windows 1.0, released November 20, 1985 (left) and Windows 2.0, released December 9, 1987 (right) https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1562747418963-G558IBW7WA6NATNIVWZT/Mac.CopyPaste.jpg RoughlyDrafted - Microsoft's Stranger Things campaign creates a fake legacy for Windows 1.0 Apple did groundbreaking work to develop the Mac. Source: Computer History Archive https://roughlydrafted.de/home/2019/7/24/why-apples-macs-can-now-ditch-intel-x86 monthly 0.5 2019-08-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668022368-GTQYNYIR9MVR6XD2Y3M0/ipad-a4-100127.png RoughlyDrafted - Why Apple’s Macs can now ditch Intel x86 Apple A4 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668077906-MT4F8C3HMLI3U79210O6/31155-51746-26912-39084-apple-t2-1-l-l.jpg RoughlyDrafted - Why Apple’s Macs can now ditch Intel x86 Apple T2 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564667999609-D03L44RZ8PJ5JL6P7AMA/32078-54546-31536-52872-29783-48348-macbookpro2018-15inch-l-l-l.jpg RoughlyDrafted - Why Apple’s Macs can now ditch Intel x86 Apple's Macs could leave Intel's x86 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668097701-U5D29WHWR4L87WWCOKP3/12.06.21-SurfaceWiFi.jpg RoughlyDrafted - Why Apple’s Macs can now ditch Intel x86 Microsoft's ARM-based Surface RT couldn't run Windows PC software https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668118771-2WL6MOVZC529FDO4UQJE/31445-52594-project-catalyst-l.jpg RoughlyDrafted - Why Apple’s Macs can now ditch Intel x86 In macOS Catalina, Catalyst enables iPad apps to migrate to the Mac https://roughlydrafted.de/home/2019/8/1/editorial-apples-q319-earnings-destroy-a-mountain-of-fake-data-and-false-reporting monthly 0.5 2019-08-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668469390-I8NF8AMC1MZ7FN5WKA5A/image-asset.jpeg RoughlyDrafted - Editorial: Apple's Q319 earnings destroy a mountain of fake data and false reporting https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668593334-F8QI0Z56MY6P1WWL3Z01/31665-53297-IMG_4966-l.jpg RoughlyDrafted - Editorial: Apple's Q319 earnings destroy a mountain of fake data and false reporting Also in the pipeline: Apple's most powerful ever Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668564980-EW9THRUVZY0J9TQ5X3PT/32181-54865-Screen-Shot-2019-07-31-at-25229-PM-xl.jpg RoughlyDrafted - Editorial: Apple's Q319 earnings destroy a mountain of fake data and false reporting Other sales made up for a decline in iPhone revenues https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668538212-NHZKDKO5DINN8J1CCYOO/31665-53299-CreateML-l.jpg RoughlyDrafted - Editorial: Apple's Q319 earnings destroy a mountain of fake data and false reporting Despite butterfly keyboard chatter, MacBooks are very popular and sales are growing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668415116-EHR4X86O9X2MGSAK8FAU/image-asset.jpeg RoughlyDrafted - Editorial: Apple's Q319 earnings destroy a mountain of fake data and false reporting https://roughlydrafted.de/home/2019/8/1/editorial-as-apple-plays-the-telephone-game-analysts-hear-something-else-entirely monthly 0.5 2019-08-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668945569-T2CUPCLMQX56DLM9N2YM/32202-54900-Screen-Shot-2019-08-01-at-15146-PM-l.jpg RoughlyDrafted - Editorial: As Apple plays the telephone game, analysts hear something else entirely IDC market share numbers are largely low signal noise https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564668915700-EI4BKBBKQLHIVVBASNXL/image-asset.jpeg RoughlyDrafted - Editorial: As Apple plays the telephone game, analysts hear something else entirely https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564669004231-D2HTTOU29MTA20HBIRLY/0122-watches-4.jpg RoughlyDrafted - Editorial: As Apple plays the telephone game, analysts hear something else entirely Google CEO Sundar Pichai can't sell Pixel, let alone Apple's "value and ecosystem" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564669050566-9BRWR767X31ELO2E3JWP/image-asset.png RoughlyDrafted - Editorial: As Apple plays the telephone game, analysts hear something else entirely https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1564669124478-XHIYJEUA4XVKRIS2J517/32202-54902-Screen-Shot-2019-08-01-at-34817-PM-l.jpg RoughlyDrafted - Editorial: As Apple plays the telephone game, analysts hear something else entirely Samsung June quarter earnings collapsed again and nobody cared https://roughlydrafted.de/home/2019/8/7/apples-rampd-spend-hits-record-43-billion-in-june-quarter monthly 0.5 2019-08-07 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565166783542-PA0WQC3PV4PKNXWOWO9A/30393-49847-IMG_1634-l.jpg RoughlyDrafted - Apple’s R&D spend hits record $4.3 billion in June quarter What did Apple spent over $4 billion on this quarter inside its $4 billion Apple Park? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565166959401-AATOY49CBL1M6JKAZYQY/31377-52402-afterburner-in-mac-pro-l.jpg RoughlyDrafted - Apple’s R&D spend hits record $4.3 billion in June quarter The Afterburner installed inside a Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565167029919-OJ6FEURYN6U2LOVCHWRR/32268-55061-Screen-Shot-2019-08-06-at-13835-PM-l.jpg RoughlyDrafted - Apple’s R&D spend hits record $4.3 billion in June quarter Apple's R&D spending. Source: Ycharts https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565166937236-H6D5JZPHA4IF1V9P7L7C/31665-53298-RealityComposer-l.jpg RoughlyDrafted - Apple’s R&D spend hits record $4.3 billion in June quarter Catalina's Reality Composer makes it easy to construct AR worlds for iOS users https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565166987727-GR0V5E3MM5MVA2NOUM6N/30297-49600-Apple-introduces-apple-arcade-apple-tv-ipad-pro-iphone-xs-macbook-pro-03252019_bigjpglarge_2x-l.jpg RoughlyDrafted - Apple’s R&D spend hits record $4.3 billion in June quarter Apple Arcade is a major ecosystem expansion for Apple platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565167004658-HYKZ6YBOBOUMNCPAPNXE/30375-49778-190328-AppleCard-l.jpg RoughlyDrafted - Apple’s R&D spend hits record $4.3 billion in June quarter Apple Card required R&D to deliver https://roughlydrafted.de/home/2019/8/7/apple-quietly-initiated-a-record-24-billion-in-stock-repurchases-during-june-quarter monthly 0.5 2019-08-07 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1565174869673-67FWHMXHFH802JCV5IYE/image-asset.jpeg RoughlyDrafted - Apple quietly initiated a record $24 billion in stock repurchases during June quarter https://roughlydrafted.de/home/2019/8/23/editorial-why-does-apple-have-a-monopoly-on-responsive-corporate-values monthly 0.5 2019-08-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566569770375-1K4JMOUVRYMKUGUUGW97/image-asset.jpeg RoughlyDrafted - Editorial: Why does Apple have a monopoly on responsive corporate values? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566569853997-SQJSRGJ8K2OUDGF8Q3KH/32301-55114-Screen-Shot-2019-08-08-at-123911-PM-xl.jpg RoughlyDrafted - Editorial: Why does Apple have a monopoly on responsive corporate values? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566569797348-39WX2TZWN4K76UU3AIKB/32301-55113-Screen-Shot-2019-08-08-at-121216-PM-l.jpg RoughlyDrafted - Editorial: Why does Apple have a monopoly on responsive corporate values? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566569833255-0BGRYNBZSNGL6AJJNSZ5/28122-43180-Screen-Shot-2018-10-17-at-41048-PM-l.jpg RoughlyDrafted - Editorial: Why does Apple have a monopoly on responsive corporate values? Huawei slavishly copies Apple's work, in more ways than one https://roughlydrafted.de/home/2019/8/24/free-advertising-for-apple-card-isnt-coming-from-unit-sales-or-market-share monthly 0.5 2019-08-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566652768002-REB5RZ7N237987G232S5/30450-49969-001-Main-page-l.jpg RoughlyDrafted - Free advertising for Apple Card isn't coming from unit sales or market share Anything you buy with Apple Card via Apple Pay is presented in a summary of your finances https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566652715118-9QINOCSTKVSEW08Z5Y02/30858-50948-D5gZSPFWsAEX5c5-l.jpg RoughlyDrafted - Free advertising for Apple Card isn't coming from unit sales or market share IDC has published bad data on Apple's unit share, but even when close, none of it really mattered https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566652697376-YYLZ6ADWTZ9OFW8EFQOD/31191-51837-1eDMa8pIjBrg3O_LMHrUsrw-l.jpg RoughlyDrafted - Free advertising for Apple Card isn't coming from unit sales or market share The physical Apple Card wears out, but not the digital experience that's driving consumer attention https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566652750774-VOEYT43V0DLUBR2FPUHU/Screen+Shot+2019-08-24+at+2.24.47+PM.png RoughlyDrafted - Free advertising for Apple Card isn't coming from unit sales or market share Clickbait questioning why anyone would buy an iPhone, answered by the Apple Card experience https://roughlydrafted.de/home/2019/8/26/homepod-pro-apple-takes-the-high-end-in-home-audio monthly 0.5 2019-08-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566826567434-QOWAJZQWDU30BBRARKYC/25640-35253-24694-32585-24498-32133-Image-result-for-site-appleinsidercom-homepod-l-l-l.jpg RoughlyDrafted - HomePod Pro: Apple takes the high end in home audio https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566826614595-68MANXLOJOUY2SZTU1BS/25009-33334-HomePodHome-l.jpg RoughlyDrafted - HomePod Pro: Apple takes the high end in home audio Apple's HomePod strategy is obviously not aiming to achieve market share in low-priced devices https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1566826655320-5RWRRK9561EHUQCVTJ4M/Screen+Shot+2019-08-26+at+3.28.32+PM.png RoughlyDrafted - HomePod Pro: Apple takes the high end in home audio Sonos was hailed for selling 4.6 million units generating $1 billion after six years https://roughlydrafted.de/home/2019/8/29/cnbc-is-still-serving-up-some-really-bad-hot-takes-on-apple monthly 0.5 2019-08-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567089786520-F73MHE3R1C9SBZRURUV0/30393-49845-IMG_1603-l.jpg RoughlyDrafted - CNBC is still serving up some really bad hot takes on Apple Imagine an Apple Event without any products, all about Services. Or Live Stream it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567089635630-ZQ5ZS6X9LKYN5OW9L427/32543-55800-Screen-Shot-2019-08-27-at-112548-AM-l.jpg RoughlyDrafted - CNBC is still serving up some really bad hot takes on Apple Wedbush Securities managing director Dan Ives often shovels out thoughts on CNBC https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567089663691-67GFDZ24ZR1DILNZ4UP0/32543-55801-Screen-Shot-2019-08-27-at-113329-AM-l.jpg RoughlyDrafted - CNBC is still serving up some really bad hot takes on Apple Is this the Onion? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567089694465-7NW9P367B8LJ191I7X8S/30584-50288-Screen-Shot-2019-04-12-at-50723-PM-l.jpg RoughlyDrafted - CNBC is still serving up some really bad hot takes on Apple Amazon's Alexa hype has worn thin https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567089720076-LPLG1VTRBQVYX2Q37JGT/32543-55802-Screen-Shot-2019-08-27-at-114540-AM-l.jpg RoughlyDrafted - CNBC is still serving up some really bad hot takes on Apple Time to pack it up and go home, Apple! https://roughlydrafted.de/home/2019/8/30/why-your-fancy-iphone-drives-the-future-of-mobile-silicon-and-googles-hyped-up-pixel-visual-core-doesnt monthly 0.5 2019-09-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567321935262-BDF0MY98UPG5R55CNVKC/ipad-a4-100127.png RoughlyDrafted - Why your fancy iPhone drives the future of mobile silicon--and Google's hyped up Pixel Visual Core doesn't Apple's 2010 A4 was paid for by high volume, profitable sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567321916692-QT07PGUDDSMICXH7HB0D/220px-Apple_Newton_ASIC.jpg RoughlyDrafted - Why your fancy iPhone drives the future of mobile silicon--and Google's hyped up Pixel Visual Core doesn't Apple's early ARM6 custom silicon wasn't supported by Newton sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567321882817-HBR0RT8T7K6K0BA6HKOH/30941-51160-Pixel-3a-XL-03-l.jpg RoughlyDrafted - Why your fancy iPhone drives the future of mobile silicon--and Google's hyped up Pixel Visual Core doesn't Google's latest Pixel 3a dropped the Pixel Visual Core entirely https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567321791708-QSM45AH1A166UGT6TA53/27572-41389-Schillernewlineup-l.jpg RoughlyDrafted - Why your fancy iPhone drives the future of mobile silicon--and Google's hyped up Pixel Visual Core doesn't https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567321972478-3TW3ZOKMWQ3PC3QVGZAQ/28131-43221-Applea12bionic-l.jpg RoughlyDrafted - Why your fancy iPhone drives the future of mobile silicon--and Google's hyped up Pixel Visual Core doesn't Apple's A12 Bionic is more than a processor https://roughlydrafted.de/home/2019/9/3/what-apples-app-store-secrecy-reveals-about-its-iphone-11-event monthly 0.5 2019-09-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533496102-2FIOC7IV2FKD7Y66ZRKC/image-asset.jpeg RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event Tripp Mickle has to write materially awful stuff to get even a brief response from Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533378388-JDIESFQCB6FTI9KEHS9P/image-asset.png RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event iOS 13 and macOS Catalina introduce the new Find My app, and appear to introduce new object tracking https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533581073-NSDV4QZ5ZLHD7UWVX0DO/30941-51160-Pixel-3a-XL-03-l-1.jpg RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event Google made a big deal about custom silicon it then abandoned on the Pixel 3a https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533442720-KVXGF5D2O48R6Y1VMVPK/10822-3262-AAPLOctober2014-l.png RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event In 2014, Apple began inviting outsiders into WWDC and inside its campus for media events https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533353627-M56LMSEB22367WD4ZDCN/32469-55904-Screen-Shot-2019-08-29-at-120322-PM-l.jpg RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event Apple's strategic use of secrecy builds anticipation https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533399480-T4B40KXTDUEPJ7FCRUGF/image-asset.jpeg RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event iPod Games quietly paved a foundation for the App Store https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533559140-IFEQM3PBD14F72C98UB0/image-asset.jpeg RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event This old saw didn't hold up well https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533536311-ODQSD9L8Z026Y6APLPZU/29248-46990-Screen-Shot-2019-01-11-at-70657-PM-l.jpg RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event Apple positioned third party AirPlay 2 support as booster for Apple TV, not as a sales sacrifice https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567533474229-K8HZ1A28T9HNTNEDZT0I/xoom-110221.png RoughlyDrafted - What Apple's App Store secrecy reveals about its iPhone 11 event Google and its licensees tried to make Flash an important, exclusive feature for Android https://roughlydrafted.de/home/2019/9/4/apple-arcade-likely-to-drive-a-new-a12x-apple-tv monthly 0.5 2019-09-04 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567594377781-V7ZMLL0ICEY9WLX6RWZ4/30888-51009-Arcadeplatforms-l.jpg RoughlyDrafted - Apple Arcade likely to drive a new A12X Apple TV Arcade bridges Apple's platforms from Macs to iOS to Apple TV https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567594532422-EYP096TZYZWPGUTWEEIX/31505-52798-Controller-on-iOS13-01-l.jpg RoughlyDrafted - Apple Arcade likely to drive a new A12X Apple TV This summer, Apple announced popular game controller support for iOS 13 and tvOS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567594515571-C4ELJ9W392EVOLD8Z8D3/30888-51011-Arcadefeatures-l.jpg RoughlyDrafted - Apple Arcade likely to drive a new A12X Apple TV Apple emphasized cross platform play as key feature of Apple Arcade https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567594562092-U9GBFTO0MZCCD6KOOPFK/31062-51526-Screen-Shot-2019-05-16-at-122347-PM-l.jpg RoughlyDrafted - Apple Arcade likely to drive a new A12X Apple TV Apple delegated cheap TV dongle hardware to existing players to focus on premium https://roughlydrafted.de/home/2019/9/5/apples-next-hardware-play-could-be-in-game-controllers monthly 0.5 2019-09-05 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695253884-ZHZAFSMOK1H8P0WL3CRC/30888-51009-Arcadeplatforms-l.jpg RoughlyDrafted - Apple's next hardware play could be in game controllers Apple Arcade not only hints at a new Apple TV, but also a new controller optimized for cross platform play https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695394202-5I2I7VK4MIB8G8M3YNMI/19166-19224-riftblogpierre1-2-l.jpg RoughlyDrafted - Apple's next hardware play could be in game controllers Across 2016, pundits demanded to know where Apple "VR" product was, after earlier demanding a Mac netbook and a Curved or 3D iPhone. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695301307-2LXO9MCA0K6N0A2940HL/29077-46520-apple-patent-application-vr-ar-interaction-fingers2-l.jpg RoughlyDrafted - Apple's next hardware play could be in game controllers An Apple patent application image showing potential mounting points for finger sensor units https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695278316-WVZ5NOJ1HL65X74KXKXJ/31505-52798-Controller-on-iOS13-01-l.jpg RoughlyDrafted - Apple's next hardware play could be in game controllers Apple announced support for other game controllers iOS 13 and tvOS, but it can also make its own https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695339175-XYVRB81UIWRPE1WI3HCJ/31665-53298-RealityComposer-l.jpg RoughlyDrafted - Apple's next hardware play could be in game controllers Apple is still building the foundation of AR tech and content, but gaming controllers already have a use and apps to use them with https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695370232-8C92XFXIIURCBDJCZRED/g6-1.png RoughlyDrafted - Apple's next hardware play could be in game controllers Imagine an iPod playing media and running apps. Apple delivered it. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1567695206998-WB8P4K5VYOL07TB25V4P/29077-46521-21954-25957-orift-top-l-l.jpg RoughlyDrafted - Apple's next hardware play could be in game controllers Oculus developed wireless controllers for Rift VR, but Apple could sell advanced controllers even before bringing AR glasses to market https://roughlydrafted.de/home/2019/9/24/iphone-11-how-apple-makes-tech-of-the-future-affordable monthly 0.5 2019-09-24 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338570344-ZW8HAXIF9OPYZ09HDM96/30941-51160-Pixel-3a-XL-03-l-2.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable Google is headed the opposite direction with its cheap, ugly, unabmitious Pixel 3a https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338490182-XTVD1CJ3K147TOS6JDJO/image-asset.jpeg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable The new entry 2019 iPad packs in iPad Pro features from 2017 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338533772-INEWPBE9H0X6VT668J1W/32752-56393-IMG_1931-l.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable Apple Watch Series 5 in new light Titanium https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338320012-WPOEC48RGNB045564NT9/32752-56395-IMG_2025-l.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable iPhone 11 Pro is a nice looking, premium priced device with advanced technology https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338414755-5E8Y4PO4J69VXTTQ2KLS/32752-56391-IMG_2008-l.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable iPhone 11 Pro introduces new tech-forward features at a premium https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338439153-TTCWJXWJA8IC3VOUT7GY/32752-56394-IMG_2017-l.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable iPhone 11 Pro is now offered in a distinctive green https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338283539-AJF6FU5D4RU00IO1V95Z/32752-56390-IMG_1884-l.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable iPhone 11 improves upon Apple's future tech from 2017 at a more affordable price https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338594568-U2N4WOAZBMHA9L7RMQJ4/32752-56392-IMG_2014-l.jpg RoughlyDrafted - iPhone 11: How Apple makes tech of the future affordable iPhone 11 Pro is even better but shares the same advanced silicon, making its new A13 Bionic cheaper to deliver https://roughlydrafted.de/home/2019/9/24/can-journalists-have-feelings-at-apple-events monthly 0.5 2019-09-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569339022928-UF62PS4E0QQXEQGB1HKY/32768-56439-IMG_1892-l.jpg RoughlyDrafted - Can journalists have feelings at Apple events? Tim Cook talked about tech, not tarifs, which really diverged from the media narrative that Apple is doomed https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338991049-I18SHN7B9TL5YUTJGG3A/32768-56437-IMG_1869-l.jpg RoughlyDrafted - Can journalists have feelings at Apple events? Was this Apple Arcade demo really "peculiar and out of touch"? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569338913248-JSOBAOWU66CH5W9Y07LD/32768-56438-6683C8F7-522F-4427-B043-6C2A491E12B9-l.jpg RoughlyDrafted - Can journalists have feelings at Apple events? Some reporters say Apple invited the media to an emotional rollercoaster of capitalist worship and emotional manipulation https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569339143644-HB9GZ5GVHMD6K55BVS3U/image-asset.png RoughlyDrafted - Can journalists have feelings at Apple events? https://roughlydrafted.de/home/2019/9/26/micromobility-the-iphone-of-transportation-is-coming-to-berlin monthly 0.5 2019-09-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569508477205-PSHFN9WYCDEB1X93KSBJ/image-asset.jpeg RoughlyDrafted - Micromobility--the iPhone of transportation--is coming to Berlin Micromobility Europe will examine the future of personal transport in Berlin Germany on October 1 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1569508504217-A3W3HZA7JUEM7QPLK4ZJ/RadialMain_withAddress.png.jpeg RoughlyDrafted - Micromobility--the iPhone of transportation--is coming to Berlin https://roughlydrafted.de/home/2019/10/2/micromobility-europe-draws-attention-from-rideshare-investors-including-apple monthly 0.5 2019-10-02 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570049151884-ZT3YX0UIH66ILNSF3K6I/33034-57296-IMG_3848-l.jpg RoughlyDrafted - Micromobility Europe draws attention from rideshare investors, including Apple Horace Dediu, Kat Gillis, Luke Hopping, Chase Stubblefield, Sofia Hoflin, Oliver Bruce and James Gross https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570048957524-GHGMCVJ8LH0F4OY3A6DS/image-asset.png RoughlyDrafted - Micromobility Europe draws attention from rideshare investors, including Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570049073199-GCH8J30H38U2ONXT12RT/Screen+Shot+2019-10-02+at+10.43.49+PM.png RoughlyDrafted - Micromobility Europe draws attention from rideshare investors, including Apple https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570048993541-SV7E0A30D8FP8MOHHY27/Apple.U1.jpg RoughlyDrafted - Micromobility Europe draws attention from rideshare investors, including Apple Despite barely mentioning it, Apple has put a lot of work into UWB and its custom U1 silicon https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570048931482-DJYA87GGMKFTUZQTTA8Y/IMG_3862.jpg RoughlyDrafted - Micromobility Europe draws attention from rideshare investors, including Apple MME took place at Berlin's Radialsystem, an event space built on the site of an historic sewage plant https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570049117013-K53E77XZP9447XXXTHNX/IMG_0001.jpg RoughlyDrafted - Micromobility Europe draws attention from rideshare investors, including Apple A range of Micromobilty executives discussed the future of their industry https://roughlydrafted.de/home/2019/10/3/are-apples-incremental-ios-13-catalina-mac-updates-enough monthly 0.5 2019-10-03 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570125826247-QNHZQDRJ5PHISUI3JTAX/image-asset.jpeg RoughlyDrafted - Are Apple's incremental iOS 13, Catalina Mac updates enough? Apple isn't "pivoting" to Services--its installed base is. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570125725914-GRG27PY9WV8H7IAFE0IA/33048-57366-Screen-Shot-2019-10-03-at-73630-PM-l.jpg RoughlyDrafted - Are Apple's incremental iOS 13, Catalina Mac updates enough? Copying is easy. Maintaining support is hard. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570125857503-AFYSJ9HIT7LEFOJ0QLWX/31665-53288-Xcode11-xl.jpg RoughlyDrafted - Are Apple's incremental iOS 13, Catalina Mac updates enough? Catalina's Xcode 11 is designed to help create better apps for all of Apple's platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570125630119-E7P124DTSICUVGS4JZEH/2019.jpeg RoughlyDrafted - Are Apple's incremental iOS 13, Catalina Mac updates enough? Apple's newest updates are evolutionary, not revolutionary. Here's why that matters. https://roughlydrafted.de/home/2019/10/7/apples-new-macos-1015-catalina-and-the-future-of-macintosh monthly 0.5 2019-10-08 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541188753-W2WQK58EWEV7S9T9CJDN/33078-57469-AppleU1-l.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541786858-VEDYETPEW5VMWJTZT3ST/33078-57517-iPadMarkup-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh An iPad Sidecar screenshot image, being marked up via Apple Pencil https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540036962-8442YI24LCSDCRHSP0K3/33078-57480-Videos-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Music now makes your music videos a top level item https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540780445-H6820HNA1J1S08RC1SOO/33078-57467-SafariPIP-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Safari's speaker icon can now launch a web video into PIP https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541126957-0E9ML982NQJ7HF9P0M0L/33078-57492-FindMy-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Find My brings features to the Mac that were once stuck on the web, or not available at all https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540940271-LUUJ808SSU6WGXSZ4MYR/33078-57494-Symbols-l.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh SF Symbols help developers to use consistent icons in their apps https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541892738-GR7ANM5Q84S5NXSHEM3V/31665-53335-Screen-Shot-2019-06-23-at-50246-PM-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540389143-MIBN3CG0GJAA1SUA1LZX/33078-57483-Books-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Books was freshly given the Catalina appearance https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541254796-4S79A89K8RCPGQH86B66/image-asset.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Find My brings features to the Mac that were once stuck on the web, or not available at all https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541609957-5GLXKQ1WDBWP5CRZVKUQ/33078-57505-iPadSidecar-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Using Sidecar on an iPad over 30 feet away from the Mac hosting it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541007791-6KEKO5GJG3X6NGDT7XZA/33078-57496-REminders-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539468077-6RS12N0EVW1SDAWB6L6T/31665-53298-RealityComposer-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Catalina's Reality Composer makes it easy to construct AR worlds for iOS users https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539305552-LQ4NEZMGKFFCL91DOYV1/31665-53289-Twitter-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Catalyst is designed to leverage the same code across platforms, with an appropriate appearance and features https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539993007-M6I6ADVBFX6G5ABDQJ73/33078-57479-Music1-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Music is the new iTunes, with support for both the iTunes Music Store and Apple Music https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570544391683-1HBUC4GRCEUTBGCESVGG/Screen+Shot+2019-10-07+at+9.43.03+PM.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Home Sharing features of iTunes have been moved into System Preferences under Sharing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538609916-NTTBON3D5DU0Q5IWO0MX/33078-57488-TCC-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Catalina Privacy settings expand data protections to screen recording and input monitoring https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540902784-Z3FSST2NTZ475IFT6RV4/33078-57495-Notes-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Safari's speaker icon can now launch a web video into PIP https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570537993481-P8ZDZPHT2O0BQO7RR46G/leopard-preview-desktop-11.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Dashboard has been put to rest https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539810066-1F7BO03982PDD7WXBY7P/31665-53301-PhotosMonths-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Photos selects images for Years and Months collections to help you revisit previous events https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541509903-MHI99L98PHXFB4J8D8PD/image-asset.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570542211663-S0HNUBCEGT87N37WSDI4/image-asset.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540748206-W32XJVXO8IOLOYGOWLJM/33078-57473-Mailblocks-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh You can block senders in Mail, sending their emails to trash or simply marking them as blocked https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570542328007-HIKX7PILJ25CIDPXEMWG/image-asset.jpeg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Maps with Voice Command Grid for manually identifiying areas and points on the screen. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538766978-TX1XTXAFWCTV5WW4X4QJ/image-asset.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Beta is over! If you want it to be. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539198860-EHW5Q1TLLOBFP4P1F1X4/33078-57471-Arcade-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Apple Arcade in the Mac App Store https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540159985-2LG7IT20W589GRGHBEJZ/33078-57482-Podcastsapp-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh The new Podcasts is a Catalyst app, but it doesn't matter https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541493689-B7J3PR0GRSYE9NYQPIP8/image-asset.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539260153-SEXCUS8A63OX1CLNXXTP/33078-57470-Xcode11-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Catalina's Xcode 11 is designed to help create better apps for all of Apple's platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538962077-SHRLTU1G4GSHLT4E1O8A/31665-53297-IMG_4966-l.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Apple's new Mac Pro demonstrates strong support for powerful content creation in macOS Catalina https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570537605496-YQW0RV9OFNLAG3XZ4UPL/image-asset.jpeg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh macOS Catalina's default desktop image is of Santa Catalina island off the coast of Los Angeles, California https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540481224-OUMHIA6IZAJAIL0T1AR7/33078-57485-TVWatchNow-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Apple's TV app is drumming up interest in Apple's upcoming TV+ content https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540553977-CVR70WEBE0Y96J3S1CEU/33078-57484-TVKids-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539539644-3DAD0YOZTXA3PI9EX59O/31665-53299-CreateML-l.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Create ML builds models that can used to develop apps as intelligent as Apple's own https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538660245-RDTGKXTJVKM9IAUZFEDT/33078-57472-DiskUtil-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Disk Utility shows Catalina's new partitions, which appear as one disk in the Finder https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538409253-67P74DDKV2YJQ9KD9RAH/33078-57487-AppleID-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Apple ID is now front and center in System Preferences, similar to iOS settings https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570539856944-JEFHARTV9RB3YLMHGF3E/31665-53304-PhotosDays-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Click on the ellipsis button, and Photos will offer to create a Memory Movie for you https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541549684-94D1OTLQSMHDIIEKI62H/33078-57497-Screen-Shot-2019-10-06-at-90331-PM-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Continuity Sketch works on an iPhone, using a basic version of the Sidecar app https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570542287189-LUQBF48P3VC6B7WR2R2L/image-asset.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Photos with Voice Command Numbers for verbally identifying action targets https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570542230284-FC2IEGXRCBPIGP0PZ3PI/33078-57520-Screen-Shot-2019-10-07-at-35244-PM-xl.png RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Voice Control in System Preferences, and its list of Commands https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538461842-78P7IKS0DATMCSUA61IP/33078-57489-Watch-l.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh Catalina brings the convenience of Touch ID authentication to Mac users who wear an Apple Watch https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570541679407-1F64HD1I3KUZ7VXRJYGF/33078-57519-iPadSidecar-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh With Sidecar, you can type to the Mac using the onscreen keyboard or a Bluetooth iPad keyboard; you can play videos, including PIP; you can tile your windows or take Mac apps full screen; you can sketch on images or PDFs, and you can markup features like the TouchBar at the bottom https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570540597977-X25PIZQU2LFB0ER5Y9GY/33078-57476-Findersync-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570538368782-8OABDGT9MP2M92APFNIA/31623-53153-SwiftUIpreview-xl.jpg RoughlyDrafted - Apple's new macOS 10.15 Catalina and the future of Macintosh SwiftUI brings accelerated, streamlined UI design tools to Catalina's Xcode https://roughlydrafted.de/home/2019/10/8/how-to-use-sketch-amp-markup-with-any-ios-13-iphone-or-ipad-and-any-catalina-mac monthly 0.5 2019-10-09 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572270882-7PLZ4WZCIFRUZB7Y4FKN/33078-57497-Screen-Shot-2019-10-06-at-90331-PM-xl.jpg RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac Continuity Sketch works on an iPhone, using a basic version of the Sidecar app https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572247072-URQGK8P03Y6SWE7ELBHB/image-asset.png RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac There are multiple ways to begin a Continuity Sketch session https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572482969-MSFJHXLFYABS25GQXPLB/image-asset.png RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac Continuity Markup on iPad, special tools and styling https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572061479-8XZ4BGO1UPQAAYSHT3EZ/CatalinaMap.jpg RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572348047-MXRO6FSCOBAZWJT62RUV/33118-57616-Markup-l.png RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac Catalina's Quick Look features an Annotate button to launch Continuity Markup https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572468173-DEN5MPWIDS5IAL8ARJZ1/image-asset.png RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572515809-7K55HE0XTO72XVSA9RPQ/33118-57626-Screen-Shot-2019-10-08-at-114751-PM-l.jpg RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac Continuity Markup on iPhone, text styling and object selection with copy/paste menu https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1570572297763-NNHRNTLM7KNUY0COP45B/33118-57620-IMG_0013-2-1-%28dragged%29-l.png RoughlyDrafted - How to use Sketch & Markup with any iOS 13 iPhone or iPad and any Catalina Mac Continuity Sketch on iPad https://roughlydrafted.de/home/2019/10/11/inside-apples-fantastically-fast-new-mac-pro monthly 0.5 2019-10-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571134948108-U11ZCV5XCMK6ZI011MYG/33146-57825-IMG_4983-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135367487-CRYR4E1VWJFXR3SKPVXZ/33146-57836-promise-pegasus-mac-pro-modules-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135423612-GRGPXKQ1IU4Y8D0E7W1M/31377-52401-afterburner-on-stage-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135118797-XALC2K1F3XPFZXKAOCJC/33146-57837-MacProStorage-xl.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135162999-T20WBATRF0U8XWOA8MA8/33146-57843-MacProSlots-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135626439-QVH1VJDTG0QM64SHX1TW/33146-57816-MacPro102413003-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135073860-HLXZDG7QDY2F1M80IDB9/33146-57821-Screen-Shot-2019-10-11-at-125413-PM-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro Aluminum tubes wick heat buildup away from the CPU and out into radiant fins that dissapate it into the air https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571134848967-P0TB9LM2YGMNPX3270OS/image-asset.jpeg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135138847-X62HPV227RO14FSPGY8A/image-asset.jpeg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro Pegasus will offer and aftermarket dual SATA drive housing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135000692-XQ14B7Q5Y03R1NABB75A/33146-57829-360__b0vqz8pfgqoi_large_2x-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro Components inside bolt onto the top and bottom plate attached to its tubular space frame https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135337154-4TYF08FAUKJJUP4EQLEN/33146-57842-graphics_radeon_vega_2_duo__f9rm9tajybu6_large_2x-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro Heat sink removed, showing dual GPUs connected via Infinity Fabric Link. Card connects to PCIe and Apple's auxillary MPX slot https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135585815-DHIEVDUOCNZEUVARGPU3/33146-57815-mac_pro_100727_3-l.png RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro The 2012 Mac Pro was "the fastest ever" but still fell short of expectations https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135092721-PZJGJKMXF77YDRMCM5F3/33146-57839-MacProRAM-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135494812-2EVHZH9FWBE023CBBFZE/image-asset.jpeg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571134939928-SD4832LAPTAGMG3UHJZ1/image-asset.jpeg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135319824-LT6CDH38UWQI7NE0BHE4/33146-57841-graphics_radeon__cqy11c2gmehe_large_2x-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro AMD Radeon Pro Vega II Duo, viewed from top with heat sink attached https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571134886977-CO8K3C4WIWIPR1AIGNSH/33146-57823-MPrack-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135041749-5VNCIUAHKU9Y8U9BGSAA/33146-57830-case_manufacturing_endframe__ds8f2jpzas2u_large_2x-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro The front and back panels are more air than metal https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571134905496-XGFHV1WVF4UT4VE80M5A/33146-57822-MPtop-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro The new design is easier to carry and to rack mount https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135294230-CMTTSHQSXCAIXKX7IBI1/33146-57845-MPXGPU-l.png RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro MPX module laying flat, viewed from edge as it appears when installed https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135530014-V8HXIA7DOBWGX19IWB0T/33146-57818-MacProded2-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571135650509-V6GIPOCN2ZHYJZW8XIOK/33146-57817-140109-Mac_Pro-Ports-l.jpg RoughlyDrafted - Inside Apple's fantastically fast new Mac Pro Apple's 2013 Mac Pro temporarily brought it up to speed with modern connectivity https://roughlydrafted.de/home/2019/10/15/product-flawgic-apples-2019-mac-pro-isnt-just-a-whim-of-invention monthly 0.5 2019-10-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137555676-ALQMUWJ7UMXV4JZYRK2O/33172-57881-Screen-Shot-2019-10-13-at-43133-PM-l.jpg RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137424215-B9DPPHG4JN4MVSC2S2C1/MP.top.jpeg RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention Mac Pro 2019 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137509208-IG2DSZZ3NKAMZK03WTGR/32660-56144-g6-l.jpg RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention It was easy to mock up an iPhone. It took massive work to actually deliver it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137618471-KNJ4XSYC2BJHOG1F5ICT/image-asset.png RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention Microsoft's phony mockup of two iPads drew more applause from the tech media than the real iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137662558-AZ2VZNT9RU49EKNHASEO/33146-57823-MPrack-l.jpg RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention Apple is returning to the rack mounted server space https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137580953-WB4WXPX17LCG09JTDFFB/25139-33612-pixel-c-header-2-l.jpg RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention Google didn't have an invention problem. It had an implementation problem https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571137636471-GRNW876F5BULO4KLKLZ4/30659-50462-VergeFold-l.jpg RoughlyDrafted - Product flawgic: Apple's 2019 Mac Pro isn't just a whim of invention This review held up about as well as the device itself https://roughlydrafted.de/home/2019/10/15/marketing-flawgic-apples-6k-mac-pro-doesnt-need-brainwashing-ads-to-sell monthly 0.5 2019-10-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571143599115-R2IY077O8L2XXHF4GPFE/33189-57931-1153508104jpg0-l.jpg RoughlyDrafted - Marketing flawgic: Apple's $6k+ Mac Pro doesn't need brainwashing ads to sell The Verge cited this photo by Justin Sullivan/Getty Images as evidence that Cook was so disinterested in Apple products that he appeared to be seeing the Mac Pro “for the first time in the hands-on area,” hours after he introduced the machine on stage. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571143412570-RNAU8UVN9LGK87ZUAOUO/33189-57932-IMG_9621-2-l.jpg RoughlyDrafted - Marketing flawgic: Apple's $6k+ Mac Pro doesn't need brainwashing ads to sell This isn't an Apple ad; it's from Deutche Telekom https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571143522945-3IWQ4FCRF4NXF1V7H6YZ/31812-53733-Tripp-l.jpg RoughlyDrafted - Marketing flawgic: Apple's $6k+ Mac Pro doesn't need brainwashing ads to sell He is not an agent of the WSJ! He is a writer of comic books! https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571143025817-NXT668G5UE1G4ZUP6ZJ1/33189-57930-MBP-l.jpg RoughlyDrafted - Marketing flawgic: Apple's $6k+ Mac Pro doesn't need brainwashing ads to sell As pictured is worth $10,000 https://roughlydrafted.de/home/2019/10/14/production-flawgic-apples-american-made-mac-pro-isnt-an-exit-from-china monthly 0.5 2019-10-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141336624-L4LR5HWCTJJWLVBT4LFL/12213-5877-SZRiver-l.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Shenzhen, China grew from a sleepy village in 1980 to a massive metropolis. View from a 100+ story tower. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141830857-V148DTXQPNNODMI6HYW2/32725-56339-iPhone-11-Pro-l.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Bloggers created the impression that nobody could catch up to Google's single lens Dark Mode cameraphone https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141622217-9P51SKXNKRCXPDEQ5O55/Screen+Shot+2019-10-13+at+7.53.04+PM.png RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Mark Gurman of Bloomberg knew nothing about Apple’s headphone plans https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141928730-50XGCRSO7DW1Q5IIOYZY/image-asset.jpeg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141511497-L3L05EIWZWEMNN60X86J/30941-51160-Pixel-3a-XL-03-l.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Google offshored not just Pixel 3a assembly but also sent valuable design and engineering work overseas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141861936-QY679SX1EL2KR8XDTWDY/29248-46990-Screen-Shot-2019-01-11-at-70657-PM-l.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Apple portrayed AirPlay 2 televisions as booster for Apple TV, not as a sales sacrifice https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141383666-V15E6H2LCPKP7PQ3NRFC/20349-21954-Apple-Rev_0-l.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Source: Data Visualisations https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141437857-P0UIU4DPYM41NRCB657I/image-asset.jpeg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Mac Pro erects a halo of muscle and technological savvy https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141463657-C22QOML70LG2AFCZ88QJ/33173-57910-InsideMotoX042614-l.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Google created some low-value American assembly line jobs for a few months https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571141786909-D6R4N7QOODXTA9KIM63W/33173-57911-Screen-Shot-2019-10-14-at-61804-PM-xl.jpg RoughlyDrafted - Production flawgic: Apple's American-made Mac Pro isn't an exit from China Hot take, thought experiment, self explanatory, why is this happening? https://roughlydrafted.de/home/2019/10/17/does-apple-have-the-mettle-to-fight-for-mac-success-in-the-pro-market monthly 0.5 2019-10-17 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571347800378-XM4R93IUKSNYA9VMJ3V4/image-asset.jpeg RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? The new Mac Pro might seem far removed from what has made Apple successful https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571347923202-RET2YM8K1DYKD3ZK0GPH/28653-45092-Screen-Shot-2018-11-21-at-94904-PM-l.jpg RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? The Wall Street Journal has been peddling ignorant bullshit for so many years it's simply incredible https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571347904863-UCYMRXTU2LMJ1Q2M7520/33232-58040-product-wwdc-xserve1-l.png RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? Three Xserves and an Xserve RAID mounted in a server rack https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571347984617-ETX6DYEE4E3YND5JJ39D/33146-57846-IMG_4921-l.jpg RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571347943888-WJ895CX6ZQZXAID9C6HV/33232-58046-IMG_4919-l.jpg RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? At WWDC19, Mac Pro was shown orchistrating hundreds of audio tracks in a theatrical sountrack https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571348029649-9QXXX4ZDUHZLN1EI9YSA/33146-57815-mac_pro_100727_3-l.png RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? A lot has changed at Apple since the last PCIe Mac Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571347958210-RTU4MVNTF9ZIOVQP6FFT/28969-46035-2018-mac-mini-ports-l-1.jpg RoughlyDrafted - Does Apple have the mettle to fight for Mac success in the Pro market? Mac mini is an affordable option for home buyers https://roughlydrafted.de/home/2019/10/18/mac-pro-puts-the-pedal-to-metal-in-apples-race-with-nvidia monthly 0.5 2019-10-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417334935-EP0CS3AZZAHDNSRK8OC5/Quartz-graphics-ui.png RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia Mac OS X debuted with an advanced graphics compositor https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417604176-K3CEMFOH8THADNYB9BHZ/image-asset.jpeg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia Apple's new Mac Pro caters to a different tier of buyers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417388500-93MP4ZI3AGQ2H98HD8XO/20840-23158-closer-081014-2-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia Nvidia GPUs were once common in Macs a decade ago https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417370706-XSM02AOZT9OHB4LVSU79/26308-37192-openGL-for-macOS-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia Apple standardized on OpenGL two decades ago https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417456009-LXZGVQ3NZMYO8FM56U1H/20840-23161-14698-10453-151023-Cohen-l-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia Nvidia's director of CUDA Libraries and Software Solutions machine learning https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417127264-UGOHPKK4DPFN0VNL3U8U/33146-57842-graphics_radeon_vega_2_duo__f9rm9tajybu6_large_2x-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia Apple's presentation of Mac Pro focused extensively on its graphics and compute capabilities using AMD's dual GPU Radeon Pro Vega II Duo MPX Module https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417220440-BI7I5PVWJMR4XG9CVKFV/27511-41212-NeXTcube-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia NeXT sucked away Apple engineering talent to pursue higher-end graphical computing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417526915-NJAIV85RXAS3ZIBJRJSA/image-asset.jpeg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417564384-20ZPMIKAEZU01NHJ8H5H/33232-58046-IMG_4919-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia At WWDC19, Mac Pro was shown running Avid Pro Tools with 6 HDX cards installed https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417489314-HZFWQ0IX82V23B3D18LZ/33251-58087-Metal-xl.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571417431327-CT0N6R8ES2S0P0YCFR27/26588-38073-WWDC2014iOS-8Metal-l.jpg RoughlyDrafted - Mac Pro puts the pedal to Metal in Apple's race with Nvidia https://roughlydrafted.de/home/2019/10/22/nikkei-reported-good-news-from-iphone-channel-checks-but-theyre-still-not-reliable monthly 0.5 2019-10-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571817349746-JMRZVA6XJX73L5BPFEGP/28580-44694-CNBCaccidentlytellsthetruthAAPL-l.jpg RoughlyDrafted - Nikkei reported good news from iPhone channel checks, but they're still not reliable CNBC warned about supply chain rumors, then returned to spreading them https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571817171453-Z5KQNTPSK7SE79GILZL4/33266-58133-27572-41389-Schillernewlineup-l-l.jpg RoughlyDrafted - Nikkei reported good news from iPhone channel checks, but they're still not reliable There was no iPhone 9 last year; iPhone XR dropped to $599 this year https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571817144619-F82F152SLIZRZ4N2KXN9/33266-58132-IMG_0010-2-l.jpg RoughlyDrafted - Nikkei reported good news from iPhone channel checks, but they're still not reliable We know iPhone 11 is outselling 2018, without consulting the supply chain https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571817222078-GF20X43YV40APF6I99KI/29416-47440-Screen-Shot-2019-01-24-at-21515-PM-xl.jpg RoughlyDrafted - Nikkei reported good news from iPhone channel checks, but they're still not reliable In two weeks, Bloomberg went from claiming that Apple's letter to investors had refused to acknowledge the impact of iPhone pricing on demand to stating that it cited "higher prices" as a primary reason for lower than expected sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571817239825-GLNY11AXTZY5RBZ38N61/image-asset.jpeg RoughlyDrafted - Nikkei reported good news from iPhone channel checks, but they're still not reliable Bloomberg's hype didn't live up to the hype https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571817325003-PKR5LDD5WBNPSHJE9PQ2/30433-49937-Screen-Shot-2019-04-02-at-72639-PM-l.jpg RoughlyDrafted - Nikkei reported good news from iPhone channel checks, but they're still not reliable Bloomberg discussed rising prices without thinking about unit sales--because it was excited about Androids https://roughlydrafted.de/home/2019/10/23/apple-a13-bionic-blows-past-qualcomm-snapdragon-855-plus-why-it-matters monthly 0.5 2019-10-23 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571818968152-HMZWK1TXO5LVZCKGBWMN/33290-58181-Surface-bamboozlement-l.jpg RoughlyDrafted - Apple A13 Bionic blows past Qualcomm Snapdragon 855 Plus - why it matters Tom Warren of The Verge breathlessly detailed Microsoft "revealing" absolutely nothing about its supposedly custom SQ1 chip https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571818915198-F79SHT33SX5QI5136GVD/33266-58132-IMG_0010-2-l.jpg RoughlyDrafted - Apple A13 Bionic blows past Qualcomm Snapdragon 855 Plus - why it matters Apple's iPhone uniquely sells premium hardware in huge volumes https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571818861806-RENFS0V7YVOVR3IZ0TWE/28771-45450-181205-Amon-l.jpg RoughlyDrafted - Apple A13 Bionic blows past Qualcomm Snapdragon 855 Plus - why it matters Qualcomm President Cristiano Amon claimed all Android flagships would be 5G by the end of 2019. | Source: CNET's Shara Tibken via Twitter https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1571818836037-73XJ2PIAZ8F6I1Z1OPKH/image-asset.jpeg RoughlyDrafted - Apple A13 Bionic blows past Qualcomm Snapdragon 855 Plus - why it matters https://roughlydrafted.de/home/2019/10/23/as-apples-a13-bionic-rises-samsungs-exynos-scales-back-its-silicon-ambitions monthly 0.5 2019-10-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251057353-6FP8EVJDT8CN9RC71P2J/SamsungGalaxyGear.110713.jpg RoughlyDrafted - As Apple's A13 Bionic rises, Samsung's Exynos scales back its silicon ambitions Apple's silicon prowess helped Apple Watch to destroy Samsung's Galaxy Gear https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251009568-CAF3O6PNR7NXZT1HL3CZ/image-asset.jpeg RoughlyDrafted - As Apple's A13 Bionic rises, Samsung's Exynos scales back its silicon ambitions https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572250921677-5C8F1WTGZ0A3KBCD4F19/image-asset.jpeg RoughlyDrafted - As Apple's A13 Bionic rises, Samsung's Exynos scales back its silicon ambitions https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572250968081-HUA065MRN6OBKLIFQ9YT/image-asset.jpeg RoughlyDrafted - As Apple's A13 Bionic rises, Samsung's Exynos scales back its silicon ambitions https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572250941339-8Z7YQQN99WNJQ14NC8SH/image-asset.jpeg RoughlyDrafted - As Apple's A13 Bionic rises, Samsung's Exynos scales back its silicon ambitions https://roughlydrafted.de/home/2019/10/17/why-microsoft-surface-isnt-growing-after-seven-years-of-trying monthly 0.5 2019-10-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251381270-5JRORTJ9U8OCUSP3SOQK/33312-58245-surface-rt-130603-l.jpg RoughlyDrafted - Why Microsoft Surface isn't growing after seven years of trying Surface RT was suposed to be the PC for iPad users https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251288594-Z66KC9TMVLAV5CCUH5PN/image-asset.jpeg RoughlyDrafted - Why Microsoft Surface isn't growing after seven years of trying Surface hasn't grown the way Apple's new product introductions have https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251416466-VVDY8AXEBF2YWUJ8DS0R/26905-39063-563019-microsoft-surface-book-2-15-inch-l.jpg RoughlyDrafted - Why Microsoft Surface isn't growing after seven years of trying An unhinged Surface PC reflects the tech media's enrapturement with impractical, unsuccessful experimentation https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251443943-P6F0EO4E7LMG260K9LRE/33146-57822-MPtop-l.jpg RoughlyDrafted - Why Microsoft Surface isn't growing after seven years of trying What a reversal from 1994: PC users are giggling at the appearance of the powerful Mac Pro while gushing over whimpy expensive tablets with a stylus https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251268147-OJH1XKTLE2N3VTLDTL98/image-asset.jpeg RoughlyDrafted - Why Microsoft Surface isn't growing after seven years of trying Surface is all about the Microsoft logo https://roughlydrafted.de/home/2019/10/25/samsungs-new-exynos-990-isnt-fast-enough-to-maintain-its-custom-m-core monthly 0.5 2019-10-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251604609-0D40GGM2A9P7KVHY8S6Y/image-asset.jpeg RoughlyDrafted - Samsung's new Exynos 990 isn't fast enough to maintain its custom M core https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572251628130-FQPLY5AWAGNR9UQ8G2UH/image-asset.jpeg RoughlyDrafted - Samsung's new Exynos 990 isn't fast enough to maintain its custom M core Apple's A13 Bionic CPU, GPU, and Neural Engine are all more powerful and power efficient https://roughlydrafted.de/home/2019/10/29/how-apple-beat-samsung-in-the-2010-global-arm-race monthly 0.5 2019-10-29 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363313022-ULYTY5Y1MSVLCHTT96LA/33301-58231-ipad-a4-100127-l.jpg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race Apple started a silicon revolution with A4 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363356471-GVBVRFAERQFQHVR0GLAC/33348-58368-Q12010smartphones001-l.jpg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race Apple was not leading smartphone unit sales when it launched iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363444486-W61N24NIYM5KWJIPGN2X/33348-58369-courier001-l.jpg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race Microsoft's phony mockup of two iPads drew more applause from the tech media than the real iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363340848-3BA1PQAKM5RBQTYD2KET/image-asset.jpeg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race Most journalsits failed to grasp the potential of iPad at its launch https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363470107-Q9HMQ1J1278PT10W92X6/33348-58370-AndroidbeforeiPhone-l.jpg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race Google dropped everything to copy iPhone, then dropped that to copy iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363388313-L4ZCJMCPMNRKJ93TGN72/image-asset.jpeg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race Samsung rapidly dropped its own designs to copy Apple's https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572363410338-VAVQMG44SQQHBAV3HUFR/32631-56049-ipodgames-l.jpg RoughlyDrafted - How Apple beat Samsung in the 2010 global ARM race iPod Games quietly paved a foundation for the App Store https://roughlydrafted.de/home/2019/10/30/following-fold-fiasco-samsung-fields-a-flexible-flip-phone monthly 0.5 2019-10-30 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572439642027-Q6Q7QJNHBZ7MYN3SFWY6/image-asset.png RoughlyDrafted - Following Fold fiasco, Samsung fields a flexible flip-phone Samsung introduced a "distinctive" cylindrical PC in 2016 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572439620594-4398CISYZ532W2PTC4EY/image-asset.png RoughlyDrafted - Following Fold fiasco, Samsung fields a flexible flip-phone Samsung wants developers to build Galaxy Store apps https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572439902148-M3PV809L596J0MGFMMFP/30659-50461-Screen-Shot-2019-04-18-at-111627-AM-l.jpg RoughlyDrafted - Following Fold fiasco, Samsung fields a flexible flip-phone Galaxy Fold, unfolded, is as bad as any Android tweener tablet, but has a massive notch and a crease down the middle. Source: @Jaime_Rivera, PocketNow https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572439733194-RHW860DW4XXOV0PODQ18/MqH9mXz2jTWX9BZp97NUuW-2560-80.jpg RoughlyDrafted - Following Fold fiasco, Samsung fields a flexible flip-phone https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572439816538-RE1Q0R41T5H33FXGBDSW/Perfect.png RoughlyDrafted - Following Fold fiasco, Samsung fields a flexible flip-phone Turn a 2017 iPhone X clone into a very expensive 2005 Nokia N90 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572439853628-VJHKCVDTVBPKAVCRG743/28754-45381-t11rg67bpeyb-l.jpg RoughlyDrafted - Following Fold fiasco, Samsung fields a flexible flip-phone Samsung supplied the high-end, flexible OLED panels used by iPhone X https://roughlydrafted.de/home/2019/10/31/apple-pay-passes-paypal-tramples-google-pay-samsung-pay monthly 0.5 2019-10-31 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572540608574-T21U72XLQ0WB3RFWUPE1/30450-49969-001-Main-page-l.jpg RoughlyDrafted - Apple Pay passes PayPal, tramples Google Pay, Samsung Pay Anything you buy with Apple Card via Apple Pay is presented in a summary of your finances https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572540475177-T25ZLAZNBKJG1ZV6T28K/image-asset.png RoughlyDrafted - Apple Pay passes PayPal, tramples Google Pay, Samsung Pay These estimates ended up being dramatically wrong https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572540426282-9A029SA3XSSV9XISJFUG/ApplePay.jpg RoughlyDrafted - Apple Pay passes PayPal, tramples Google Pay, Samsung Pay https://roughlydrafted.de/home/2019/10/31/apple-is-worlds-largest-pc-vendor-by-revenue-47b-ipad-mac-in-fy-2019 monthly 0.5 2019-10-31 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572542227340-7VRFENRJJA444PYA0V21/Screen+Shot+2019-10-31+at+6.15.09+PM.png RoughlyDrafted - Apple is world's largest PC vendor by revenue: $47B iPad, Mac in FY 2019 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572542320312-F3I0SZ2K1WNJZQI0Y0GO/image-asset.png RoughlyDrafted - Apple is world's largest PC vendor by revenue: $47B iPad, Mac in FY 2019 Apple's PC sales are particularly strong compared to lagging sales of Microsoft Surface https://roughlydrafted.de/home/2019/11/1/apple-iphone-sales-estimates-arent-any-good-says-leading-analyst monthly 0.5 2019-11-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572615469634-U02TYK5NVXX4TJAJXJ92/smartphone-shipments-fall-300419.jpg RoughlyDrafted - Apple iPhone sales estimates "aren’t any good" says leading analyst https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572615429864-H01N735XL62XEYMON72M/33437-58663-21033-23560-applestorechina-top-l-l.jpg RoughlyDrafted - Apple iPhone sales estimates "aren’t any good" says leading analyst https://roughlydrafted.de/home/2019/11/1/googles-acquisition-of-fitbit-looks-like-two-turkeys-trying-to-make-an-eagle monthly 0.5 2019-11-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572631298278-S2OO08AOC6KQLMYT3Q09/iu.jpeg RoughlyDrafted - Google's acquisition of Fitbit looks like two turkeys trying to make an eagle Fitbit didn't want WearOS, but Google also doesn't want Fitbit OS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572631193075-AR7V67SPZW5XINXLWVKT/20121-21418-LGWatchStyleSportwidth-1000-l.jpg RoughlyDrafted - Google's acquisition of Fitbit looks like two turkeys trying to make an eagle After five years, nobody is wearing Google's Wear OS https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1572631344723-VGYRR8YS4P965B8OBVM4/InsideMotoX.042614.jpg RoughlyDrafted - Google's acquisition of Fitbit looks like two turkeys trying to make an eagle https://roughlydrafted.de/home/2019/11/6/how-apples-dramatic-rise-in-computing-flipped-an-os-myth monthly 0.5 2019-11-06 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573036337912-0VUFN28INTZOZCW44APO/20691-22822-170323-AppleII-l.jpg RoughlyDrafted - How Apple's dramatic rise in computing flipped an OS myth Apple cofounder Steve Jobs at the "Apple II Forever" event at Moscone Center in 1984. | Source: San Francisco Chronicle https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573036413289-TCZX78MBOM6ZOVBZGYAR/Samsung-1.Apple.copy.032614.jpg RoughlyDrafted - How Apple's dramatic rise in computing flipped an OS myth Samsung was among the Windows Tablet PC licensees that dropped Microsoft to copy iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573036435448-WB2E9KG0HX5LJF8WN6OG/image-asset.jpeg RoughlyDrafted - How Apple's dramatic rise in computing flipped an OS myth iPad Pro doesn't look like a PC but it steals away potential PC sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573036360129-EQF79BZARPSE8B1FZFFY/33479-58809-Win95Mac89-l.jpg RoughlyDrafted - How Apple's dramatic rise in computing flipped an OS myth A popular bumper sticker dismissed Windows 95 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573036484466-S4XOBHFU8TMZRRDVHY1D/25139-33612-pixel-c-header-2-l.jpg RoughlyDrafted - How Apple's dramatic rise in computing flipped an OS myth Pixel C looked like an iPad but wasn't really competing with one https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573036389368-ZB1QS7LJSP3QWQS95LIN/29870-48591-Screen-Shot-2019-01-10-at-31411-PM-l.jpg RoughlyDrafted - How Apple's dramatic rise in computing flipped an OS myth PC sale growth ended as iPad appeared | Source: Statistica.com https://roughlydrafted.de/home/2019/11/6/arm-to-a4-how-apple-changed-the-climate-in-mobile-silicon monthly 0.5 2019-11-07 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057073785-5LANLEPTBLKMLWYUODJW/image-asset.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon 2001 iPod, with Portal Player chipset | Source: iFixit https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057045075-BGH1V8HHQ20TAXZF2ANR/nec-mobilepro.jpg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Microsoft's Windows CE didn't accomplish much because of low sales, despite lots of licensing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057211947-V9POQJUP98ITW29T388X/image-asset.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057015288-A6OQYQPW1D9HKJ55BK5U/30792-50779-25842-35865-NewtonPippin-xl-l.jpg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Apple's Newton and Mac OS licensing programs didn't expand the company's sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573056899257-1ZSGJ5H75UZ4VWN3METU/image-asset.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Apple's Macintosh not only implemented Xerox UI concepts, it developed an affordable hardware platform | Source: iFixit https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057095412-GZEKKOO2P5BNS38UJW0S/image-asset.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Exponential Technology's x704 was once hailed as the Mac's savior https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573056849364-7NQURK0KTHSNSASY4QQE/image-asset.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057158957-YXTXC2QOVNNSSWVTWW94/image-asset.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Apple's A4 and Samsung's S5PC110 Hummingbird shared significant design work, but were not identical https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573056946561-7KQ0L005785U127PY28G/Mjg5ODIyMg.jpeg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon First generation ARM chip https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573057132731-IYBNKT5DJK9Z2VPJH5O7/A4.evolution.jpg RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Prior to A4, Apple special-ordered three generations of Samsung-built SoCs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573056981043-R5787OH9FL9MQKT4F7ZB/image-asset.png RoughlyDrafted - ARM to A4: How Apple changed the climate in mobile silicon Nokia's iconic 8110 banana phone from "The Matrix" was the first to use an ARM chip https://roughlydrafted.de/home/2019/11/7/a4-to-a5-how-apple-outflanked-its-fragmented-rivals-in-silicon monthly 0.5 2019-11-07 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140703873-1SQH6K0P1ZSP9YQJ4GG7/appletv-inside-1.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140774055-BR689PK5OBBXFXDY97A8/Samsung-2.Apple.copy.032614.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon Samsung began closely following Apple's designs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140829248-JL3TM282TET1EUH78AVL/image-asset.jpeg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon Apple A5 | Source: Chipworks https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140975573-RSPNHYQRM8NNRSGOTWYO/steve-110303-0.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon Steve Jobs appearance at the iPad 2 event projected a confident, strategic vision that Apple would continue to follow https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140673860-DJBBEK2J5DZ534YIAKX4/Screen+Shot+2019-11-07+at+2.36.15+PM.png RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140889448-NA0Z0U9YT0IFAPVWNFV7/Chromebook.072713.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon Samsung was just delivering its first Chromebooks in 2011 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140716289-4HX2UQJCIQLTGGUMHWVX/tvteardown-100929-4.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon Apple could move Apple TV from Intel to a radically simpler A4-powered box at one-third the cost | Source: iFixIt https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140804961-7UH39WSS4HGDRF5BBUT2/ipad2-110302-3.png RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon iPad 2 added a front-facing camera supporting FaceTime video chat, just months after iPhone 4 introduced it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140617026-360SFNMS9JREMRUZ2BGY/33301-58231-ipad-a4-100127-l-1.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140870331-NH4UI50ZVRA0VMGYUQVF/samsung-110214-2.png RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon Samsung Galaxy Tab 10.1 didn't use the compnay's own Eyxnos 4 chip | Source: PCWorld https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573140907664-63DR0564QNUOZ0EZ9LLB/AvS-1.iPad2012share.2.jpg RoughlyDrafted - A4 to A5: How Apple outflanked its fragmented rivals in silicon https://roughlydrafted.de/home/2019/11/8/a5x-how-apple-took-ipad-to-a-luxury-tier-rivals-couldnt-match monthly 0.5 2019-11-08 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573230259459-3XDAYBA1FA96MXUGKLZ4/030712_new_ipad_1.jpg RoughlyDrafted - A5X: How Apple took iPad to a luxury tier rivals couldn't match https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573230192891-9RUIU1BQZV8S2HGGAB6M/iu-4.jpeg RoughlyDrafted - A5X: How Apple took iPad to a luxury tier rivals couldn't match A5X | Source: TechInsights https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573230215721-C8NIIMMZNV9VVY71A81W/6a0120a85dcdae970b016763ff8fbf970b-800wi.jpg RoughlyDrafted - A5X: How Apple took iPad to a luxury tier rivals couldn't match https://roughlydrafted.de/home/2019/11/12/steve-jobs-shared-the-secrets-of-apples-ipad-success-but-nobody-listened monthly 0.5 2019-11-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577860371-5YOT1ELXA49PFRAMW48N/33538-59181-iPodtouch-l.jpg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened Jobs refered to iPod touch as "training wheels for iPhone" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577539133-J4Z29Y0JIE7GP88DM0FU/10370-2536-pict07_mactablet0702b-l.png RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened Mac fans imagineered a tablet with everything https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577509379-3KQJ60MAQLND2PEFQ8BM/33538-59178-MSFTBillGatesSPOTwatch-l.jpg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened Bill Gates repeately failed to successfully launch new ideas https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577427195-1URQ43QF6BZA4YK8QGRV/30708-50561-SamsungQ1-xl.jpg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened Samsung's $1300 UMPC showed off the industry's collective vision prior to iPad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577565952-2MY25CRJEHUBWP4IY7I3/33538-59180-fingerworks012210-1001-l.jpg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened Tablets were not new, they just weren't ever very successful https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573578027355-ZGWBFMK0B78B5OFTC62H/33538-59184-2fbc4ec2-2115-4bfc-a754-aaf86cda6f05-xl.jpg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened Apps on iPad made optimized use of the screen https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577478958-PWGQQ9D2LF2MUWYQZUMC/image-asset.jpeg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577912587-ELGGW90TSBH2MVJBC03G/33538-59183-honeycomb020211001-l.jpg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573577400820-HTSLM14RCROGF2MYPRNC/image-asset.jpeg RoughlyDrafted - Steve Jobs shared the secrets of Apple's iPad success but nobody listened https://roughlydrafted.de/home/2019/11/15/how-steve-jobs-thoughts-on-flash-gave-ipad-a-head-start-in-tablets monthly 0.5 2019-11-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573813998104-5O0PJCMPLCO6EXCCT6RU/33561-59236-wiredmagazineonipad2-l.jpg RoughlyDrafted - How Steve Jobs' 'Thoughts On Flash' gave iPad a head start in tablets Wired disparaged Apple over Flash because it wanted a lazy way to dump out digital magazines https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573814099235-23W2U0JGMFZ00EFZ1IVV/25842-35866-surface-rt-130603-l.jpg RoughlyDrafted - How Steve Jobs' 'Thoughts On Flash' gave iPad a head start in tablets Surface RT identified the problem of Tablet PC as being Intel's x86, not Microsoft Windows https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573814054211-G8GQWYQ66SCJ4NKGHVCS/image-asset.jpeg RoughlyDrafted - How Steve Jobs' 'Thoughts On Flash' gave iPad a head start in tablets Andy Rubin managed a lot of things poorly https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573813912678-FPB7EIFDY0CCC0S13UP0/33561-59233-iu-3-l.jpg RoughlyDrafted - How Steve Jobs' 'Thoughts On Flash' gave iPad a head start in tablets Google destroyed its Android tablets prove Steve Jobs was wrong https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573814029839-75YHI0WX0OMLKMZA7GWV/33561-59237-iu-5-l.jpg RoughlyDrafted - How Steve Jobs' 'Thoughts On Flash' gave iPad a head start in tablets Apple hired Kevin Lynch to develop Apple Watch https://roughlydrafted.de/home/2019/11/15/on-its-own-airpods-could-be-a-175-billion-enterprise monthly 0.5 2019-11-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573814362657-RPAA8L31Y7MTWIGM5R88/33571-59260-Screen-Shot-2019-11-12-at-84954-PM-xl.jpg RoughlyDrafted - On its own, AirPods could be a $175 billion enterprise Spotify only turned a minor profit in 2019 | Source : Statista https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573814327798-LHKN5FI5NA629GNOAPGQ/33383-58621-AirPods-Pro-in-Case-l.jpg RoughlyDrafted - On its own, AirPods could be a $175 billion enterprise AirPods Pro https://roughlydrafted.de/home/2019/11/15/apples-new-16-inch-macbook-pro-is-built-to-blaze-through-pro-workflows monthly 0.5 2019-11-15 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573815194980-AD2WY7FE28H4PCTOQDXF/Apple_16-inch-MacBook-Pro_Battery_111319_inline-1.gif.large.gif RoughlyDrafted - Apple's new 16-inch MacBook Pro is built to blaze through pro workflows Bigger battery on the new 16-inch MacBook Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573815234504-KY9EI1AU0LO2B7URFREJ/Apple_16-inch-MacBook-Pro_Advanced-Thermal-Design_111319_inline.gif.large.gif RoughlyDrafted - Apple's new 16-inch MacBook Pro is built to blaze through pro workflows Thermal condition with fan location on the new 16-inch MacBook Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573815163157-A60SSRCUPWYDMCHPQU4B/33573-59283-Apple_16-inch-MacBook-Pro_111319-l.jpg RoughlyDrafted - Apple's new 16-inch MacBook Pro is built to blaze through pro workflows Apple's new 16-inch MacBook Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1573815270205-TGE6MPWDAMH84PQIUAFX/image-asset.jpeg RoughlyDrafted - Apple's new 16-inch MacBook Pro is built to blaze through pro workflows New keyboard on the 16-inch MacBook Pro https://roughlydrafted.de/home/2019/11/19/new-16-inch-macbook-pro-reveals-apples-future-direction monthly 0.5 2019-11-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160358890-N49FGRSE2O65ETAWPCHJ/image-asset.jpeg RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160558579-MIL61ECGYSYRP77QA7M4/33604-59339-routers_continuity__eu9v82fh006e_large_2x-l.jpg RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction The T2 chip in the new 16-inch MacBook Pro enables new features like Sidecar and Continuity Sketch. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160580893-JZWIW7PLROAYE493QJOG/image-asset.jpeg RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction New keyboard on the 16-inch MacBook Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160518500-EUWRRMAA6G4Y6P8X65VQ/image-asset.gif RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction Thermal management with fan location on the new 16-inch MacBook Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160634034-VQ5KIJ9RH1AMRBH46PRN/Apple_16-inch-MacBook-Pro_Battery_111319_inline-1.gif.large.gif RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction Bigger battery on the new 16-inch MacBook Pro https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160773833-TXM1IG5JUDDOFSR672HV/33604-59342-MBPSpeaker-l.jpg RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction Apple's new 16-inch model has six speakers, including two additional woofers. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160738851-F5SXLV80PAQKZGIAUKTG/33604-59340-thunderbolt_hero__fvjhak02pxyu_large_2x-xl.jpg RoughlyDrafted - New 16-inch MacBook Pro reveals Apple's future direction https://roughlydrafted.de/home/2019/11/19/a6-how-apples-custom-silicon-and-ios-optimized-each-other monthly 0.5 2019-11-20 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160974388-50JI952ADLYZ9GO3DBB9/33628-59411-iu-7-l.jpg RoughlyDrafted - A6: How Apple's custom silicon and iOS optimized each other A6 with two Swift CPU cores https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574161032749-31PVM5GRZ6NWE6QIDO5P/iu-10.jpeg RoughlyDrafted - A6: How Apple's custom silicon and iOS optimized each other Apple only built A6 for its own use: iPhone 5 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574161005085-UK8T2CRL9ZO9940N1WOF/iu-9.jpeg RoughlyDrafted - A6: How Apple's custom silicon and iOS optimized each other ARM's big.LITLLE switched between sets of fast Cortex-A15 and efficient Cortex-A7 cores https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574160911516-CE8UFIPWC7GF97XYQEI4/image-asset.jpeg RoughlyDrafted - A6: How Apple's custom silicon and iOS optimized each other https://roughlydrafted.de/home/2019/11/21/a6x-how-apples-ipad-silicon-disrupted-mobile-video-gaming monthly 0.5 2019-11-21 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355393639-QK4RP54HUZ6M66SX70CO/iu-16.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming Consoles like Sony's PlayStation 3 shipped in volumes that supported custom silicon, propped up by game licensing fees https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355514839-UXRDN3YFSPZ2AN5PLUQ2/iu-11.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming iPad 4 dramatically increased performance in the same form factor https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355298788-70A4ATDLHWPUSVX0HSKO/image-asset.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355484442-T35AEYLNQQN75P0RBTY0/iu-12.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming Sony's PS Vita was cheaper than iPad but sold in far lower volumes https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355370474-2IBZTU7PUYBFTM807U6V/iu-15.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming Apple's few million unit sales of PowerPC Macs struggled to compete with commodity PCs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355581940-PGXBHO2OWC6QIR7V5WH5/nexus7-120628.png RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming CNET, the Verge and others fawned over Nexus 7 but it was a cheap, defective product https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355339909-YOWPB316OS8JKWO4PL2Q/iu-14.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming Apple detailed each new Ax chip just as products using it became available https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355551913-UDUTKOV3QMIOY4WKD20K/iu-17.jpeg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming Analysts imagined Apple would sell big TVs for $2000. iPad was a small TV under $500. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574355452918-5FH0CU74JG7KKHIZVKX8/A6X-floorplan-Chipworks-0011.jpg RoughlyDrafted - A6X: How Apple's iPad silicon Disrupted mobile video gaming A6X | Source: Chipworks https://roughlydrafted.de/home/2019/11/25/how-apple-survived-the-flawgic-filled-2010s-butterflies-and-all monthly 0.5 2019-11-25 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690811893-R273LTMOF57K1OFEW1DP/image-asset.jpeg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all If the butterfly keyboard had driven buyers to Surface, the shift should have materialized in sales https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690841872-96GPBF27GDGNCHAAEXE7/image-asset.jpeg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all Apple's 2015 MacBook Pro glowing more intensely than Marco Arment's nostalgia for it https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690791008-PVK17797FIXX3HZYNR0S/image-asset.jpeg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all Apple developed a new mechanism, not without reason https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690515309-F1RHEHB8SDTEDUMVFPCA/IMG_1934.jpeg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all A giant target above every product unveiled in the Steve Jobs Theater, Apple Park https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690727850-DVBB7FQ30B8ZW36KSFYI/30659-50463-Screen-Shot-2019-04-18-at-115951-AM-l.jpg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all The Wall Street Journal preferring biased theatrics to data-driven reporting didn't fix MacBook keyboards https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574691075568-ALTDCSTJIM7HSZT3UFS5/33690-59611-Screen-Shot-2019-11-21-at-43600-PM-l.jpg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all Wow, how crazy https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690867440-V0W4EV6G7SLH8SAH2YZ4/33690-59611-Screen-Shot-2019-11-21-at-43600-PM-l.jpg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1574690932872-BC70Z385YWL0WF0JX3Q4/33690-59609-OW-l.jpg RoughlyDrafted - How Apple survived the flawgic-filled 2010s, butterflies and all Owen Williams has been leaving Apple since Yosemite “died” in 2014 https://roughlydrafted.de/home/2019/12/1/pro-display-xdr-and-apples-grand-stand monthly 0.5 2019-12-01 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1575197571374-GIU30YOV80T1XK7X08LQ/stand_mount__cd4w8os8fe2q_large_2x.jpg RoughlyDrafted - Pro Display XDR and Apple's Grand Stand This adapter allows Pro Display XDR to fit a standard VESA display panel mounting system https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1575197828842-M77PRIF8FPAX8RZLNLJ1/Screen+Shot+2019-11-26+at+6.19.43+PM.png RoughlyDrafted - Pro Display XDR and Apple's Grand Stand https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1575197689358-GDQBK01DBMXSLV7788S4/Screen+Shot+2019-11-27+at+11.23.28+AM.png RoughlyDrafted - Pro Display XDR and Apple's Grand Stand https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1575197598829-PSOA8DVHZMUREFTIVEH5/E2F98637-3769-48E6-AAA0-68EF3412C8DB.jpeg RoughlyDrafted - Pro Display XDR and Apple's Grand Stand Image by Business Insider suggesting everyone is taking photos of a blank stand https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1575197454040-3WHCSD4TLP552OFX892W/ProDisplayXDR.jpg RoughlyDrafted - Pro Display XDR and Apple's Grand Stand The rear of the Apple Pro Display XDR, with stand at WWDC 2019 https://roughlydrafted.de/home/2020/1/8/apple-shares-shrug-off-war-threat-as-analysts-scramble-to-raise-their-targets monthly 0.5 2020-01-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580210722001-G18TN3BM7ZYYCSPOGZ4V/image-asset.png RoughlyDrafted - Apple shares shrug off war threat as analysts scramble to raise their targets https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580210701816-AAVIW2GK9DWJ3WF7MUXO/34088-61063-Tonywrong-l.png RoughlyDrafted - Apple shares shrug off war threat as analysts scramble to raise their targets CNBC touted Toni Sacconaghi as a top Apple analyst but he was dramatically wrong https://roughlydrafted.de/home/2020/1/16/investors-are-waking-up-to-apples-new-valuation monthly 0.5 2020-01-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580210904302-4LUZL0YUA57HHWCKDF8J/34169-61293-Screen-Shot-2020-01-16-at-51911-PM-xl.png RoughlyDrafted - Investors are waking up to Apple's new valuation https://roughlydrafted.de/home/2020/1/28/wsj-reported-apple-was-headed-for-a-slump-before-one-of-the-biggest-rallies-ever monthly 0.5 2020-01-28 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580230089002-FBM48XQAZV4LVNEIUERS/28625-44891-Screen-Shot-2018-11-22-at-14315-PM-l.jpg RoughlyDrafted - WSJ reported Apple was headed for a slump before one of the biggest rallies ever The WSJ hired a sportswriter with scant tech industry experience to interpret Apple's global supply chain https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580230047741-XXHC8Z1XZY5HR7SQVL1H/Screen+Shot+2020-01-28+at+5.32.53+PM.png RoughlyDrafted - WSJ reported Apple was headed for a slump before one of the biggest rallies ever https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580230244481-64G3T22Z8F3XN8DHKS1D/27105-39795-rd-techq307-entries-2007-9-10-office-wars-3-how-microsoft-got-its-office-monopoly-files-software-sells-systems-xl.jpg RoughlyDrafted - WSJ reported Apple was headed for a slump before one of the biggest rallies ever In 1979, John Couch was in charge of all software at Apple Computer. He commissioned this poster: Software Sells Systems https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580230202052-0R4GMV35PZ66XNAT8OQL/28653-45092-Screen-Shot-2018-11-21-at-94904-PM-l.jpg RoughlyDrafted - WSJ reported Apple was headed for a slump before one of the biggest rallies ever Having no idea what Apple is doing is not new to the Wall Street Journal https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580230153321-EIV0JYPNQK6ZAG8THC29/image-asset.png RoughlyDrafted - WSJ reported Apple was headed for a slump before one of the biggest rallies ever "Apple's skyrocketing valuation has divided investors" into winners and losers https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1580230224127-SYXVUB4OEMOVRQ5XNZFL/image-asset.jpeg RoughlyDrafted - WSJ reported Apple was headed for a slump before one of the biggest rallies ever Apple isn’t new to software, services and accessories https://roughlydrafted.de/home/2020/2/7/apple-officially-acquired-next-23-years-ago-changing-everything monthly 0.5 2020-02-07 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100106189-T3KL5A8AFX5T3SDIBQUQ/merger.122111.jpg RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything NeXT referred to its acquisition as a "merger" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100241310-RQGIB6665A8FD08XO1OE/25842-35865-NewtonPippin-xl.jpg RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything Newton and Pippin, harbingers of today's broadly licensed platforms https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100311892-6Z9VB8GRU265IZDZ4JPC/AppleNames.031012.003.jpg RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything Steve Jobs dramatically simplified Apple's offerings in 1997 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100330981-12NBV6VC6VLWN5DTFC6I/leopard-graphics-ui-4.png RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything Leveraging NeXT technology, Mac OS X powered and differentiated Apple's new Mac hardware https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100387351-3EPK2LGYKP3NL2SIWZRM/20350-21960-hqdefault-l.jpg RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything Steve Jobs announced iPad as a new category, not a mobile Mac https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100226792-14XDGTS4FOOJ9EJP8PUQ/AppleNames.031012.002.jpg RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything Apple's Golden Age began to lose its luster as iconic product models expanded into mess of dull SKUs https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581100361396-FXB2EHLNBI794ZTGASMT/image-asset.jpeg RoughlyDrafted - Apple officially acquired NeXT 23 years ago, changing everything Like the Mac, iPod bucked PC convention by delivering premium tech, rather than a cheap price tag https://roughlydrafted.de/home/2020/2/10/why-did-apple-buy-up-another-20b-in-stock-at-record-highs monthly 0.5 2020-02-10 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347158254-88JRW2T1YPK77C9WYYI2/image-asset.jpeg RoughlyDrafted - Why did Apple buy up another $20B in stock at record highs? https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347189986-JOBN0Z6GDO2998RWE0B2/image-asset.jpeg RoughlyDrafted - Why did Apple buy up another $20B in stock at record highs? IDC generated figures like these that created the false impression Apple Watch was failing https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347235847-0KXJTYAW0XJWWT2SUNMW/Screen+Shot+2020-02-08+at+11.04.51+AM.png RoughlyDrafted - Why did Apple buy up another $20B in stock at record highs? https://roughlydrafted.de/home/2020/2/10/why-apples-supply-chain-is-prepared-for-chinas-coronavirus monthly 0.5 2020-02-10 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347834789-BWC3O3V2EEHZFRN4LIA7/image-asset.jpeg RoughlyDrafted - Why Apple's supply chain is prepared for China's coronavirus Nikkei reporting on Apple is so incredibly bad it has the appearance of malice https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347934152-OU6IOFKD9FWYIOO2LFRO/image-asset.jpeg RoughlyDrafted - Why Apple's supply chain is prepared for China's coronavirus Infographic showing the devastation that hit Japan in 2011. Source: BHPEnglish https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347645529-VZM4VY86LZMSTFT0Y4RC/28653-45102-Crowded-Apple-store-l.jpg RoughlyDrafted - Why Apple's supply chain is prepared for China's coronavirus Apple's temporary retail closures in China aim to prevent the spread of coronavirus https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347761887-2MT8NI3WLYIX07QAQFV6/iu-2.jpeg RoughlyDrafted - Why Apple's supply chain is prepared for China's coronavirus Authorities refuted Nikkei's farcical claims that factories were a "high risk of coronavirus infection" https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581347708114-Q33ME15C2C4XK1O6GTTK/IMG_5736.jpeg RoughlyDrafted - Why Apple's supply chain is prepared for China's coronavirus For every Apple retail store in China, there are vast numbers of generic handset shops https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581348312242-FP4AHJB0YZYEID797XMD/31812-53733-Tripp-l.jpg RoughlyDrafted - Why Apple's supply chain is prepared for China's coronavirus Tripp Mickle is consistently wrong about Apple because he lacks a basic understanding of the company https://roughlydrafted.de/home/2020/2/12/microsofts-surface-duo-suffers-a-face-id-style-demo-failure-nobody-cares monthly 0.5 2020-02-12 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543047753-WZHMNN5N4XBKPY742TP2/33029-57283-surface-duo-l.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares Microsoft portrayed Surface Duo as functional months ago. It still isn't, and nobody cares https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543272033-TMY2TIWQI4PQQIB52AXR/23483-29706-23478-29673-20-l-2-l.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares There was never a fumbling last minute attempt to get Touch ID on iPhone X https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543437086-45GGC5KZ8JYKDHC3QQ8B/32970-57108-003-App-Expos-l.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares Apple's iPadOS multitasking model has been brutally critiqued by fans. Imagine if it didn't work at all in 2020 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543368272-799S09HDUVOB3FOAKUK3/34469-62189-000-lead-Taika-Waititi-l.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares Oscar winner Taika Waititi talked about Hollywood using MacBooks--for free https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543402106-C9DL4QJW7U9IRNJ1E4LY/12.10.15-SurfaceAd.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares Dance like nobody's watching https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543243882-0P1XH7Z3A9ULYE7FHFU8/34512-62299-Screen-Shot-2020-02-12-at-42412-PM-l.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares Huawei ridiculed the company that designs its phones https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581543323410-ALAVR338TELCUUFPDR5T/34512-62300-POO-EMOJI-l.jpg RoughlyDrafted - Microsoft's Surface Duo suffers a Face ID-style demo failure, nobody cares Newspapers scrambled to write up how absurd it was to animate poop, handing Apple even more free publicity https://roughlydrafted.de/home/2020/2/13/coronavirus-to-hit-android-makers-hardest monthly 0.5 2020-02-14 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581692828129-ID2B58ZSZJDGO4LT0OII/31257-52060-6607c84c934bffebbbf4c37679e23893_L-l.jpg RoughlyDrafted - Coronavirus to hit Android makers hardest We correctly predicted China wouldn't sabotage its own industry to spite Apple over U.S. policy https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581692722618-418ZOETIJB0X7WB1KXQU/30659-50466-jbareham_190417_3377_00220-l.jpg RoughlyDrafted - Coronavirus to hit Android makers hardest Samsung failed to launch Galaxy Fold in ideal conditions. Now everything will be more difficult. https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581692749490-4VCVIVR85YA91J9AWVBL/32752-56390-IMG_1884-l.jpg RoughlyDrafted - Coronavirus to hit Android makers hardest Apple's record iPhone 11 launch and peak sales occurred before COVID-19 could disrupt them https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581692773846-S21MZ4IWPDZ3I6AVJZW3/image-asset.jpeg RoughlyDrafted - Coronavirus to hit Android makers hardest Samsung supplied the high-end, flexible OLED panels used by iPhone X because Apple could afford them https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581692623721-E7CDT8BVHRNJH06GE9R9/samsung-place-130513.jpg RoughlyDrafted - Coronavirus to hit Android makers hardest Samsung and other Android makers are still dependent on trade shows to promote their new models https://roughlydrafted.de/home/2020/2/14/huawei-hit-with-coronavirus-in-china-new-criminal-charges-in-us monthly 0.5 2020-02-14 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581693105644-0F1RO1NIS128O4AM4NJ8/31065-51531-huawei-tradeshow-l.jpg RoughlyDrafted - Huawei hit with coronavirus in China, new criminal charges in U.S. Huawei faces contagion interruptions at home and conspiracy charges abroad https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1581693191051-VKVZSVHGYVVSE30CEYPL/34538-62367-Global-Handset-Profit-Share-2019-Q3-1-l.jpg RoughlyDrafted - Huawei hit with coronavirus in China, new criminal charges in U.S. Counterpoint has uniquely called attention to the difference between Apple's valuable premium share of the market and unit volumes of commodity https://roughlydrafted.de/home/2020/2/18/why-apples-guidance-correction-is-causing-less-panic-versus-2019 monthly 0.5 2020-02-19 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1582113853306-UKQ1SEZFFB3K5KQ6U8XA/29080-46518-Screen-Shot-2019-01-03-at-23527-PM-l.jpg RoughlyDrafted - Why Apple's guidance correction is causing less panic versus 2019 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1582113958128-I0JWPQJM19XCAUCN17CM/30433-49937-Screen-Shot-2019-04-02-at-72639-PM-l.jpg RoughlyDrafted - Why Apple's guidance correction is causing less panic versus 2019 Bloomberg discussed rising prices without thinking about unit sales--because it was excited about Androids https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1582113924772-LL5J1N5J9T5U0974OILO/25955-36254-Screen-Shot-2018-05-08-at-14315-PM-l.jpg RoughlyDrafted - Why Apple's guidance correction is causing less panic versus 2019 Mark Gurman at Bloomberg provided disproportionate, informercial-like coverage of Google's Pixel products without any scrutiny of their pricing strategy, while claiming iPhones were too expensive https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1582113725276-Z1DMZBBM8CHQ8FYG0X40/34475-62199-IMG_0907-l-1.jpg RoughlyDrafted - Why Apple's guidance correction is causing less panic versus 2019 Coronavirus is causing less panic than last year's economic miss https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1582113897929-1VAQ61WCWLALIK5ZYIV4/34088-61063-Tonywrong-l-1.png RoughlyDrafted - Why Apple's guidance correction is causing less panic versus 2019 CNBC touted Toni Sacconaghi as a top Apple analyst but he was dramatically wrong on the company's future prospects https://roughlydrafted.de/home/2020/3/2/how-to-bullshit-like-bloomberg-a-guide-to-aapl-clickbait monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1583163136091-P5CG3TLBAESDFF2TW6CZ/GurmanBS.png RoughlyDrafted - How to bullshit like Bloomberg: a guide to $AAPL clickbait https://roughlydrafted.de/home/2020/3/26/a8-a8x-how-apples-custom-silicon-hit-samsung-with-a-one-two-punch monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219817619-09XR4JZ06FB004HTRJTG/34633-62675-iPhone5cFlop032114-xl.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch Global headlined screamed that iPhone 5c was a "flop" even as it outsold everything but iPhone 5s https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219900063-BV98G96BK7G9X36GWTS4/BSinsider.050314.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch Apple's lead in tablets didn't collapse https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219945018-4PF216SK9AC9HOJ9685G/fab156.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch Apple moved A8 production to TSMC, Samsung's rival chip fab based in Taiwan https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219795974-VV521ZGSG86ECL5866Q0/34633-62674-iu-2-l.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch Apple's chip partner began cheating on it, so Apple eventually found a new one https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219838032-MDU8K4OALJ52S4P309V7/29080-46518-Screen-Shot-2019-01-03-at-23527-PM-l.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch After another five years of leading the world in innovation, pundits are still claiming Apple is “failing to innovate” https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219925162-2JNLQBQ8MWF5284CBFD9/34633-62676-21032-23565-hq720-l-l.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch Samsung Galaxy S5 claimed a fingerprint sensor "just like iPhone," except that it was slow and insecure https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219967923-RAK4FYISAH5BQOVAFGVJ/34633-62677-Screen-Shot-2020-02-22-at-22746-PM-l.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch News makers hyped up the idea of a "supercycle" and were confused about being wrong https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219773902-N5ZQZB8S13FZM1R7XN5G/24593-32361-24203-31535-24147-31348-23544-29835-23456-29735-45-l-l-l-l-l.jpg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch If Apple hadn't aggressively advanced its A8 silicon, there would not have been chips powerful enough to deliver iPhone X years later https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585219752074-PE9PWO2VA28XSIAI3WM3/image-asset.jpeg RoughlyDrafted - A8, A8X: How Apple's custom silicon hit Samsung with a one-two punch https://roughlydrafted.de/home/2020/2/25/apple-drives-both-premium-iphone-sales-global-production-in-india monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585220174397-9259SHXYQHQW7379BJ18/31848-53808-tim-cook-india-l.jpg RoughlyDrafted - Apple drives both premium iPhone sales, global production in India https://roughlydrafted.de/home/2020/2/28/panicked-selling-of-aapl-lets-apple-buy-back-billions-cheaply monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585220676635-Q0VVQ6GWMVTCVNWVO750/image-asset.jpeg RoughlyDrafted - Panicked selling of AAPL lets Apple buy back billions cheaply https://roughlydrafted.de/home/2020/3/4/editorial-no-wsj-apple-isnt-stuck-in-china monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585220942351-PVQW054J7YQ0LDDI70IA/image-asset.jpeg RoughlyDrafted - Editorial: No WSJ, Apple isn't stuck in China Note: I took this photo in 2014 from the 105th floor of a skyscraper hotel in Shenzhen, PRC, just north of Hong Kong on the southern border in one of China’s first Special Economic Zones, where the Communist Party has allowed significant capitalist enterprise to flourish since 1980. That brought in massive international investment and has created a supply chain and a critical mass of specialized workers capable of running some of the world’s most advanced mass production facilities. Nothing like this exists in the United States, nor can it nor will it ever in the foreseeable future. https://roughlydrafted.de/home/2020/3/26/editorial-apples-impact-from-social-distancing-in-2020 monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585221591740-GAHWJ740JD7K8RQ8ZN4H/image-asset.jpeg RoughlyDrafted - Editorial: Apple's impact from social distancing in 2020 Steve Jobs Theater at Apple Park https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585221688635-6ZCD6L1PJ8SKS2GC1VM3/image-asset.jpeg RoughlyDrafted - Editorial: Apple's impact from social distancing in 2020 Apple Business Chat integrated Apple Pay, and now the reverse is true https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585221642480-GRVFZJ9YK3G6Y8GK76BO/image-asset.jpeg RoughlyDrafted - Editorial: Apple's impact from social distancing in 2020 Bloomberg, Recode and the Verge have ignored health to desperately paint a picture of Apple's supposed technical lag for years https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585221661771-1ALWCFS7BJH2JGWS55RW/image-asset.jpeg RoughlyDrafted - Editorial: Apple's impact from social distancing in 2020 The Wall Street Journal's mocking derision of Apple isn't also applied to Samsung https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585221612461-LVAZ24GG9GR1JXCYIHBW/image-asset.jpeg RoughlyDrafted - Editorial: Apple's impact from social distancing in 2020 Last year, the Wall Street Journal bizarrely groused that Apple was too focused on global operations https://roughlydrafted.de/home/2020/3/26/why-ipad-pros-lidar-is-a-big-step-for-apple-in-computer-vision-and-ar monthly 0.5 2020-03-26 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1585239353054-GGRK78VHOLB3O5GK2WYL/35102-64015-Apple_new-iPad-Pro-AR-screen-2_03182020-l.jpg RoughlyDrafted - Why iPad Pro's LiDAR is a big step for Apple in computer vision and AR Using iPad Pro LiDAR to bring Apple Arcade's "Hot Lava" to an AR experience https://roughlydrafted.de/home/category/all monthly 0.5 https://roughlydrafted.de/home/category/samsung monthly 0.5 https://roughlydrafted.de/home/category/Events monthly 0.5 https://roughlydrafted.de/home/category/android monthly 0.5 https://roughlydrafted.de/home/category/apple-summit monthly 0.5 https://roughlydrafted.de/about daily 0.75 2018-06-30 https://images.squarespace-cdn.com/content/v1/5b27200385ede1512d449193/1529629514721-TPUMEJHJR7GKPIY7ZWKX/FullSizeRender.jpg About